Social identification processes in fashion: from luxury to fast fashion

Detalhes bibliográficos
Autor(a) principal: Guimarães, Maria Paula
Data de Publicação: 2023
Outros Autores: da Conceição Ribeiro, Rita Aparecida
Tipo de documento: Artigo
Idioma: por
eng
Título da fonte: Diálogo com a Economia Criativa
Texto Completo: https://dialogo.espm.br/revistadcec-rj/article/view/434
Resumo: The dynamic of capitalism intensified the fashion market around the 19th century with the cre-ation of haute couture. Since then, several factors have been relevant in shaping this dynamic by consumption bias, such as the distinction of social classes, mass culture and the media. This article proposes, through a bibliographic review, a reflection on the conformation of this market, from its origin to the present day, from haute couture to fast fashion, its articulations with the media in the dissemination of trends and its influence on consumption patterns. In this approach, changes in the fashion market, such as, the emergence of fast fashion and the permanence of a luxury market with global dimensions were evaluated, based on the understanding of fashion as a social phenomenon and its importance as an industry and cultural product.
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spelling Social identification processes in fashion: from luxury to fast fashionOs processos de identificação social na moda: do luxo ao fast fashionTeorias de modaTendênciasMídiaSociedadeThe dynamic of capitalism intensified the fashion market around the 19th century with the cre-ation of haute couture. Since then, several factors have been relevant in shaping this dynamic by consumption bias, such as the distinction of social classes, mass culture and the media. This article proposes, through a bibliographic review, a reflection on the conformation of this market, from its origin to the present day, from haute couture to fast fashion, its articulations with the media in the dissemination of trends and its influence on consumption patterns. In this approach, changes in the fashion market, such as, the emergence of fast fashion and the permanence of a luxury market with global dimensions were evaluated, based on the understanding of fashion as a social phenomenon and its importance as an industry and cultural product.A dinâmica capitalista promoveu a intensificação do mercado de moda em meados do século XIX com a criação da alta costura. Desde então, diversos fatores têm sido relevantes na conformação dessa dinâmica pelo viés do consumo, como a distinção das classes sociais, a cultura de massas e a mídia. Este artigo propõe, por meio de uma revisão bibliográfica, uma reflexão sobre a conforma-ção desse mercado, da sua origem aos dias de hoje, da alta costura ao fast fashion, das suas articu-lações com a mídia na disseminação de tendências e na influência nos padrões de consumo. Nessa abordagem, avaliaram-se as mudanças no mercado de moda, como o surgimento do fast fashion e a permanência de um mercado de luxo de dimensões globais, com base no entendimento de moda como fenômeno social e de sua importância como indústria e produto cultural.Escola Superior de Propaganda e Marketing2023-05-11info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://dialogo.espm.br/revistadcec-rj/article/view/43410.22398/2525-2828.822132-145Journal Dialogue with Creative Economy; Vol. 8 No. 22 (2023): Thematic Report - Fashion and Creative Economy; 132-145Diálogo com a Economia Criativa; v. 8 n. 22 (2023): Dossiê Moda e Economia Criativa; 132-1452525-2828reponame:Diálogo com a Economia Criativainstname:Escola Superior de Propaganda e Marketing (ESPM)instacron:ESPMporenghttps://dialogo.espm.br/revistadcec-rj/article/view/434/362https://dialogo.espm.br/revistadcec-rj/article/view/434/363Copyright (c) 2023 Maria Paula Guimarães, Rita Ribeirohttp://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessGuimarães, Maria Paulada Conceição Ribeiro, Rita Aparecida2023-05-11T21:56:34Zoai:ojs.dialogo.espm.br:article/434Revistahttps://dialogo.espm.br/revistadcec-rj/ONGhttps://dialogo.espm.br/revistadcec-rj/oai||revistadcec-rj@espm.br2525-28282525-2828opendoar:2023-05-11T21:56:34Diálogo com a Economia Criativa - Escola Superior de Propaganda e Marketing (ESPM)false
dc.title.none.fl_str_mv Social identification processes in fashion: from luxury to fast fashion
Os processos de identificação social na moda: do luxo ao fast fashion
title Social identification processes in fashion: from luxury to fast fashion
spellingShingle Social identification processes in fashion: from luxury to fast fashion
Guimarães, Maria Paula
Teorias de moda
Tendências
Mídia
Sociedade
title_short Social identification processes in fashion: from luxury to fast fashion
title_full Social identification processes in fashion: from luxury to fast fashion
title_fullStr Social identification processes in fashion: from luxury to fast fashion
title_full_unstemmed Social identification processes in fashion: from luxury to fast fashion
title_sort Social identification processes in fashion: from luxury to fast fashion
author Guimarães, Maria Paula
author_facet Guimarães, Maria Paula
da Conceição Ribeiro, Rita Aparecida
author_role author
author2 da Conceição Ribeiro, Rita Aparecida
author2_role author
dc.contributor.author.fl_str_mv Guimarães, Maria Paula
da Conceição Ribeiro, Rita Aparecida
dc.subject.por.fl_str_mv Teorias de moda
Tendências
Mídia
Sociedade
topic Teorias de moda
Tendências
Mídia
Sociedade
description The dynamic of capitalism intensified the fashion market around the 19th century with the cre-ation of haute couture. Since then, several factors have been relevant in shaping this dynamic by consumption bias, such as the distinction of social classes, mass culture and the media. This article proposes, through a bibliographic review, a reflection on the conformation of this market, from its origin to the present day, from haute couture to fast fashion, its articulations with the media in the dissemination of trends and its influence on consumption patterns. In this approach, changes in the fashion market, such as, the emergence of fast fashion and the permanence of a luxury market with global dimensions were evaluated, based on the understanding of fashion as a social phenomenon and its importance as an industry and cultural product.
publishDate 2023
dc.date.none.fl_str_mv 2023-05-11
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://dialogo.espm.br/revistadcec-rj/article/view/434
10.22398/2525-2828.822132-145
url https://dialogo.espm.br/revistadcec-rj/article/view/434
identifier_str_mv 10.22398/2525-2828.822132-145
dc.language.iso.fl_str_mv por
eng
language por
eng
dc.relation.none.fl_str_mv https://dialogo.espm.br/revistadcec-rj/article/view/434/362
https://dialogo.espm.br/revistadcec-rj/article/view/434/363
dc.rights.driver.fl_str_mv Copyright (c) 2023 Maria Paula Guimarães, Rita Ribeiro
http://creativecommons.org/licenses/by-nc-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Maria Paula Guimarães, Rita Ribeiro
http://creativecommons.org/licenses/by-nc-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing
publisher.none.fl_str_mv Escola Superior de Propaganda e Marketing
dc.source.none.fl_str_mv Journal Dialogue with Creative Economy; Vol. 8 No. 22 (2023): Thematic Report - Fashion and Creative Economy; 132-145
Diálogo com a Economia Criativa; v. 8 n. 22 (2023): Dossiê Moda e Economia Criativa; 132-145
2525-2828
reponame:Diálogo com a Economia Criativa
instname:Escola Superior de Propaganda e Marketing (ESPM)
instacron:ESPM
instname_str Escola Superior de Propaganda e Marketing (ESPM)
instacron_str ESPM
institution ESPM
reponame_str Diálogo com a Economia Criativa
collection Diálogo com a Economia Criativa
repository.name.fl_str_mv Diálogo com a Economia Criativa - Escola Superior de Propaganda e Marketing (ESPM)
repository.mail.fl_str_mv ||revistadcec-rj@espm.br
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