Entrepreneur Profile: The Case of Headless Mule
Autor(a) principal: | |
---|---|
Data de Publicação: | 2018 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPE |
Texto Completo: | https://www.regepe.org.br/regepe/article/view/448 |
Resumo: | This study case “The case of the ‘mula sem cabeça’ or ‘headless mule’”, a figure from Brazilian folklore, describes a problem situation of a young entrepreneur who achieved the objective of having his own retail outlet for a clothing brand with which he had a close and caring relationship for many years. After managing to open the store, in the main shopping center of the town of Balneário Camboriú, on the north coast of Santa Catarina, he faced the dilemma of whether to dedicate himself entirely to the role of business person, or whether to give up the company where he had worked for ten years. Contextually, there is still an imminent national economic crisis that could exacerbate the loss of income in the self-owned business, as well as his personal problems, in a property investment. The case was written as a teaching tool for use in the classroom on the topic of entrepreneurialism, and the characteristics of the entrepreneur. |
id |
ANEGEPE_cf963c2822b052fafea2fe6f7357db8b |
---|---|
oai_identifier_str |
oai:ojs.regepe.org.br:article/448 |
network_acronym_str |
ANEGEPE |
network_name_str |
REGEPE Entrepreneurship and Small Business Journal |
repository_id_str |
|
spelling |
Entrepreneur Profile: The Case of Headless MulePerfil Empreendedor: O Caso da Mula sem CabeçaAdministrationEntrepreneurshipEntrepreneurial Characteristics.Administraçãoempreendedorismocaracterísticas empreendedorasThis study case “The case of the ‘mula sem cabeça’ or ‘headless mule’”, a figure from Brazilian folklore, describes a problem situation of a young entrepreneur who achieved the objective of having his own retail outlet for a clothing brand with which he had a close and caring relationship for many years. After managing to open the store, in the main shopping center of the town of Balneário Camboriú, on the north coast of Santa Catarina, he faced the dilemma of whether to dedicate himself entirely to the role of business person, or whether to give up the company where he had worked for ten years. Contextually, there is still an imminent national economic crisis that could exacerbate the loss of income in the self-owned business, as well as his personal problems, in a property investment. The case was written as a teaching tool for use in the classroom on the topic of entrepreneurialism, and the characteristics of the entrepreneur.“Perfil empreendedor: O caso da mula sem cabeça” descreve uma situação-problema de um jovem empreendedor que conquista o objetivo de ter sua própria loja de revenda de uma marca de vestuário com a qual teve uma relação de aproximação e carinho durante anos. Após conseguir abrir a loja no principal shopping center da cidade de Balneário Camboriú, litoral Norte de Santa Catarina, enfrenta o dilema entre dedicar-se integralmente ao papel de empresário ou largar a empresa em que trabalha há dez anos. Contextualmente, existem ainda uma iminente crise econômica nacional que pode agravar a perda de rendimentos no negócio próprio, além de seus problemas pessoais, envolvido num caso em que foi lesado num investimento imobiliário. O caso foi escrito com o objetivo pedagógico de trabalhar em sala de aula o empreendedorismo, o empreender e as características do empreendedor. ANEGEPE - Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas2018-03-07info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.regepe.org.br/regepe/article/view/44810.14211/regepe.v7i1.448REGEPE Entrepreneurship and Small Business Journal; Vol. 7 No. 1 (2018): Jan./Apr.; 226-242REGEPE Entrepreneurship and Small Business Journal; Vol. 7 Núm. 1 (2018): ene./abr.; 226-242REGEPE Entrepreneurship and Small Business Journal; v. 7 n. 1 (2018): jan./abr.; 226-2422965-1506reponame:Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPEinstname:Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE)instacron:ANEGEPEporhttps://www.regepe.org.br/regepe/article/view/448/pdfCopyright (c) 2018 REGEPE - Revista de Empreendedorismo e Gestão de Pequenas Empresasinfo:eu-repo/semantics/openAccessBorba, João FranciscoMarinho, Sidnei VieiraAlberton, Anete2024-05-23T20:06:40Zoai:ojs.regepe.org.br:article/448Revistahttps://www.regepe.org.br/regepe/indexPRIhttps://www.regepe.org.br/regepe/oaieditorialregep@gmail.com2316-20582316-2058opendoar:2024-05-23T20:06:40Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPE - Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE)false |
