Design management and organizational culture: diagnosis of an upholstery microenterprise
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Data de Publicação: | 2019 |
Outros Autores: | , , |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Projética Revista Científica de Design |
Texto Completo: | https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/31947 |
Resumo: | The development of an organizational culture focused on design is a differentiation strategy for companies. Thus, this paper proposes to arrange an organizational culture for an upholstery microenterprise as a means to identify strengths and weaknesses for the implementation of the design management. It is a qualitative, exploratory and descriptive study, which takes place through a case study. Results point to a favorable position of the company regarding the design management application. |
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oai:ojs.pkp.sfu.ca:article/31947 |
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UEL-10 |
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Projética Revista Científica de Design |
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Design management and organizational culture: diagnosis of an upholstery microenterpriseGestão de design e cultura organizacional: diagnóstico de uma microempresa de estofadosDesignDesign managementOrganizational cultureMicro and small businessesDesignGestão de DesignCultura OrganizacionalMicro e Pequenas empresasThe development of an organizational culture focused on design is a differentiation strategy for companies. Thus, this paper proposes to arrange an organizational culture for an upholstery microenterprise as a means to identify strengths and weaknesses for the implementation of the design management. It is a qualitative, exploratory and descriptive study, which takes place through a case study. Results point to a favorable position of the company regarding the design management application.O desenvolvimento de uma cultura organizacional voltada ao design é uma estratégia de diferenciação para as empresas. Portanto, este artigo se propõe a diagnosticar a cultura organizacional de uma microempresa de estofados como forma de identificar potencialidades e fragilidades para inserção da gestão de design. Caracteriza-se como um estudo qualitativo, exploratório e descritivo, por meio de um estudo de caso. Os resultados apontam uma posição favorável da empresa quanto a inserção da gestão de design.Universidade Estadual de Londrina2019-12-12info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionAvaliado por Paresapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/3194710.5433/2236-2207.2019v10n3p27Projetica; v. 10 n. 3 (2019); 27-462236-2207reponame:Projética Revista Científica de Designinstname:Universidade Estadual de Londrina (UEL)instacron:UELporhttps://ojs.uel.br/revistas/uel/index.php/projetica/article/view/31947/26520Copyright (c) 2019 Projeticainfo:eu-repo/semantics/openAccessForcelini, FrancieleVarnier, ThiagoMerino, Giselle Schmidt Alves DíazMerino, Eugenio Andrés Díaz2021-10-05T19:22:05Zoai:ojs.pkp.sfu.ca:article/31947Revistahttps://www.uel.br/revistas/uel/index.php/projetica/PUBhttps://www.uel.br/revistas/uel/index.php/projetica/oai||projetica@uel.br2236-22072236-2207opendoar:2021-10-05T19:22:05Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL)false |
dc.title.none.fl_str_mv |
Design management and organizational culture: diagnosis of an upholstery microenterprise Gestão de design e cultura organizacional: diagnóstico de uma microempresa de estofados |
title |
Design management and organizational culture: diagnosis of an upholstery microenterprise |
spellingShingle |
Design management and organizational culture: diagnosis of an upholstery microenterprise Forcelini, Franciele Design Design management Organizational culture Micro and small businesses Design Gestão de Design Cultura Organizacional Micro e Pequenas empresas |
title_short |
Design management and organizational culture: diagnosis of an upholstery microenterprise |
title_full |
Design management and organizational culture: diagnosis of an upholstery microenterprise |
title_fullStr |
Design management and organizational culture: diagnosis of an upholstery microenterprise |
title_full_unstemmed |
Design management and organizational culture: diagnosis of an upholstery microenterprise |
title_sort |
Design management and organizational culture: diagnosis of an upholstery microenterprise |
author |
Forcelini, Franciele |
author_facet |
Forcelini, Franciele Varnier, Thiago Merino, Giselle Schmidt Alves Díaz Merino, Eugenio Andrés Díaz |
author_role |
author |
author2 |
Varnier, Thiago Merino, Giselle Schmidt Alves Díaz Merino, Eugenio Andrés Díaz |
author2_role |
author author author |
dc.contributor.author.fl_str_mv |
Forcelini, Franciele Varnier, Thiago Merino, Giselle Schmidt Alves Díaz Merino, Eugenio Andrés Díaz |
dc.subject.por.fl_str_mv |
Design Design management Organizational culture Micro and small businesses Design Gestão de Design Cultura Organizacional Micro e Pequenas empresas |
topic |
Design Design management Organizational culture Micro and small businesses Design Gestão de Design Cultura Organizacional Micro e Pequenas empresas |
description |
The development of an organizational culture focused on design is a differentiation strategy for companies. Thus, this paper proposes to arrange an organizational culture for an upholstery microenterprise as a means to identify strengths and weaknesses for the implementation of the design management. It is a qualitative, exploratory and descriptive study, which takes place through a case study. Results point to a favorable position of the company regarding the design management application. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-12-12 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Avaliado por Pares |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/31947 10.5433/2236-2207.2019v10n3p27 |
url |
https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/31947 |
identifier_str_mv |
10.5433/2236-2207.2019v10n3p27 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://ojs.uel.br/revistas/uel/index.php/projetica/article/view/31947/26520 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2019 Projetica info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2019 Projetica |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Estadual de Londrina |
publisher.none.fl_str_mv |
Universidade Estadual de Londrina |
dc.source.none.fl_str_mv |
Projetica; v. 10 n. 3 (2019); 27-46 2236-2207 reponame:Projética Revista Científica de Design instname:Universidade Estadual de Londrina (UEL) instacron:UEL |
instname_str |
Universidade Estadual de Londrina (UEL) |
instacron_str |
UEL |
institution |
UEL |
reponame_str |
Projética Revista Científica de Design |
collection |
Projética Revista Científica de Design |
repository.name.fl_str_mv |
Projética Revista Científica de Design - Universidade Estadual de Londrina (UEL) |
repository.mail.fl_str_mv |
||projetica@uel.br |
_version_ |
1799315451418771456 |