3D printing and its possible role in the sustainability of the fashion market
Autor(a) principal: | |
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Data de Publicação: | 2023 |
Tipo de documento: | Dissertação |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10400.6/13919 |
Resumo: | Fashion, as an industry, has always strived for the new and exciting. The market needs to seek ways to keep its relevance face the ever-changing society it creates for. Over the last few years, that aspect of the market has been gaining a lot of importance, as there has been a shift, due to the characteristic, immediate “now” that globalization provides. The newfound closeness, seen throughout the entire world, has allowed the instantaneousness of communication to turn the consumer into an active member of the market rather than a passive one. The consumer now has a voice that is heard by the biggest fashion brands out there. He can and will use that influence for its benefit. Brands are realizing the new found power technology, like the internet, gave to its consumers and are more and more desperate to find new ways of taking advantage of that blatant power shift, making the age of information work in their favor, instead of holding on to traditionalism. With that brilliant realization in mind, fashion brands are starting to market to a new type of smart consumer. This consumer was born with information on his fingertips, he has morals, ideals, causes he fights for and a individualized sense of justice. This consumer, therefore, wants the brands he purchases from to serve those same principles. Demanding a set of ethics to be met eg: cruelty free, vegan, fur free, sustainable, honest, etc. The fashion industry has an opportunity here to pull together it’s need for innovation and its new consumer’s need for a more ethical design, by trying to combine new technology with the benefit of doing their best to save the world in the process. I believe 3D technology has the potential of doing that. It is with this in mind that this dissertation developed towards the practical project of utilizing 3D printing technology. Since the objective of the experimental proposal came to be to test how possible the introduction of 3D printing in the daily fashion production would be through the creation of prototypes. Throughout this dissertation there are demonstrations of great achievements that demonstrate that 3D printing has the possibility of revolutionizing traditional manufacturing methods, long associated with the fashion industry. |
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3D printing and its possible role in the sustainability of the fashion market3d PrintingEvolutionFashionSustainabilityTechnologyDomínio/Área Científica::Humanidades::Artes:: Branding::Design de ModaFashion, as an industry, has always strived for the new and exciting. The market needs to seek ways to keep its relevance face the ever-changing society it creates for. Over the last few years, that aspect of the market has been gaining a lot of importance, as there has been a shift, due to the characteristic, immediate “now” that globalization provides. The newfound closeness, seen throughout the entire world, has allowed the instantaneousness of communication to turn the consumer into an active member of the market rather than a passive one. The consumer now has a voice that is heard by the biggest fashion brands out there. He can and will use that influence for its benefit. Brands are realizing the new found power technology, like the internet, gave to its consumers and are more and more desperate to find new ways of taking advantage of that blatant power shift, making the age of information work in their favor, instead of holding on to traditionalism. With that brilliant realization in mind, fashion brands are starting to market to a new type of smart consumer. This consumer was born with information on his fingertips, he has morals, ideals, causes he fights for and a individualized sense of justice. This consumer, therefore, wants the brands he purchases from to serve those same principles. Demanding a set of ethics to be met eg: cruelty free, vegan, fur free, sustainable, honest, etc. The fashion industry has an opportunity here to pull together it’s need for innovation and its new consumer’s need for a more ethical design, by trying to combine new technology with the benefit of doing their best to save the world in the process. I believe 3D technology has the potential of doing that. It is with this in mind that this dissertation developed towards the practical project of utilizing 3D printing technology. Since the objective of the experimental proposal came to be to test how possible the introduction of 3D printing in the daily fashion production would be through the creation of prototypes. Throughout this dissertation there are demonstrations of great achievements that demonstrate that 3D printing has the possibility of revolutionizing traditional manufacturing methods, long associated with the fashion industry.A moda, como indústria, sempre aspirou alcançar o novo e o empolgante. O mercado precisa procurar maneiras de manter a relevância diante da sociedade em constante mudança para a qual cria. Nos últimos anos, esse aspeto do mercado tem vindo a ganhar muita importância, pois houve uma mudança devido à característica imediata do "agora" que a globalização proporciona. A nova proximidade, vista por todo o mundo, permitiu que a instantaneidade da comunicação transformasse o consumidor em um membro ativo do mercado, e não passivo. O consumidor agora tem uma voz, uma voz que é ouvida pelas maiores marcas de moda mundiais. Ele pode e irá usar essa influência para obter benefícios. As marcas estão a começar a perceber que novas tecnologias, como a Internet, oferecem esse mesmo poder aos seus consumidores e estão cada vez mais desesperadas para encontrar novas maneiras de tirar vantagem dessa flagrante mudança de poder, fazendo com que a era da informação funcione a seu favor, em vez