An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest
Autor(a) principal: | |
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Data de Publicação: | 2020 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | por eng |
Título da fonte: | Administração (São Paulo. Online) |
Texto Completo: | https://raep.emnuvens.com.br/raep/article/view/1401 |
Resumo: | This teaching case contextualizes the evolution and transformation of the Brazilian Financial System, with emphasis on the growth of the fintechs (technology-based financial companies)and the rupture of the moment of “quiet” of the big banks. With the emergence of Fintechs, the market share of major banks is threatened. The purpose of this case is to discuss the competitive market strategies of banks and Fintechs in the face of possible future scenarios, in particular, to analyze fintech strategies with a focus on corporate political activities in the form of influencing government, regulation and the System National Bank to gain access to the market. The case also allows us to evaluate the integration of market and non-market strategies, acting in the face of common interest, between fintechs and large banks. This is a real case within the Brazilian context. It can be used in undergraduate and postgraduate courses in Administration, Accounting, Economics, and Management. It can also be used in complementary courses, short courses or executive education, in subjects such as Government Relations and Institutional Relations and Nonmarket Strategy. |
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An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low InterestUm Olho no Peixe e Outro no Gato: Como as Fintechs Disputam Espaço com os Bancos em Época de Juros BaixosFintechsBanksCorporate Political ActivityStrategyFintechsBancosAtividade Política CorporativaEstratégiaThis teaching case contextualizes the evolution and transformation of the Brazilian Financial System, with emphasis on the growth of the fintechs (technology-based financial companies)and the rupture of the moment of “quiet” of the big banks. With the emergence of Fintechs, the market share of major banks is threatened. The purpose of this case is to discuss the competitive market strategies of banks and Fintechs in the face of possible future scenarios, in particular, to analyze fintech strategies with a focus on corporate political activities in the form of influencing government, regulation and the System National Bank to gain access to the market. The case also allows us to evaluate the integration of market and non-market strategies, acting in the face of common interest, between fintechs and large banks. This is a real case within the Brazilian context. It can be used in undergraduate and postgraduate courses in Administration, Accounting, Economics, and Management. It can also be used in complementary courses, short courses or executive education, in subjects such as Government Relations and Institutional Relations and Nonmarket Strategy.Este caso de ensino contextualiza a evolução e transformação do Sistema Financeiro brasileiro, com destaque para o crescimento das fintechs (empresas financeiras de base tecnológica)e ruptura do momento de “sossego” dos grandes bancos. Com o surgimento das fintechs, o market share dos grandes bancos passa a ser ameaçado. Com isso, este caso tem por objetivodiscutir as estratégias de mercado concorrenciais dos bancos e das fintechs frente aos cenários futuros possíveis, sobretudo, analisar as estratégias das fintechs com enfoque nas atividadespolíticas corporativas sob forma de influenciar o governo, a regulação e o Sistema Financeiro Nacional para obter acesso ao mercado. O caso ainda permite avaliar a integração das estratégiasde mercado e de não mercado, atuando frente a um interesse em comum, entre as fintechs e os grandes bancos. Trata-se de um caso real dentro do contexto brasileiro. Pode ser utilizado em cursos de graduação e de pós-graduação em Administração, Ciências Contábeis, Economia e Gestão. Ainda pode ser utilizado em cursos complementares, de curta duração ou educação executiva, em temáticas tais como Relações Governamentais e Relações Institucionais e Estratégia de Não Mercado.Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)2020-01-02info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdftext/htmlhttps://raep.emnuvens.com.br/raep/article/view/140110.13058/raep.2020.v21n1.1401Administração: Ensino e Pesquisa; Vol. 21 No. 1 (2020): January-April; 146-180Administração: Ensino e Pesquisa; v. 21 n. 1 (2020): Janeiro-Abril; 146-1802358-09172177-6083reponame:Administração (São Paulo. Online)instname:Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)instacron:ANGRADporenghttps://raep.emnuvens.com.br/raep/article/view/1401/pdfhttps://raep.emnuvens.com.br/raep/article/view/1401/pdf_1https://raep.emnuvens.com.br/raep/article/view/1401/htmlBeal Partyka, RaulLana, JefersonBahia Gama, Marina Amadoinfo:eu-repo/semantics/openAccess2020-10-29T14:42:44Zoai:ojs.raep.emnuvens.com.br:article/1401Revistahttp://angrad.org.br/revistaPRIhttps://raep.emnuvens.com.br/raep/oaiangrad@angrad.org.br||raep@angrad.org.br2358-09172177-6083opendoar:2020-10-29T14:42:44Administração (São Paulo. Online) - Associação Nacional dos Cursos de Graduação em Administração (ANGRAD)false |
