Engagement design for indie game development

Detalhes bibliográficos
Autor(a) principal: Silvério, Josué António Oliveira
Data de Publicação: 2021
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10773/31651
Resumo: Indie games have appeared as a response to the spaces left open by the AAA game industry, filling niches. This means that, more often than not, a lot of indie games get lost in the sea of products listed in today’s online stores. Adding to this problem we have the fact that, when designing a game to fill a niche space, we will have a niche audience, which is, almost always, reduced in size and indie developers are afraid to tweak their games to reach more people because they do not want to give up on their creative vision. This project aims to find what lessons can we learn by using the Engagement Design Model, which shifts the focus from experiences to engagement, when designing and developing an indie game. Thus, speeding the process of defining audiences, giving indie developers more time for other tasks that usually lack in quality, like marketing. With these lessons, we also hope to help indie developers understand that it is possible to tweak their games’ engagement without having to change their creative direction, giving them the possibility to deliver their messages to more people without compromising on their vision.
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spelling Engagement design for indie game developmentGame designIndie gameDevelopmentEngagementPlayer taxonomyIndie games have appeared as a response to the spaces left open by the AAA game industry, filling niches. This means that, more often than not, a lot of indie games get lost in the sea of products listed in today’s online stores. Adding to this problem we have the fact that, when designing a game to fill a niche space, we will have a niche audience, which is, almost always, reduced in size and indie developers are afraid to tweak their games to reach more people because they do not want to give up on their creative vision. This project aims to find what lessons can we learn by using the Engagement Design Model, which shifts the focus from experiences to engagement, when designing and developing an indie game. Thus, speeding the process of defining audiences, giving indie developers more time for other tasks that usually lack in quality, like marketing. With these lessons, we also hope to help indie developers understand that it is possible to tweak their games’ engagement without having to change their creative direction, giving them the possibility to deliver their messages to more people without compromising on their vision.Os jogos indie surgiram como resposta ao espaço temático deixado livre pela indústria dos jogos AAA, preenchendo assim nichos. Isto significa que, normalmente, os jogos indies acabam por se perder num mar imenso de produtos listados nas lojas de jogos online. A agravar este problema temos o facto de que quando se desenha um jogo para um mercado de nicho, temos em vista também um público de nicho, reduzido. A forma de chegar a diferentes públicos tende a provocar receios nos criadores de jogos de poderem ver as suas obras adulteradas em função de objetivos comerciais. O objetivo deste projeto passava por tentar perceber se pelo recurso ao Engagement Design Model, seria possível fazer várias as experiências de engagement, e consequentemente ampliar os públicos, utilizando o mesmo universo criativo. O modelo facilitaria o processo de definição das audiências, dando aos desenvolvedores mais tempo para outras tarefas. Do trabalho realizado, concluímos que é possível ajudar os criadores indie, apenas pela via de ajustes no Engagement dos seus jogos sem ter de mudar a sua direção criativa, dando-lhes a possibilidade de fazer chegar a sua mensagem a mais jogadores, sem comprometer a sua visão.2021-07-26T14:10:43Z2021-02-11T00:00:00Z2021-02-11info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10773/31651engSilvério, Josué António Oliveirainfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-07-17T04:10:05ZPortal AgregadorONG
dc.title.none.fl_str_mv Engagement design for indie game development
title Engagement design for indie game development
spellingShingle Engagement design for indie game development
Silvério, Josué António Oliveira
Game design
Indie game
Development
Engagement
Player taxonomy
title_short Engagement design for indie game development
title_full Engagement design for indie game development
title_fullStr Engagement design for indie game development
title_full_unstemmed Engagement design for indie game development
title_sort Engagement design for indie game development
author Silvério, Josué António Oliveira
author_facet Silvério, Josué António Oliveira
author_role author
dc.contributor.author.fl_str_mv Silvério, Josué António Oliveira
dc.subject.por.fl_str_mv Game design
Indie game
Development
Engagement
Player taxonomy
topic Game design
Indie game
Development
Engagement
Player taxonomy
description Indie games have appeared as a response to the spaces left open by the AAA game industry, filling niches. This means that, more often than not, a lot of indie games get lost in the sea of products listed in today’s online stores. Adding to this problem we have the fact that, when designing a game to fill a niche space, we will have a niche audience, which is, almost always, reduced in size and indie developers are afraid to tweak their games to reach more people because they do not want to give up on their creative vision. This project aims to find what lessons can we learn by using the Engagement Design Model, which shifts the focus from experiences to engagement, when designing and developing an indie game. Thus, speeding the process of defining audiences, giving indie developers more time for other tasks that usually lack in quality, like marketing. With these lessons, we also hope to help indie developers understand that it is possible to tweak their games’ engagement without having to change their creative direction, giving them the possibility to deliver their messages to more people without compromising on their vision.
publishDate 2021
dc.date.none.fl_str_mv 2021-07-26T14:10:43Z
2021-02-11T00:00:00Z
2021-02-11
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
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instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
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