Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)

Detalhes bibliográficos
Autor(a) principal: Vincenzi, Ticiana Braga de
Data de Publicação: 2017
Tipo de documento: Tese
Idioma: por
Título da fonte: Repositório do Centro Universitário Braz Cubas
Texto Completo: https://repositorio.cruzeirodosul.edu.br/handle/123456789/1988
Resumo: Organizations that decide to invest in innovation must define how this will be done: internally, externally, or in a hybrid way, developing internal research and, in parallel, interacting with the market and establishing partnerships with other agents of the innovation system. This research aimed at analyzing whether the service companies' intensity of openness, interaction and cooperation is related to their performance. Open innovation is a paradigm that assumes that organizations should use external and internal resources as they develop new technologies. Considering the knowledge-based economy, some companies in the service sector entail higher levels of supplier-user relationship than others do. Within the service sector, this research examines especially the Technology-based knowledge-intensive business services - T-KIBS - firms that intent on the creation, accumulation, and dissemination of technology-based knowledge throughout the economy, and also perform a highly interactive service with their customers. First, a qualitative research was carried out with a T-KIBS company in order to clarify the dynamics of these activities, understand the management of their innovation processes and complement the relationships for the next research step. The quantitative phase used data from the Survey of Technological Innovation – PINTEC, conducted by IBGE - The Brazilian Institute of Geography and Statistics - regarding 1.277 Brazilian service companies. The innovation performance and the corporate performance were both analyzed. As regards innovations, it was considered the commercial and operational innovation performances, as well as the innovative novelty performance. As regards corporate performance, it was considered the overall net sales results per employee. The intensity of open innovation was measured by the combination of two indicators: breadth, which is the diversity of interfaces with the external environment, and depth, which is the intensity and importance of the various interfaces. Regressions and other statistical techniques were applied to evaluate a set of hypotheses. The results indicate that the intensity of open innovation is positively related to the firm’s innovative performance, as companies with a greater orientation towards open innovation presented better scores in the three dimensions of innovation performance: operational, commercial and novelty of innovation. However, while the breadth of open innovation drove positive impact across all innovation performance indicators, depth had an insignificant effect. T-KIBS recorded lower operational performance compared to non-T-KIBS companies. Still, there was no significant difference regarding commercial and novelty of innovation performance between TKIBS and non-T-KIBS. Finally, the results lead to the conclusion that organizational and marketing innovations were the factors that caused the greatest impact on innovation performance in the service sector companies.
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spelling Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)Inovação em serviçosInovação abertaT-KIBSServiços tecnológicos intensivos em conhecimento (STIC) - DesempenhoPintecCNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAOOrganizations that decide to invest in innovation must define how this will be done: internally, externally, or in a hybrid way, developing internal research and, in parallel, interacting with the market and establishing partnerships with other agents of the innovation system. This research aimed at analyzing whether the service companies' intensity of openness, interaction and cooperation is related to their performance. Open innovation is a paradigm that assumes that organizations should use external and internal resources as they develop new technologies. Considering the knowledge-based economy, some companies in the service sector entail higher levels of supplier-user relationship than others do. Within the service sector, this research examines especially the Technology-based knowledge-intensive business services - T-KIBS - firms that intent on the creation, accumulation, and dissemination of technology-based knowledge throughout the economy, and also perform a highly interactive service with their customers. First, a qualitative research was carried out with a T-KIBS company in order to clarify the dynamics of these activities, understand the management of their innovation processes and complement the relationships for the next research step. The quantitative phase used data from the Survey of Technological Innovation – PINTEC, conducted by IBGE - The Brazilian Institute of Geography and Statistics - regarding 1.277 Brazilian service companies. The innovation performance and the corporate performance were both analyzed. As regards innovations, it was considered the commercial and operational innovation performances, as well as the innovative novelty performance. As regards corporate performance, it was considered the overall net sales results per