The development of visual identity focusing in social inclusion and culture’s valuation through collectivity
Autor(a) principal: | |
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Data de Publicação: | 2019 |
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Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | https://doi.org/10.34624/etd.v0i2.1942 |
Resumo: | This article evidences the possibilities of social inclusion presented by collaborative methodologies applied to Visual Identity projects that value the collectivity and the culture of a people or place. For that, a theoretical review was developed to present the current challenges of design, as well as the methodologies that value the human being and that are developed in a collective way, in order to offer socially inclusive solutions. Having as reference the visual identity project developed for the city of Porto (Portugal), the paper indicated that through design is possible to reach socially inclusive results that value the culture and create a sense of collective belonging. |
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The development of visual identity focusing in social inclusion and culture’s valuation through collectivityA criação de identidade visual com foco na inclusão social e valorização da cultura através da coletividadeThis article evidences the possibilities of social inclusion presented by collaborative methodologies applied to Visual Identity projects that value the collectivity and the culture of a people or place. For that, a theoretical review was developed to present the current challenges of design, as well as the methodologies that value the human being and that are developed in a collective way, in order to offer socially inclusive solutions. Having as reference the visual identity project developed for the city of Porto (Portugal), the paper indicated that through design is possible to reach socially inclusive results that value the culture and create a sense of collective belonging.Este artigo evidencia as possibilidades de inclusão social apresentadas por metodologias colaborativas aplicadas a projetos de Identidade Visual que valorizem a coletividade e cultura de um povo ou local. Para isso, foi feito um levantamento teórico com objetivo de apresentar os desafios atuais do design, bem como as metodologias que valorizam o ser humano e são desenvolvidas de forma coletiva para que possam oferecer soluções socialmente inclusivas. Tendo como referência o projeto de identidade visual desenvolvido para cidade do Porto (Portugal), constatou-se que é possível, através do design, alcançarresultados que sejam socialmente inclusivos, que valorizem a cultura e criem um senso de pertencimento coletivo.UA Editora2019-04-15T00:00:00Zjournal articlejournal articlejournal articleinfo:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://doi.org/10.34624/etd.v0i2.1942oai:proa.ua.pt:article/1942Revista dos encontros internacionais Ergotrip Design; No 2 (2017); 70-77Revista dos encontros internacionais Ergotrip Design; Núm. 2 (2017); 70-77Revista dos encontros internacionais Ergotrip Design; n.º 2 (2017); 70-772183-928Xreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAPporhttps://proa.ua.pt/index.php/ergotripdesign/article/view/1942https://doi.org/10.34624/etd.v0i2.1942https://proa.ua.pt/index.php/ergotripdesign/article/view/1942/1540https://creativecommons.org/licenses/by/4.0/info:eu-repo/semantics/openAccessde Oliveira Junior, Adilson GonzalesCarrara Domiciano, Cassia L.2022-09-22T10:11:27Zoai:proa.ua.pt:article/1942Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T15:56:47.447836Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity A criação de identidade visual com foco na inclusão social e valorização da cultura através da coletividade |
title |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity |
spellingShingle |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity de Oliveira Junior, Adilson Gonzales |
title_short |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity |
title_full |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity |
title_fullStr |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity |
title_full_unstemmed |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity |
title_sort |
The development of visual identity focusing in social inclusion and culture’s valuation through collectivity |
author |
de Oliveira Junior, Adilson Gonzales |
author_facet |
de Oliveira Junior, Adilson Gonzales Carrara Domiciano, Cassia L. |
author_role |
author |
author2 |
Carrara Domiciano, Cassia L. |
author2_role |
author |
dc.contributor.author.fl_str_mv |
de Oliveira Junior, Adilson Gonzales Carrara Domiciano, Cassia L. |
description |
This article evidences the possibilities of social inclusion presented by collaborative methodologies applied to Visual Identity projects that value the collectivity and the culture of a people or place. For that, a theoretical review was developed to present the current challenges of design, as well as the methodologies that value the human being and that are developed in a collective way, in order to offer socially inclusive solutions. Having as reference the visual identity project developed for the city of Porto (Portugal), the paper indicated that through design is possible to reach socially inclusive results that value the culture and create a sense of collective belonging. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-04-15T00:00:00Z |
dc.type.driver.fl_str_mv |
journal article journal article journal article info:eu-repo/semantics/article |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://doi.org/10.34624/etd.v0i2.1942 oai:proa.ua.pt:article/1942 |
url |
https://doi.org/10.34624/etd.v0i2.1942 |
identifier_str_mv |
oai:proa.ua.pt:article/1942 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://proa.ua.pt/index.php/ergotripdesign/article/view/1942 https://doi.org/10.34624/etd.v0i2.1942 https://proa.ua.pt/index.php/ergotripdesign/article/view/1942/1540 |
dc.rights.driver.fl_str_mv |
https://creativecommons.org/licenses/by/4.0/ info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
https://creativecommons.org/licenses/by/4.0/ |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
UA Editora |
publisher.none.fl_str_mv |
UA Editora |
dc.source.none.fl_str_mv |
Revista dos encontros internacionais Ergotrip Design; No 2 (2017); 70-77 Revista dos encontros internacionais Ergotrip Design; Núm. 2 (2017); 70-77 Revista dos encontros internacionais Ergotrip Design; n.º 2 (2017); 70-77 2183-928X reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799130436579885056 |