Linguagem do poder, poder da linguagem: Estratégias argumentativas em discursos de Vargas e Lula

Getúlio Vargas foi um dos maiores conhecedores da propaganda política na história brasileira. Como ninguém, soube articular ideias e fazer com que as massas populares aderissem ao seu projeto e apoiassem o seu governo. Por isso, Vargas é classificado como “populista”, adjetivo constantemente usado n...

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Access type:openAccess
Publication Date:2011
Main Author: Araújo, Murilo Silva de
Document type: Article
Language:por
Published: Revista de Ciências Humanas
Online Access:http://www.cch.ufv.br/revista/pdfs/artigo2evol11-1.pdf
http://www.locus.ufv.br/handle/123456789/12995
English abstract:Getulio Vargas was one of the leading experts about political propaganda in Brazilian history. He knew how to articulate ideas to obtain mass approval of his government. So, Vargas is classified as “populist”, adjective used many times in order to describe contemporary political figures. With these issues in mind, and using methodology from Textual Linguistics, this paper aims to understand the argumentative strategies used by Vargas that helped him to become a so beloved figure. Moreover, the paper attempts to trace possible similarities between his speeches and an interview given by the Brazilian ex-president Lula, one of these contemporary figures classified as populist.