Educommunication in Educational management in creative projects corporate - a case study in distance education.

• Autor(a) principal: Ortiz, Felipe Chibas
• Data de Publicação: 2013
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista Científica Hermes
• Texto Completo: http://revistahermes.com.br/index.php/hermes1/article/view/120
• topic: educomunicação; gestão educacional; criatividade; gestão da comunicação; educação à distância; gestão de projetos; NTICs

The present article introduces the concept of Educational Management Creative networking in comparison to Traditional Educational Administration. It demonstrates the importance of applying project management approach in education. It shows the points of contact between the creative Educational Management and Educomunication, displaying that the first can be operationalized through the second. It is common when dealing with studies on Educomunication to find frequent allusions to children and adolescents education. On the other hand it is less frequent to find this issue in adult education in corporate environment - the focus of this work. Moreover this paper also describes a case study that comparers the pedagogical results obtained in a Distance Education (DE) course with the results from a traditional course at company called Perfectu. The first one used an Educomunication perspective and the latter, a traditional one.  The results suggest that the use of perspective allows educomunicacional best dividends