de se pegarem aos tradicionalismos. Com essa brilhante conclusão em mente, as marcas de moda estão a começar a virar as suas estratégias de marketing de forma a envolver esse novo tipo de consumidor inteligente. Este consumidor nasceu com informação na ponta dos dedos, tem moral, ideais, causas pelas quais luta e um sentido individualizado de justiça. Portanto, esse consumidor deseja que as marcas às quais ele compra sirvam esses mesmos princípios. Exigindo que um conjunto de éticas seja cumprido, por exemplo: cruelty free, vegan, fur free, sustentável, honesto etc. A indústria da moda tem aqui a oportunidade de reunir a sua necessidade de inovação e a necessidade do novo consumidor por um design mais ético, tentando combinar novas tecnologias com o benefício de fazer o possível para salvar o mundo no processo. A meu ver a tecnologia 3D tem o potencial de fazer isso. É com isto em mente que esta dissertação se desenvolveu na direção do projeto pratico de utilização da tecnologia de impressão 3D. Sendo que o objetivo da proposta experimental consistiu em testar o quão possível seria a introdução da impressão 3D no quotidiano da produção de moda, através da concretização de alguns protótipos. Para além disso, a impressão 3D tem a possibilidade de revolucionar os métodos tradicionais de fabrico há muito associados com a indústria da moda.Gouveia, Isabel Cristina Aguiar de Sousa e SilvaGuerreiro, Alexandre GramachouBibliorumMancebo, Cátia Patrícia Cabral2024-01-11T09:57:58Z2023-07-132023-06-092023-07-13T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfhttp://hdl.handle.net/10400.6/13919TID:203454405enginfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-01-17T03:47:51Zoai:ubibliorum.ubi.pt:10400.6/13919Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T01:45:02.145894Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
3D printing and its possible role in the sustainability of the fashion market |
title |
3D printing and its possible role in the sustainability of the fashion market |
spellingShingle |
3D printing and its possible role in the sustainability of the fashion market Mancebo, Cátia Patrícia Cabral 3d Printing Evolution Fashion Sustainability Technology Domínio/Área Científica::Humanidades::Artes:: Branding::Design de Moda |
title_short |
3D printing and its possible role in the sustainability of the fashion market |
title_full |
3D printing and its possible role in the sustainability of the fashion market |
title_fullStr |
3D printing and its possible role in the sustainability of the fashion market |
title_full_unstemmed |
3D printing and its possible role in the sustainability of the fashion market |
title_sort |
3D printing and its possible role in the sustainability of the fashion market |
author |
Mancebo, Cátia Patrícia Cabral |
author_facet |
Mancebo, Cátia Patrícia Cabral |
author_role |
author |
dc.contributor.none.fl_str_mv |
Gouveia, Isabel Cristina Aguiar de Sousa e Silva Guerreiro, Alexandre Gramacho uBibliorum |
dc.contributor.author.fl_str_mv |
Mancebo, Cátia Patrícia Cabral |
dc.subject.por.fl_str_mv |
3d Printing Evolution Fashion Sustainability Technology Domínio/Área Científica::Humanidades::Artes:: Branding::Design de Moda |
topic |
3d Printing Evolution Fashion Sustainability Technology Domínio/Área Científica::Humanidades::Artes:: Branding::Design de Moda |
description |
Fashion, as an industry, has always strived for the new and exciting. The market needs to seek ways to keep its relevance face the ever-changing society it creates for. Over the last few years, that aspect of the market has been gaining a lot of importance, as there has been a shift, due to the characteristic, immediate “now” that globalization provides. The newfound closeness, seen throughout the entire world, has allowed the instantaneousness of communication to turn the consumer into an active member of the market rather than a passive one. The consumer now has a voice that is heard by the biggest fashion brands out there. He can and will use that influence for its benefit. Brands are realizing the new found power technology, like the internet, gave to its consumers and are more and more desperate to find new ways of taking advantage of that blatant power shift, making the age of information work in their favor, instead of holding on to traditionalism. With that brilliant realization in mind, fashion brands are starting to market to a new type of smart consumer. This consumer was born with information on his fingertips, he has morals, ideals, causes he fights for and a individualized sense of justice. This consumer, therefore, wants the brands he purchases from to serve those same principles. Demanding a set of ethics to be met eg: cruelty free, vegan, fur free, sustainable, honest, etc. The fashion industry has an opportunity here to pull together it’s need for innovation and its new consumer’s need for a more ethical design, by trying to combine new technology with the benefit of doing their best to save the world in the process. I believe 3D technology has the potential of doing that. It is with this in mind that this dissertation developed towards the practical project of utilizing 3D printing technology. Since the objective of the experimental proposal came to be to test how possible the introduction of 3D printing in the daily fashion production would be through the creation of prototypes. Throughout this dissertation there are demonstrations of great achievements that demonstrate that 3D printing has the possibility of revolutionizing traditional manufacturing methods, long associated with the fashion industry. |
publishDate |
2023 |
dc.date.none.fl_str_mv |
2023-07-13 2023-06-09 2023-07-13T00:00:00Z 2024-01-11T09:57:58Z |
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info:eu-repo/semantics/publishedVersion |
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info:eu-repo/semantics/masterThesis |
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masterThesis |
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