Business plan: Software for workshops and clients

• Autor(a) principal: Silva, Adrian António Gonçalves da
• Data de Publicação: 2023
• Tipo de documento: Dissertação
• Idioma: eng
• Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
• Texto Completo: http://hdl.handle.net/10071/29787
• topic: SaaS; Mobile application; Startup; Plano de negócio -- Business plan; Indústria automóvel -- Mechanical engineering; Software como serviço; Aplicação móvel; Inovação -- Innovation; Novas empresas

The following business plan presents two solutions for the automotive aftermarket industry. They consist of an ERP program for auto repair shops and a mobile application for their customers and the general public. Previously to this endeavor, various gaps were identified in an industry characterized by inefficiencies, lack of transparency, and convenience. Thus, in an attempt to bring solutions and improve the overall aftermarket industry, this project was born. With the help of the ERP program, auto shops will be able to optimize their productivity, get better timeline results, improve their customer base, and serve an overall better experience to their clients. On the other hand, given the current technological environment, the mobile application was thought as the best way to connect the customers with the auto shops. Within the app, the clients will be able to schedule services at convenient times, track their vehicles’ repair progress, get virtual diagnostic help, book specialized services, and broaden their choice of auto shops with verified and ranked mechanics, among many other features. Having identified these gaps, the goal of this business plan is to elaborate a suitable foundation for the market implementation of these products, under the name of OneJack. Relying on several revenue streams such as ERP and mobile app subscriptions, advertising, and related services fees.