dc.title.none.fl_str_mv |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest Um Olho no Peixe e Outro no Gato: Como as Fintechs Disputam Espaço com os Bancos em Época de Juros Baixos |
title |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest |
spellingShingle |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest Beal Partyka, Raul Fintechs Banks Corporate Political Activity Strategy Fintechs Bancos Atividade Política Corporativa Estratégia |
title_short |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest |
title_full |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest |
title_fullStr |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest |
title_full_unstemmed |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest |
title_sort |
An Eye on the Fish and Another on the Cat: How the Fintechs Dispute Space with the Banks in Times of Low Interest |
author |
Beal Partyka, Raul |
author_facet |
Beal Partyka, Raul Lana, Jeferson Bahia Gama, Marina Amado |
author_role |
author |
author2 |
Lana, Jeferson Bahia Gama, Marina Amado |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Beal Partyka, Raul Lana, Jeferson Bahia Gama, Marina Amado |
dc.subject.por.fl_str_mv |
Fintechs Banks Corporate Political Activity Strategy Fintechs Bancos Atividade Política Corporativa Estratégia |
topic |
Fintechs Banks Corporate Political Activity Strategy Fintechs Bancos Atividade Política Corporativa Estratégia |
description |
This teaching case contextualizes the evolution and transformation of the Brazilian Financial System, with emphasis on the growth of the fintechs (technology-based financial companies)and the rupture of the moment of “quiet” of the big banks. With the emergence of Fintechs, the market share of major banks is threatened. The purpose of this case is to discuss the competitive market strategies of banks and Fintechs in the face of possible future scenarios, in particular, to analyze fintech strategies with a focus on corporate political activities in the form of influencing government, regulation and the System National Bank to gain access to the market. The case also allows us to evaluate the integration of market and non-market strategies, acting in the face of common interest, between fintechs and large banks. This is a real case within the Brazilian context. It can be used in undergraduate and postgraduate courses in Administration, Accounting, Economics, and Management. It can also be used in complementary courses, short courses or executive education, in subjects such as Government Relations and Institutional Relations and Nonmarket Strategy. |
publishDate |
2020 |
dc.date.none.fl_str_mv |
2020-01-02 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://raep.emnuvens.com.br/raep/article/view/1401 10.13058/raep.2020.v21n1.1401 |
url |
https://raep.emnuvens.com.br/raep/article/view/1401 |
identifier_str_mv |
10.13058/raep.2020.v21n1.1401 |
dc.language.iso.fl_str_mv |
por eng |
language |
por eng |
dc.relation.none.fl_str_mv |
https://raep.emnuvens.com.br/raep/article/view/1401/pdf https://raep.emnuvens.com.br/raep/article/view/1401/pdf_1 https://raep.emnuvens.com.br/raep/article/view/1401/html |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/pdf text/html |
dc.publisher.none.fl_str_mv |
Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
publisher.none.fl_str_mv |
Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
dc.source.none.fl_str_mv |
Administração: Ensino e Pesquisa; Vol. 21 No. 1 (2020): January-April; 146-180 Administração: Ensino e Pesquisa; v. 21 n. 1 (2020): Janeiro-Abril; 146-180 2358-0917 2177-6083 reponame:Administração (São Paulo. Online) instname:Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) instacron:ANGRAD |
instname_str |
Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
instacron_str |
ANGRAD |
institution |
ANGRAD |
reponame_str |
Administração (São Paulo. Online) |
collection |
Administração (São Paulo. Online) |
repository.name.fl_str_mv |
Administração (São Paulo. Online) - Associação Nacional dos Cursos de Graduação em Administração (ANGRAD) |
repository.mail.fl_str_mv |
angrad@angrad.org.br||raep@angrad.org.br |
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1754212519373701120 |