Some aspects of franchising in Portugal : an exploratory study
Autor(a) principal: | |
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Data de Publicação: | 1994 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.5/24961 |
Resumo: | Portugal has been considered a peripheral market by international franchisors owing to the small market size and, in some cases, the geographical and cultural distance. However, as a reflex of the global trends in franchising, the last decade has witnessed the expansion of networks and the entry of many new foreign operators in Portugal. The presence of international franchise systems is dominant, but a small number of local concepts was developed and some have already started international operations. Reports the results of an empirical study that purported to identify and assess the methods of penetration in Portugal used by foreign participants; the proceedings for implementation of franchise systems at national level; participants′ opinions on major problems encountered in establishing the franchise system in Portugal; the opinion of participants about the performance and prospects of evolution; and the characteristics of international operations of national franchise systems and prospects for expansion. |
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Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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Some aspects of franchising in Portugal : an exploratory studyFranchisingInternational TradePortugalPortugal has been considered a peripheral market by international franchisors owing to the small market size and, in some cases, the geographical and cultural distance. However, as a reflex of the global trends in franchising, the last decade has witnessed the expansion of networks and the entry of many new foreign operators in Portugal. The presence of international franchise systems is dominant, but a small number of local concepts was developed and some have already started international operations. Reports the results of an empirical study that purported to identify and assess the methods of penetration in Portugal used by foreign participants; the proceedings for implementation of franchise systems at national level; participants′ opinions on major problems encountered in establishing the franchise system in Portugal; the opinion of participants about the performance and prospects of evolution; and the characteristics of international operations of national franchise systems and prospects for expansion.Emeral Publishing Limited,Repositório da Universidade de LisboaGonçalves, Vítor da ConceiçãoDuarte, Margarida2022-07-22T15:11:04Z19941994-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10400.5/24961engGonçalves, Vítor da Conceição and Margarida Duarte. (1994). “Some aspects of franchising in Portugal:an exploratory study”. International Journal of Retail and Distribution Management, 1994, Vol. 22, no.7: pp. 30-40.0959-0552info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-03-06T14:54:36Zoai:www.repository.utl.pt:10400.5/24961Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T17:08:53.406883Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Some aspects of franchising in Portugal : an exploratory study |
title |
Some aspects of franchising in Portugal : an exploratory study |
spellingShingle |
Some aspects of franchising in Portugal : an exploratory study Gonçalves, Vítor da Conceição Franchising International Trade Portugal |
title_short |
Some aspects of franchising in Portugal : an exploratory study |
title_full |
Some aspects of franchising in Portugal : an exploratory study |
title_fullStr |
Some aspects of franchising in Portugal : an exploratory study |
title_full_unstemmed |
Some aspects of franchising in Portugal : an exploratory study |
title_sort |
Some aspects of franchising in Portugal : an exploratory study |
author |
Gonçalves, Vítor da Conceição |
author_facet |
Gonçalves, Vítor da Conceição Duarte, Margarida |
author_role |
author |
author2 |
Duarte, Margarida |
author2_role |
author |
dc.contributor.none.fl_str_mv |
Repositório da Universidade de Lisboa |
dc.contributor.author.fl_str_mv |
Gonçalves, Vítor da Conceição Duarte, Margarida |
dc.subject.por.fl_str_mv |
Franchising International Trade Portugal |
topic |
Franchising International Trade Portugal |
description |
Portugal has been considered a peripheral market by international franchisors owing to the small market size and, in some cases, the geographical and cultural distance. However, as a reflex of the global trends in franchising, the last decade has witnessed the expansion of networks and the entry of many new foreign operators in Portugal. The presence of international franchise systems is dominant, but a small number of local concepts was developed and some have already started international operations. Reports the results of an empirical study that purported to identify and assess the methods of penetration in Portugal used by foreign participants; the proceedings for implementation of franchise systems at national level; participants′ opinions on major problems encountered in establishing the franchise system in Portugal; the opinion of participants about the performance and prospects of evolution; and the characteristics of international operations of national franchise systems and prospects for expansion. |
publishDate |
1994 |
dc.date.none.fl_str_mv |
1994 1994-01-01T00:00:00Z 2022-07-22T15:11:04Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10400.5/24961 |
url |
http://hdl.handle.net/10400.5/24961 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
Gonçalves, Vítor da Conceição and Margarida Duarte. (1994). “Some aspects of franchising in Portugal:an exploratory study”. International Journal of Retail and Distribution Management, 1994, Vol. 22, no.7: pp. 30-40. 0959-0552 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Emeral Publishing Limited, |
publisher.none.fl_str_mv |
Emeral Publishing Limited, |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799131183128248320 |