Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale

Detalhes bibliográficos
Autor(a) principal: Cerdeira, José Pedro
Data de Publicação: 2021
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10400.26/47645
Resumo: The digitization of the economy is creating difficulties for traditional companies, jeopardizing the survival of the most resistant to change. With e-commerce platforms, small and micro-businesses can open new channels of communication with consumers, paying attention to some psychological factors that influence the decision to buy online: the perception of security, reputation, trust, appearance and design websites. The purpose of this article is to assess the importance of these factors in the decision to purchase online, using a questionnaire administered online (GoogleForms) to a Portuguese convenience sample (n = 163). The results reveal differences based on sex and consumers’ previous experience in carrying out online transactions, as well as significant associations between some of the dimensions of the online trust scale of Sevim and Hall (2014) and the use of e-commerce platforms. In the conclusions, some proposals for conceptual clarification are presented and the psychometric properties of the scale used are discussed.
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spelling Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scaleConfiabilidade, segurança e a decisão de comprar em plataformas eletrônicas : estudos de validade de uma escalaE-commerceOnline trustWebsites trustworthinessSecurity systemsB2CCovid-19Comércio eletrónicoConfiança onlineConfiabilidade websitesSistemas segurançaThe digitization of the economy is creating difficulties for traditional companies, jeopardizing the survival of the most resistant to change. With e-commerce platforms, small and micro-businesses can open new channels of communication with consumers, paying attention to some psychological factors that influence the decision to buy online: the perception of security, reputation, trust, appearance and design websites. The purpose of this article is to assess the importance of these factors in the decision to purchase online, using a questionnaire administered online (GoogleForms) to a Portuguese convenience sample (n = 163). The results reveal differences based on sex and consumers’ previous experience in carrying out online transactions, as well as significant associations between some of the dimensions of the online trust scale of Sevim and Hall (2014) and the use of e-commerce platforms. In the conclusions, some proposals for conceptual clarification are presented and the psychometric properties of the scale used are discussed.Universidade Federal de Pernambuco - UFPERepositório ComumCerdeira, José Pedro2023-10-30T11:02:01Z20212021-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.26/47645enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-02T02:17:49Zoai:comum.rcaap.pt:10400.26/47645Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T21:26:24.094572Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
Confiabilidade, segurança e a decisão de comprar em plataformas eletrônicas : estudos de validade de uma escala
title Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
spellingShingle Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
Cerdeira, José Pedro
E-commerce
Online trust
Websites trustworthiness
Security systems
B2C
Covid-19
Comércio eletrónico
Confiança online
Confiabilidade websites
Sistemas segurança
title_short Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
title_full Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
title_fullStr Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
title_full_unstemmed Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
title_sort Trustworthiness, security and the decision to buy on electronic platforms : validity studies of a scale
author Cerdeira, José Pedro
author_facet Cerdeira, José Pedro
author_role author
dc.contributor.none.fl_str_mv Repositório Comum
dc.contributor.author.fl_str_mv Cerdeira, José Pedro
dc.subject.por.fl_str_mv E-commerce
Online trust
Websites trustworthiness
Security systems
B2C
Covid-19
Comércio eletrónico
Confiança online
Confiabilidade websites
Sistemas segurança
topic E-commerce
Online trust
Websites trustworthiness
Security systems
B2C
Covid-19
Comércio eletrónico
Confiança online
Confiabilidade websites
Sistemas segurança
description The digitization of the economy is creating difficulties for traditional companies, jeopardizing the survival of the most resistant to change. With e-commerce platforms, small and micro-businesses can open new channels of communication with consumers, paying attention to some psychological factors that influence the decision to buy online: the perception of security, reputation, trust, appearance and design websites. The purpose of this article is to assess the importance of these factors in the decision to purchase online, using a questionnaire administered online (GoogleForms) to a Portuguese convenience sample (n = 163). The results reveal differences based on sex and consumers’ previous experience in carrying out online transactions, as well as significant associations between some of the dimensions of the online trust scale of Sevim and Hall (2014) and the use of e-commerce platforms. In the conclusions, some proposals for conceptual clarification are presented and the psychometric properties of the scale used are discussed.
publishDate 2021
dc.date.none.fl_str_mv 2021
2021-01-01T00:00:00Z
2023-10-30T11:02:01Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10400.26/47645
url http://hdl.handle.net/10400.26/47645
dc.language.iso.fl_str_mv eng
language eng
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eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Federal de Pernambuco - UFPE
publisher.none.fl_str_mv Universidade Federal de Pernambuco - UFPE
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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