Mediatized listening experiences: How radio is placed in the current media ecosystem

Bibliographic Details
Main Author: Gambaro, Daniel
Publication Date: 2021
Format: Article
Language: por
Source: Revista FAMECOS: Mídia cultura e tecnologia
Download full: https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/37141
Summary: This paper introduces the concept of “mediatized listening experiences”, i.e., the experiences and actions of individuals related to the enjoyment of sound content in different media, such as terrestrial radio, music streaming and podcasts. Radio is evaluated as one among several experiences available in the contemporary media ecosystem, which is impacted by the processes of deep mediatization that are transforming how people relate to media. Media consumption in web-based platforms, set up on the generation and management of user data, has become a referential interaction process. Thus, media now occupy a singular position on the construction of reality. When our attention moves towards the “experience”, new possibilities for understanding sound media arise. Therefore, it becomes essential to observe how radio industry is adapting. To illustrate the argument, the paper presents results from a recent research, conducted with stations from three different Brazilian regions. As conclusion, it was noted that, although relevant, the investments in listeners’ experience are yet limited.
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spelling Mediatized listening experiences: How radio is placed in the current media ecosystemExperiencias de escucha mediatizadas: Cómo la radio se integra con el actual ecosistema de medios de comunicaciónExperiências midiatizadas de escuta: Como o rádio se insere no ecossistema midiático atualRadioMediatized listening experiencePodcastSound mediaMediatizationRadioExperiencias de Escucha MediatizadasPodcastMedios sonorosMediatizaciónRádioExperiência midiatizada de escutaPodcastMídia sonoraMidiatizaçãoThis paper introduces the concept of “mediatized listening experiences”, i.e., the experiences and actions of individuals related to the enjoyment of sound content in different media, such as terrestrial radio, music streaming and podcasts. Radio is evaluated as one among several experiences available in the contemporary media ecosystem, which is impacted by the processes of deep mediatization that are transforming how people relate to media. Media consumption in web-based platforms, set up on the generation and management of user data, has become a referential interaction process. Thus, media now occupy a singular position on the construction of reality. When our attention moves towards the “experience”, new possibilities for understanding sound media arise. Therefore, it becomes essential to observe how radio industry is adapting. To illustrate the argument, the paper presents results from a recent research, conducted with stations from three different Brazilian regions. As conclusion, it was noted that, although relevant, the investments in listeners’ experience are yet limited.Este trabajo introduce el concepto de “experiencias de escucha mediatizadas”, es decir, las experiencias y acciones de los individuos relacionadas con el disfrute de contenidos sonoros en diferentes medios, como la radio terrestre, el streaming de música y los podcasts. La radio es evaluada como una de las varias experiencias disponibles en el ecosistema de medios contemporáneo, que se ve impactado por los procesos de mediatización profunda que están transformando las relaciones de las personas con los medios. El consumo de medios en plataformas basadas en la web, configurado en la generación y gestión de datos de usuarios, se ha convertido en un proceso referencial de interacción. Así, los medios de comunicación ocupan ahora una posición singular en la construcción de la realidad. Cuando nuestra atención se desplaza hacia la “experiencia”, surgen nuevas posibilidades para entender los medios sonoros. Por lo tanto, se hace esencial observar cómo se está adaptando la industria de la radio. Para ilustrar el argumento, el trabajo presenta los resultados de una investigación reciente, realizada con estaciones de tres regiones brasileñas diferentes. Como conclusión, se observó que, aunque pertinentes, las inversiones en la experiencia de los oyentes eran todavía limitadas.Este artigo apresenta o conceito de “experiências midiatizadas de escuta”, isto é, as vivências e ações dos indivíduos relacionadas ao consumo de produções sonoras em diferentes meios, como o rádio hertziano, streaming musical e podcasts. A partir dessa descrição, o rádio é avaliado como uma entre várias experiências disponíveis no ecossistema midiático contemporâneo, impactado pelos processos de midiatização profunda que transformam as relações entre pessoas e mídias. O consumo midiático via sistemas na internet, amparado na geração e gestão de dados dos usuários, se tornou processo interacional de referência. Assim, as mídias ocupam espaço singular na construção da realidade. Ao focarmos a “experiência”, abrem-se novas possibilidades de compreensão da mídia sonora. Portanto, torna-se relevante observar como a indústria radiofônica está se adaptando ao novo contexto. Para isso, são apresentados resultados de uma pesquisa recente, conduzida em três diferentes regiões brasileiras. Conclui-se que, apesar