Risk Management in Born Globals: the Case of Brazilian Craft Breweries
Autor(a) principal: | |
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Data de Publicação: | 2019 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | eng por |
Título da fonte: | BBR. Brazilian Business Review (English edition. Online) |
Texto Completo: | http://www.bbronline.com.br/index.php/bbr/article/view/532 |
Resumo: | This work analyzes how risk management occurs in the internationalization process of Brazilian born global companies. Accordingly, we adopted the qualitative research approach, used a multiple case study strategy, and selected seven relevant craft breweries with national prominence. The findings highlight how risks are perceived in the internationalization process by managers and classified among commercial, intercultural, monetary and country risks. We also identified that these enterprises use different actions to mitigate risks, such as planning, market research, and building scenarios. The contributions discussed in this study are the identification of factors such as the international background of managers and the use of networks to minimize the perception of risk. Additionally, we discussed the ways in which risks are perceived and how the different mitigation strategies work. Finally, we proposed an integrated risk management model for the internationalization of born globals. |
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BBR. Brazilian Business Review (English edition. Online) |
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Risk Management in Born Globals: the Case of Brazilian Craft BreweriesGerenciamento de Riscos em Born globals: o caso das Cervejarias Artesanais BrasileirasRisk PerceptionNew VenturesInternationalizationBorn GlobalCraft BreweriesPercepção de riscoEmpreendimentos InternacionaisInternacionalizaçãoBorn globalCervejarias artesanais This work analyzes how risk management occurs in the internationalization process of Brazilian born global companies. Accordingly, we adopted the qualitative research approach, used a multiple case study strategy, and selected seven relevant craft breweries with national prominence. The findings highlight how risks are perceived in the internationalization process by managers and classified among commercial, intercultural, monetary and country risks. We also identified that these enterprises use different actions to mitigate risks, such as planning, market research, and building scenarios. The contributions discussed in this study are the identification of factors such as the international background of managers and the use of networks to minimize the perception of risk. Additionally, we discussed the ways in which risks are perceived and how the different mitigation strategies work. Finally, we proposed an integrated risk management model for the internationalization of born globals. Este trabalho analisa como ocorre o gerenciamento de riscos no processo de internacionalizac?a?o das born globals brasileiras. Para isso, adotamos a pesquisa de abordagem qualitativa, usando uma estrate?gia de estudo de caso mu?ltiplo, e selecionamos sete cervejarias artesanais com releva?ncia e proemine?ncia nacional. Os resultados destacam como os riscos sa?o percebidos no processo de internacionalizac?a?o pelos gestores e classificados entre riscos comerciais, intercultural, moneta?rio e pai?s. Tambe?m foi identificado que essas empresas usam diferentes ac?o?es para mitigar riscos, como planejamento, pesquisa de mercado, construc?a?o de cena?rios, entre outros. As contribuic?o?es discutidas neste estudo va?o desde a identificac?a?o de fatores como o background internacional dos gestores e uso de redes de nego?cios para minimizar a percepc?a?o de risco. Ale?m disso, foi analisada a maneira como os riscos sa?o percebidos e como funcionam as diferentes estrate?gias de mitigac?a?o. Por fim, apresentamos uma proposic?a?o de um modelo integrativo para ana?lise do risco na internacionalizac?a?o de novos empreendimentos Born globals. FUCAPE Business Shool2019-07-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionPeer-reviewed ArticleArtigo revisado pelos paresapplication/pdfapplication/pdfhttp://www.bbronline.com.br/index.php/bbr/article/view/53210.15728/bbr.2019.16.4.2Brazilian Business Review; Vol. 16 No. 4 (2019): July to August 2019; 334-349Brazilian Business Review; v. 16 n. 4 (2019): Julho a Agosto de 2019; 334-3491808-23861807-734Xreponame:BBR. Brazilian Business Review (English edition. Online)instname:Fucape Business School (FBS)instacron:FBSengporhttp://www.bbronline.com.br/index.php/bbr/article/view/532/808http://www.bbronline.com.br/index.php/bbr/article/view/532/809Copyright (c) 2019 Brazilian Business Reviewhttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessStocker, FabricioAbib, Gustavo2019-07-01T09:58:20Zoai:ojs.pkp.sfu.ca:article/532Revistahttps://www.bbronline.com.br/index.php/bbr/indexONGhttp://www.bbronline.com.br/index.php/bbr/oai|| bbronline@bbronline.com.br1808-23861808-2386opendoar:2019-07-01T09:58:20BBR. Brazilian Business Review (English edition. Online) - Fucape Business School (FBS)false |
