As mudanças na cultura organizacional de uma instituição pública federal sob um olhar estético

• Autor(a) principal: Ferraz, Viviane Narducci
• Data de Publicação: 2012
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Repositório Institucional do FGV (FGV Repositório Digital)
• Texto Completo: http://hdl.handle.net/10438/10213
• topic: Estética organizacional; Administração pública; Juízo estético; Etnografia; Autoetnografia; Ethnography; Autoethnography; Cultura organizacional; Organizational culture; Organizational aesthetics; Public administration; Aesthetic judgment; Administração de empresas; Cultura organizacional; Desenvolvimento organizacional; Comportamento organizacional; Administração pública

Despite the effort expended by organizational researchers and scholars to understand and monitor the changes and transformations in the everyday life of organizations, it is known that there are still variables that the rationalist positivism view, hegemonically present in the studies conducted in the last century, have failed to reveal. In order to advance studies and research to acknowledge the subjectivity that permeates the members of organizations, we sought to identify, from the perspective of the aesthetic approach, how the employees at the Brazilian Institute of Geography and Statistics (IBGE) assimilated the changes in organizational culture occurred at the institution from the 90s of last century. From the perspective of phenomenological hermeneutics, we carried out ethnographic research, and, as the researcher is an employee at the organization studied, the research also has autoethnographic components. The field research was conducted in four areas and the data was collected through participant observation and 57 interviews. The fieldnotes and interviews were transcribed and subjected to content analysis. The field findings were presented in 11 categories that represent the aesthetic judgments of the employees belonging to the group surveyed, about the changes in organizational culture in recent decades: the beautiful, the sacred, the picturesque, the graceful, the sublime, the comic, the ugly, the sadness, the tragic, the rhythm, the unspeakable. The study concluded that the knowledge gained by members of the organization, from their sensory experiences and their aesthetic judgments, is influenced as much as it influence the organization’s own culture.