de relevantes, os investimentos na experiência do ouvinte ainda são limitados.Editora da PUCRS - ediPUCRS2021-08-20info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3714110.15448/1980-3729.2021.1.37141Revista FAMECOS; Vol. 28 No. 1 (2021): Single Volume; e37141Revista FAMECOS; Vol. 28 Núm. 1 (2021): Número Único; e37141Revista FAMECOS; v. 28 n. 1 (2021): Número Único; e371411980-37291415-054910.15448/1980-3729.2021.1reponame:Revista FAMECOS: Mídia cultura e tecnologiainstname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)instacron:PUC_RSporhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/37141/27004Copyright (c) 2021 Revista FAMECOShttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessGambaro, Daniel2022-02-04T19:02:42Zoai:ojs.revistaseletronicas.pucrs.br:article/37141Revistahttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecosPRIhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/oai||revistafamecos@gmail.com1980-37291980-3729opendoar:2022-02-04T19:02:42Revista FAMECOS: Mídia cultura e tecnologia - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)false
dc.title.none.fl_str_mv Mediatized listening experiences: How radio is placed in the current media ecosystem
Experiencias de escucha mediatizadas: Cómo la radio se integra con el actual ecosistema de medios de comunicación
Experiências midiatizadas de escuta: Como o rádio se insere no ecossistema midiático atual
title Mediatized listening experiences: How radio is placed in the current media ecosystem
spellingShingle Mediatized listening experiences: How radio is placed in the current media ecosystem
Gambaro, Daniel
Radio
Mediatized listening experience
Podcast
Sound media
Mediatization
Radio
Experiencias de Escucha Mediatizadas
Podcast
Medios sonoros
Mediatización
Rádio
Experiência midiatizada de escuta
Podcast
Mídia sonora
Midiatização
title_short Mediatized listening experiences: How radio is placed in the current media ecosystem
title_full Mediatized listening experiences: How radio is placed in the current media ecosystem
title_fullStr Mediatized listening experiences: How radio is placed in the current media ecosystem
title_full_unstemmed Mediatized listening experiences: How radio is placed in the current media ecosystem
title_sort Mediatized listening experiences: How radio is placed in the current media ecosystem
author Gambaro, Daniel
author_facet Gambaro, Daniel
author_role author
dc.contributor.author.fl_str_mv Gambaro, Daniel
dc.subject.por.fl_str_mv Radio
Mediatized listening experience
Podcast
Sound media
Mediatization
Radio
Experiencias de Escucha Mediatizadas
Podcast
Medios sonoros
Mediatización
Rádio
Experiência midiatizada de escuta
Podcast
Mídia sonora
Midiatização
topic Radio
Mediatized listening experience
Podcast
Sound media
Mediatization
Radio
Experiencias de Escucha Mediatizadas
Podcast
Medios sonoros
Mediatización
Rádio
Experiência midiatizada de escuta
Podcast
Mídia sonora
Midiatização
description This paper introduces the concept of “mediatized listening experiences”, i.e., the experiences and actions of individuals related to the enjoyment of sound content in different media, such as terrestrial radio, music streaming and podcasts. Radio is evaluated as one among several experiences available in the contemporary media ecosystem, which is impacted by the processes of deep mediatization that are transforming how people relate to media. Media consumption in web-based platforms, set up on the generation and management of user data, has become a referential interaction process. Thus, media now occupy a singular position on the construction of reality. When our attention moves towards the “experience”, new possibilities for understanding sound media arise. Therefore, it becomes essential to observe how radio industry is adapting. To illustrate the argument, the paper presents results from a recent research, conducted with stations from three different Brazilian regions. As conclusion, it was noted that, although relevant, the investments in listeners’ experience are yet limited.
publishDate 2021
dc.date.none.fl_str_mv 2021-08-20
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/37141
10.15448/1980-3729.2021.1.37141
url https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/37141
identifier_str_mv 10.15448/1980-3729.2021.1.37141
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/37141/27004
dc.rights.driver.fl_str_mv Copyright (c) 2021 Revista FAMECOS
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Revista FAMECOS
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
dc.source.none.fl_str_mv Revista FAMECOS; Vol. 28 No. 1 (2021): Single Volume; e37141
Revista FAMECOS; Vol. 28 Núm. 1 (2021): Número Único; e37141
Revista FAMECOS; v. 28 n. 1 (2021): Número Único; e37141
1980-3729
1415-0549
10.15448/1980-3729.2021.1
reponame:Revista FAMECOS: Mídia cultura e tecnologia
instname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron:PUC_RS
instname_str Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron_str PUC_RS
institution PUC_RS
reponame_str Revista FAMECOS: Mídia cultura e tecnologia
collection Revista FAMECOS: Mídia cultura e tecnologia
repository.name.fl_str_mv Revista FAMECOS: Mídia cultura e tecnologia - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
repository.mail.fl_str_mv ||revistafamecos@gmail.com
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