dc.title.none.fl_str_mv |
Entrepreneur Profile: The Case of Headless Mule Perfil Empreendedor: O Caso da Mula sem Cabeça |
title |
Entrepreneur Profile: The Case of Headless Mule |
spellingShingle |
Entrepreneur Profile: The Case of Headless Mule Borba, João Francisco Administration Entrepreneurship Entrepreneurial Characteristics. Administração empreendedorismo características empreendedoras |
title_short |
Entrepreneur Profile: The Case of Headless Mule |
title_full |
Entrepreneur Profile: The Case of Headless Mule |
title_fullStr |
Entrepreneur Profile: The Case of Headless Mule |
title_full_unstemmed |
Entrepreneur Profile: The Case of Headless Mule |
title_sort |
Entrepreneur Profile: The Case of Headless Mule |
author |
Borba, João Francisco |
author_facet |
Borba, João Francisco Marinho, Sidnei Vieira Alberton, Anete |
author_role |
author |
author2 |
Marinho, Sidnei Vieira Alberton, Anete |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Borba, João Francisco Marinho, Sidnei Vieira Alberton, Anete |
dc.subject.por.fl_str_mv |
Administration Entrepreneurship Entrepreneurial Characteristics. Administração empreendedorismo características empreendedoras |
topic |
Administration Entrepreneurship Entrepreneurial Characteristics. Administração empreendedorismo características empreendedoras |
description |
This study case “The case of the ‘mula sem cabeça’ or ‘headless mule’”, a figure from Brazilian folklore, describes a problem situation of a young entrepreneur who achieved the objective of having his own retail outlet for a clothing brand with which he had a close and caring relationship for many years. After managing to open the store, in the main shopping center of the town of Balneário Camboriú, on the north coast of Santa Catarina, he faced the dilemma of whether to dedicate himself entirely to the role of business person, or whether to give up the company where he had worked for ten years. Contextually, there is still an imminent national economic crisis that could exacerbate the loss of income in the self-owned business, as well as his personal problems, in a property investment. The case was written as a teaching tool for use in the classroom on the topic of entrepreneurialism, and the characteristics of the entrepreneur. |
publishDate |
2018 |
dc.date.none.fl_str_mv |
2018-03-07 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://www.regepe.org.br/regepe/article/view/448 10.14211/regepe.v7i1.448 |
url |
https://www.regepe.org.br/regepe/article/view/448 |
identifier_str_mv |
10.14211/regepe.v7i1.448 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://www.regepe.org.br/regepe/article/view/448/pdf |
dc.rights.driver.fl_str_mv |
Copyright (c) 2018 REGEPE - Revista de Empreendedorismo e Gestão de Pequenas Empresas info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2018 REGEPE - Revista de Empreendedorismo e Gestão de Pequenas Empresas |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
ANEGEPE - Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas |
publisher.none.fl_str_mv |
ANEGEPE - Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas |
dc.source.none.fl_str_mv |
REGEPE Entrepreneurship and Small Business Journal; Vol. 7 No. 1 (2018): Jan./Apr.; 226-242 REGEPE Entrepreneurship and Small Business Journal; Vol. 7 Núm. 1 (2018): ene./abr.; 226-242 REGEPE Entrepreneurship and Small Business Journal; v. 7 n. 1 (2018): jan./abr.; 226-242 2965-1506 reponame:Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPE instname:Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE) instacron:ANEGEPE |
instname_str |
Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE) |
instacron_str |
ANEGEPE |
institution |
ANEGEPE |
reponame_str |
Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPE |
collection |
Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPE |
repository.name.fl_str_mv |
Revista de Empreendedorismo e Gestão de Pequenas Empresas - REGEPE - Associação Nacional de Estudos em Empreendedorismo e Gestão de Pequenas Empresas (ANEGEPE) |
repository.mail.fl_str_mv |
editorialregep@gmail.com |
_version_ |
1803580217892012032 |