THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS

Detalhes bibliográficos
Autor(a) principal: Leite, Ricardo Lopes
Data de Publicação: 2011
Tipo de documento: Artigo
Idioma: por
Título da fonte: CASA: Cadernos de Semiótica Aplicada
Texto Completo: https://periodicos.fclar.unesp.br/casa/article/view/4420
Resumo: This paper examines different ways of introducing the body within newspaper sex ads. From analyzing such texts, the study demonstrates that these body simulacrums are meaningful effects mostly generated by shifting out and shifting in enunciative operations, both subcategorized as enuncive and enunciative, as well as by their figurative arrangements, seen as functive for enunciative observation positions. In order to persuade the reader, the enunciative game introduces him\her the “consummation object body” under different perspectives: either subjective or objective, and at times both simultaneously.
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spelling THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADSO CORPO ENUNCIADO E SUAS METAMORFOSES: OPERAÇÕES ENUNCIATIVAS EM ANÚNCIOS CLASSIFICADOS DE SERVIÇO DE SEXObodyenunciative operationsnewspaper sex ads.corpooperações enunciativasanúncios classificados de serviço de sexoThis paper examines different ways of introducing the body within newspaper sex ads. From analyzing such texts, the study demonstrates that these body simulacrums are meaningful effects mostly generated by shifting out and shifting in enunciative operations, both subcategorized as enuncive and enunciative, as well as by their figurative arrangements, seen as functive for enunciative observation positions. In order to persuade the reader, the enunciative game introduces him\her the “consummation object body” under different perspectives: either subjective or objective, and at times both simultaneously.Este artigo examina os diferentes modos de apresentação do corpo em anúncios classificados de serviço de sexo. Com a análise desses textos, quer-se demonstrar que esses simulacros do corpo são efeitos de sentido gerados, sobretudo, pelas operações enunciativas de debreagem e embreagem, ambas subcategorizadas em enunciva e enunciativa, bem como pelos arranjos figurativos, entendidos como funtivos de posições enunciativas de observação. Com o propósito de persuadir o leitor, o jogo enunciativo apresenta-lhe o “corpo-objeto-de-consumo” sob diferentes perspectivas: ora objetiva, ora subjetiva, ou objetiva e subjetiva simultaneamente.Laboratório Editorial FCL-UNESP | Letraria2011-07-27info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.fclar.unesp.br/casa/article/view/442010.21709/casa.v9i1.4420CASA: Cadernos de Semiótica Aplicada; v. 9 n. 1 (2011)1679-340410.21709/casa.v9i1reponame:CASA: Cadernos de Semiótica Aplicadainstname:Universidade Estadual Paulista (UNESP)instacron:UNESPporhttps://periodicos.fclar.unesp.br/casa/article/view/4420/391110.21709/casa.v9i1.4420.g3911Copyright (c) 2011 CASA: Cadernos de Semiótica Aplicadainfo:eu-repo/semantics/openAccessLeite, Ricardo Lopes2011-08-24T13:01:42Zoai:ojs.pkp.sfu.ca:article/4420Revistahttps://periodicos.fclar.unesp.br/casa/indexPUBhttps://periodicos.fclar.unesp.br/casa/oaicasa@fclar.unesp.br1679-34041679-3404opendoar:2023-01-12T16:38:44.005588CASA: Cadernos de Semiótica Aplicada - Universidade Estadual Paulista (UNESP)false
dc.title.none.fl_str_mv THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
O CORPO ENUNCIADO E SUAS METAMORFOSES: OPERAÇÕES ENUNCIATIVAS EM ANÚNCIOS CLASSIFICADOS DE SERVIÇO DE SEXO
title THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
spellingShingle THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
Leite, Ricardo Lopes
body
enunciative operations
newspaper sex ads.
corpo
operações enunciativas
anúncios classificados de serviço de sexo
title_short THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
title_full THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
title_fullStr THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
title_full_unstemmed THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
title_sort THE ENUNCIATIVE BODY AND ITS METAMORPHOSES: ENUNCIATIVE OPERATIONS IN NEWSPAPER SEX ADS
author Leite, Ricardo Lopes
author_facet Leite, Ricardo Lopes
author_role author
dc.contributor.author.fl_str_mv Leite, Ricardo Lopes
dc.subject.por.fl_str_mv body
enunciative operations
newspaper sex ads.
corpo
operações enunciativas
anúncios classificados de serviço de sexo
topic body
enunciative operations
newspaper sex ads.
corpo
operações enunciativas
anúncios classificados de serviço de sexo
description This paper examines different ways of introducing the body within newspaper sex ads. From analyzing such texts, the study demonstrates that these body simulacrums are meaningful effects mostly generated by shifting out and shifting in enunciative operations, both subcategorized as enuncive and enunciative, as well as by their figurative arrangements, seen as functive for enunciative observation positions. In order to persuade the reader, the enunciative game introduces him\her the “consummation object body” under different perspectives: either subjective or objective, and at times both simultaneously.
publishDate 2011
dc.date.none.fl_str_mv 2011-07-27
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.fclar.unesp.br/casa/article/view/4420
10.21709/casa.v9i1.4420
url https://periodicos.fclar.unesp.br/casa/article/view/4420
identifier_str_mv 10.21709/casa.v9i1.4420
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.fclar.unesp.br/casa/article/view/4420/3911
10.21709/casa.v9i1.4420.g3911
dc.rights.driver.fl_str_mv Copyright (c) 2011 CASA: Cadernos de Semiótica Aplicada
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2011 CASA: Cadernos de Semiótica Aplicada
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Laboratório Editorial FCL-UNESP | Letraria
publisher.none.fl_str_mv Laboratório Editorial FCL-UNESP | Letraria
dc.source.none.fl_str_mv CASA: Cadernos de Semiótica Aplicada; v. 9 n. 1 (2011)
1679-3404
10.21709/casa.v9i1
reponame:CASA: Cadernos de Semiótica Aplicada
instname:Universidade Estadual Paulista (UNESP)
instacron:UNESP
instname_str Universidade Estadual Paulista (UNESP)
instacron_str UNESP
institution UNESP
reponame_str CASA: Cadernos de Semiótica Aplicada
collection CASA: Cadernos de Semiótica Aplicada
repository.name.fl_str_mv CASA: Cadernos de Semiótica Aplicada - Universidade Estadual Paulista (UNESP)
repository.mail.fl_str_mv casa@fclar.unesp.br
_version_ 1797051218896355328

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