employee. The intensity of open innovation was measured by the combination of two indicators: breadth, which is the diversity of interfaces with the external environment, and depth, which is the intensity and importance of the various interfaces. Regressions and other statistical techniques were applied to evaluate a set of hypotheses. The results indicate that the intensity of open innovation is positively related to the firm’s innovative performance, as companies with a greater orientation towards open innovation presented better scores in the three dimensions of innovation performance: operational, commercial and novelty of innovation. However, while the breadth of open innovation drove positive impact across all innovation performance indicators, depth had an insignificant effect. T-KIBS recorded lower operational performance compared to non-T-KIBS companies. Still, there was no significant difference regarding commercial and novelty of innovation performance between TKIBS and non-T-KIBS. Finally, the results lead to the conclusion that organizational and marketing innovations were the factors that caused the greatest impact on innovation performance in the service sector companies.As organizações que decidem investir em inovação devem definir de que maneira isso será feito: internamente, externamente, ou de forma híbrida, desenvolvendo pesquisas e, em paralelo, interagindo com o mercado e estabelecendo parcerias com outros agentes do sistema de inovação. A pesquisa teve como objetivo analisar se a intensidade de abertura, interação e cooperação das atividades inovativas das empresas de serviços está relacionada com o desempenho inovador e empresarial dessas companhias. A inovação aberta é um paradigma que pressupõe que as organizações devem usar recursos externos e internos à medida que desenvolvem novas tecnologias. Considerando a economia baseada no conhecimento, algumas empresas no setor de serviços, mais do que outras, revelam níveis mais elevados de relacionamento entre fornecedor e usuário. Dentro do setor de serviços, esta pesquisa buscou analisar em especial os Technology-based knowledge-intensive business services - T-KIBS, ou serviços tecnológicos intensivos em conhecimento, que constituem empresas que criam, acumulam e disseminam conhecimentos tecnológicos por toda a economia, e realizam um serviço fortemente interativo com seus clientes. Em primeiro lugar, foi realizado um levantamento qualitativo com uma empresa T-KIBS para esclarecer a dinâmica dessas atividades, compreender a gestão de seus processos de inovação e complementar as relações visando à próxima etapa da pesquisa. A fase quantitativa utilizou os dados da Pesquisa de Inovação Tecnológica - Pintec, realizada pelo IBGE, com 1.277 empresas brasileiras de serviços. Foram analisados tanto o desempenho da inovação quanto o corporativo. No que se refere às inovações, foram considerados os desempenhos de inovação comercial e operacional, bem como o grau de novidade da inovação. No que se refere ao desempenho das empresas, foram considerados os resultados das vendas líquidas totais por empregado. A intensidade da inovação aberta foi mensurada pela combinação de dois indicadores: amplitude, que é a diversidade de interfaces com o ambiente externo, e profundidade, que é a intensidade e importância das diversas interfaces. Por meio do emprego de regressões e outras técnicas estatísticas, um conjunto de hipóteses foram avaliadas. Os resultados indicam que a intensidade de inovação aberta relaciona-se positivamente com o desempenho inovador das organizações, uma vez que as companhias com maior orientação para inovação aberta apresentam os melhores resultados nas três dimensões de desempenho da inovação: operacional, comercial e novidade da inovação. Enquanto a amplitude da inovação aberta impulsionou o impacto positivo em todos os indicadores de desempenho da inovação, a profundidade teve efeito insignificante. Os T-KIBS registraram desempenhos operacionais mais baixos e desempenhos comerciais e de novidade da inovação sem diferenças significativas em relação às empresas não T-KIBS. Os resultados conduzem à conclusão de que as inovações organizacionais e de marketing são os fatores que mais se destacam em relação ao desempenho das inovações nas empresas de serviços dos segmentos selecionados na Pintec.Universidade PositivoBrasilPós-GraduaçãoPrograma de Pós-Graduação em AdministraçãoUPCunha, João Carlos dahttp://lattes.cnpq.br/6500765563409109Vincenzi, Ticiana Braga de2021-04-28T20:15:24Z20172021-04-28T20:15:24Z2017info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/doctoralThesisapplication/pdfhttps://repositorio.cruzeirodosul.edu.br/handle/123456789/1988porinfo:eu-repo/semantics/openAccessreponame:Repositório do Centro Universitário Braz Cubasinstname:Centro Universitário Braz Cubas (CUB)instacron:CUB2021-05-21T12:23:02Zoai:repositorio.cruzeirodosul.edu.br:123456789/1988Repositório InstitucionalPUBhttps://repositorio.brazcubas.edu.br/oai/requestbibli@brazcubas.edu.bropendoar:2021-05-21T12:23:02Repositório do Centro Universitário Braz Cubas - Centro Universitário Braz Cubas (CUB)false
dc.title.none.fl_str_mv Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
title Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
spellingShingle Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
Vincenzi, Ticiana Braga de
Inovação em serviços
