Facilitating qualitative research in business studies: Using the business narrative to model value creation'

Detalhes bibliográficos
Autor(a) principal: Manuel Au-Yong Oliveira
Data de Publicação: 2011
Outros Autores: João José Ferreira
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://repositorio.inesctec.pt/handle/123456789/1990
Resumo: This is a conceptual paper supported by empirical research giving details of a new Business Narrative Modelling Language (BNML). The need for BNML arose given a growing dissatisfaction with qualitative research approaches and also due to the need to bring entrepreneurs, especially those with little training in management theory, closer to the academic (as well as practitioner) discussion of innovation and strategy for value creation. We aim primarily for an improved communication process of events which can be described using the narrative, in the discussion of the value creation process. Our findings, illustrated through a case study, should be of interest to both researchers and practitioners alike.
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spelling Facilitating qualitative research in business studies: Using the business narrative to model value creation'This is a conceptual paper supported by empirical research giving details of a new Business Narrative Modelling Language (BNML). The need for BNML arose given a growing dissatisfaction with qualitative research approaches and also due to the need to bring entrepreneurs, especially those with little training in management theory, closer to the academic (as well as practitioner) discussion of innovation and strategy for value creation. We aim primarily for an improved communication process of events which can be described using the narrative, in the discussion of the value creation process. Our findings, illustrated through a case study, should be of interest to both researchers and practitioners alike.2017-11-16T13:04:37Z2011-01-01T00:00:00Z2011info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://repositorio.inesctec.pt/handle/123456789/1990engManuel Au-Yong OliveiraJoão José Ferreirainfo:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-05-15T10:19:54Zoai:repositorio.inesctec.pt:123456789/1990Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T17:52:25.050021Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Facilitating qualitative research in business studies: Using the business narrative to model value creation'
title Facilitating qualitative research in business studies: Using the business narrative to model value creation'
spellingShingle Facilitating qualitative research in business studies: Using the business narrative to model value creation'
Manuel Au-Yong Oliveira
title_short Facilitating qualitative research in business studies: Using the business narrative to model value creation'
title_full Facilitating qualitative research in business studies: Using the business narrative to model value creation'
title_fullStr Facilitating qualitative research in business studies: Using the business narrative to model value creation'
title_full_unstemmed Facilitating qualitative research in business studies: Using the business narrative to model value creation'
title_sort Facilitating qualitative research in business studies: Using the business narrative to model value creation'
author Manuel Au-Yong Oliveira
author_facet Manuel Au-Yong Oliveira
João José Ferreira
author_role author
author2 João José Ferreira
author2_role author
dc.contributor.author.fl_str_mv Manuel Au-Yong Oliveira
João José Ferreira
description This is a conceptual paper supported by empirical research giving details of a new Business Narrative Modelling Language (BNML). The need for BNML arose given a growing dissatisfaction with qualitative research approaches and also due to the need to bring entrepreneurs, especially those with little training in management theory, closer to the academic (as well as practitioner) discussion of innovation and strategy for value creation. We aim primarily for an improved communication process of events which can be described using the narrative, in the discussion of the value creation process. Our findings, illustrated through a case study, should be of interest to both researchers and practitioners alike.
publishDate 2011
dc.date.none.fl_str_mv 2011-01-01T00:00:00Z
2011
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