dc.title.none.fl_str_mv |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries Gerenciamento de Riscos em Born globals: o caso das Cervejarias Artesanais Brasileiras |
title |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries |
spellingShingle |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries Stocker, Fabricio Risk Perception New Ventures Internationalization Born Global Craft Breweries Percepção de risco Empreendimentos Internacionais Internacionalização Born global Cervejarias artesanais |
title_short |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries |
title_full |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries |
title_fullStr |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries |
title_full_unstemmed |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries |
title_sort |
Risk Management in Born Globals: the Case of Brazilian Craft Breweries |
author |
Stocker, Fabricio |
author_facet |
Stocker, Fabricio Abib, Gustavo |
author_role |
author |
author2 |
Abib, Gustavo |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Stocker, Fabricio Abib, Gustavo |
dc.subject.por.fl_str_mv |
Risk Perception New Ventures Internationalization Born Global Craft Breweries Percepção de risco Empreendimentos Internacionais Internacionalização Born global Cervejarias artesanais |
topic |
Risk Perception New Ventures Internationalization Born Global Craft Breweries Percepção de risco Empreendimentos Internacionais Internacionalização Born global Cervejarias artesanais |
description |
This work analyzes how risk management occurs in the internationalization process of Brazilian born global companies. Accordingly, we adopted the qualitative research approach, used a multiple case study strategy, and selected seven relevant craft breweries with national prominence. The findings highlight how risks are perceived in the internationalization process by managers and classified among commercial, intercultural, monetary and country risks. We also identified that these enterprises use different actions to mitigate risks, such as planning, market research, and building scenarios. The contributions discussed in this study are the identification of factors such as the international background of managers and the use of networks to minimize the perception of risk. Additionally, we discussed the ways in which risks are perceived and how the different mitigation strategies work. Finally, we proposed an integrated risk management model for the internationalization of born globals. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-07-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion Peer-reviewed Article Artigo revisado pelos pares |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://www.bbronline.com.br/index.php/bbr/article/view/532 10.15728/bbr.2019.16.4.2 |
url |
http://www.bbronline.com.br/index.php/bbr/article/view/532 |
identifier_str_mv |
10.15728/bbr.2019.16.4.2 |
dc.language.iso.fl_str_mv |
eng por |
language |
eng por |
dc.relation.none.fl_str_mv |
http://www.bbronline.com.br/index.php/bbr/article/view/532/808 http://www.bbronline.com.br/index.php/bbr/article/view/532/809 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2019 Brazilian Business Review https://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2019 Brazilian Business Review https://creativecommons.org/licenses/by/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
FUCAPE Business Shool |
publisher.none.fl_str_mv |
FUCAPE Business Shool |
dc.source.none.fl_str_mv |
Brazilian Business Review; Vol. 16 No. 4 (2019): July to August 2019; 334-349 Brazilian Business Review; v. 16 n. 4 (2019): Julho a Agosto de 2019; 334-349 1808-2386 1807-734X reponame:BBR. Brazilian Business Review (English edition. Online) instname:Fucape Business School (FBS) instacron:FBS |
instname_str |
Fucape Business School (FBS) |
instacron_str |
FBS |
institution |
FBS |
reponame_str |
BBR. Brazilian Business Review (English edition. Online) |
collection |
BBR. Brazilian Business Review (English edition. Online) |
repository.name.fl_str_mv |
BBR. Brazilian Business Review (English edition. Online) - Fucape Business School (FBS) |
repository.mail.fl_str_mv |
|| bbronline@bbronline.com.br |
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1754732239126528000 |