Inovação aberta
T-KIBS
Serviços tecnológicos intensivos em conhecimento (STIC) - Desempenho
Pintec
CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
title_short Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
title_full Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
title_fullStr Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
title_full_unstemmed Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
title_sort Inovação aberta no setor de serviços: uma análise dos serviços tecnológicos intensivos em conhecimento (T-KIBS)
author Vincenzi, Ticiana Braga de
author_facet Vincenzi, Ticiana Braga de
author_role author
dc.contributor.none.fl_str_mv Cunha, João Carlos da
http://lattes.cnpq.br/6500765563409109
dc.contributor.author.fl_str_mv Vincenzi, Ticiana Braga de
dc.subject.por.fl_str_mv Inovação em serviços
Inovação aberta
T-KIBS
Serviços tecnológicos intensivos em conhecimento (STIC) - Desempenho
Pintec
CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
topic Inovação em serviços
Inovação aberta
T-KIBS
Serviços tecnológicos intensivos em conhecimento (STIC) - Desempenho
Pintec
CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO
description Organizations that decide to invest in innovation must define how this will be done: internally, externally, or in a hybrid way, developing internal research and, in parallel, interacting with the market and establishing partnerships with other agents of the innovation system. This research aimed at analyzing whether the service companies' intensity of openness, interaction and cooperation is related to their performance. Open innovation is a paradigm that assumes that organizations should use external and internal resources as they develop new technologies. Considering the knowledge-based economy, some companies in the service sector entail higher levels of supplier-user relationship than others do. Within the service sector, this research examines especially the Technology-based knowledge-intensive business services - T-KIBS - firms that intent on the creation, accumulation, and dissemination of technology-based knowledge throughout the economy, and also perform a highly interactive service with their customers. First, a qualitative research was carried out with a T-KIBS company in order to clarify the dynamics of these activities, understand the management of their innovation processes and complement the relationships for the next research step. The quantitative phase used data from the Survey of Technological Innovation – PINTEC, conducted by IBGE - The Brazilian Institute of Geography and Statistics - regarding 1.277 Brazilian service companies. The innovation performance and the corporate performance were both analyzed. As regards innovations, it was considered the commercial and operational innovation performances, as well as the innovative novelty performance. As regards corporate performance, it was considered the overall net sales results per employee. The intensity of open innovation was measured by the combination of two indicators: breadth, which is the diversity of interfaces with the external environment, and depth, which is the intensity and importance of the various interfaces. Regressions and other statistical techniques were applied to evaluate a set of hypotheses. The results indicate that the intensity of open innovation is positively related to the firm’s innovative performance, as companies with a greater orientation towards open innovation presented better scores in the three dimensions of innovation performance: operational, commercial and novelty of innovation. However, while the breadth of open innovation drove positive impact across all innovation performance indicators, depth had an insignificant effect. T-KIBS recorded lower operational performance compared to non-T-KIBS companies. Still, there was no significant difference regarding commercial and novelty of innovation performance between TKIBS and non-T-KIBS. Finally, the results lead to the conclusion that organizational and marketing innovations were the factors that caused the greatest impact on innovation performance in the service sector companies.
publishDate 2017
dc.date.none.fl_str_mv 2017
2017
2021-04-28T20:15:24Z
2021-04-28T20:15:24Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/doctoralThesis
format doctoralThesis
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dc.identifier.uri.fl_str_mv https://repositorio.cruzeirodosul.edu.br/handle/123456789/1988
url https://repositorio.cruzeirodosul.edu.br/handle/123456789/1988
dc.language.iso.fl_str_mv por
language por
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Positivo
Brasil
Pós-Graduação
Programa de Pós-Graduação em Administração
UP
publisher.none.fl_str_mv Universidade Positivo
Brasil
Pós-Graduação
Programa de Pós-Graduação em Administração
UP
dc.source.none.fl_str_mv reponame:Repositório do Centro Universitário Braz Cubas
instname:Centro Universitário Braz Cubas (CUB)
instacron:CUB
instname_str Centro Universitário Braz Cubas (CUB)
instacron_str CUB
institution CUB
reponame_str Repositório do Centro Universitário Braz Cubas
collection Repositório do Centro Universitário Braz Cubas
repository.name.fl_str_mv Repositório do Centro Universitário Braz Cubas - Centro Universitário Braz Cubas (CUB)
repository.mail.fl_str_mv bibli@brazcubas.edu.br
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