A dynamic analysis of repeat visitors

• Autor(a) principal: Moniz, Ana Isabel Arruda
• Data de Publicação: 2011
• Tipo de documento: Artigo
• Idioma: eng
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10400.3/4953
• topic: Destination Management; Dynamic Probit Model; Tourist Satisfaction

This paper introduces the Dynamic Probit model to analyse the underlying reasons behind repeat visits to the Azores Islands. The advantage of the model is that it allows investigating for lags in the covariates as well as for endogeneity in the covariates enabling a more accurate view of the repeat visits phenomenon in a specific tourism island destination. From the model estimation it is clear that the number of visits to the Azores Islands is a time effect that should be analyzed only with dynamic models permitting to identify persistent variables that attract the repeat tourists. The repeat tourist is supported by multiple variables such as overall satisfaction with the destination and specific satisfaction with destination attributes. However, the most important covariates are the destination attributes that are the persistent attractors of the repeat visitor. Related policy implications are derived.