The risk of opposite effect": the contradiction as a discursive proces

Detalhes bibliográficos
Autor(a) principal: Lachovski, Marilda Aparecida
Data de Publicação: 2017
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista Entretextos
Texto Completo: https://ojs.uel.br/revistas/uel/index.php/entretextos/article/view/29798
Resumo: Based on the perspective of Discourse Analysis (AD), postulated by Michel Pêcheux, in France, and Eni Puccinelli Orlandi, in Brazil, we understand the contradiction as a fundamental element in the production of meaning and discourses, being it constitutive of the say, signaling to the incompleteness and non-transparency of language. In this direction, we analyze, in this work, how the production of meanings is crossed by the relations language/subject/history, disrupting the discourses and the effects of meanings, attesting to the evidence that subject is autonomous to the say. Our corpus is composed of comments on social network Facebook about the campaign Puro Malte Rosa Vermelha Mulher and, by it we seek to reflect how it produces the opposite effect, or the contradiction discursively, in relations of meanings and subjects, which allows the slide, the failure and the other meaning, in discourse. We have resumed the notions of subject and their positions, the ideology and the contradiction as elementary for the say’s process of constitution and formulation, moving space of displacement and (dis)organization of meanings and subjects.
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spelling The risk of opposite effect": the contradiction as a discursive proces"El riesgo del efecto contrario": la contradición como procedimiento discursivo“O risco do efeito contrário”: a contradição como processo discursivoMeaningSubjectIdeologyContradictionDiscourseSentidoSujeitoIdeologiaContradicciónDiscursoSentidoSujeitoIdeologiaContradiçãoDiscursoBased on the perspective of Discourse Analysis (AD), postulated by Michel Pêcheux, in France, and Eni Puccinelli Orlandi, in Brazil, we understand the contradiction as a fundamental element in the production of meaning and discourses, being it constitutive of the say, signaling to the incompleteness and non-transparency of language. In this direction, we analyze, in this work, how the production of meanings is crossed by the relations language/subject/history, disrupting the discourses and the effects of meanings, attesting to the evidence that subject is autonomous to the say. Our corpus is composed of comments on social network Facebook about the campaign Puro Malte Rosa Vermelha Mulher and, by it we seek to reflect how it produces the opposite effect, or the contradiction discursively, in relations of meanings and subjects, which allows the slide, the failure and the other meaning, in discourse. We have resumed the notions of subject and their positions, the ideology and the contradiction as elementary for the say’s process of constitution and formulation, moving space of displacement and (dis)organization of meanings and subjects.En la perspectiva del Análisis de Discurso (AD), postulada por Michel Pêcheux, en Francia, y Eni Puccinelli Orlandi, en Brasil, entendemos la contradicción como un elemento fundamental en la producción de sentidos y discursos, siendo ella constitutiva del decir, señalando para la incompletud y no transparencia de la lengua. En este sentido, analizamos, en este trabajo, cómo la producción de sentidos es atravesada por las relaciones lengua / sujeto / historia, desorganizando los discursos y los efectos de sentidos, atestando para la evidencia de que al decir el sujeto es autónomo. Nuestro corpus se compone de comentarios en la red social Facebook sobre la campaña de la cerveza Puro Malte Rosa Roja Mujer y, por él buscamos reflejar cómo se produce el efecto contrario, o la contradicción, discursivamente, en las relaciones de sentidos y sujetos, movimiento que permite el " deslice, la falta y el sentido otro, en discurso. Retomamos las nociones de sujeto y sus tomas de posición, la ideología y la contradicción como elementales para el proceso de constitución y formulación del decir, espacio móvil de desplazamiento y (des) organización de sentidos y sujetos.Embasados na perspectiva da Análise de Discurso (AD), postulada por Michel Pêcheux, na França, e Eni Pulccinelli Orlandi, no Brasil, entendemos a contradição como um elemento fundamental na produção de sentidos e discursos, sendo ela constitutiva do dizer, sinalizando para a incompletude e não transparência da língua. Neste sentido, analisamos, neste trabalho, como a produção de sentidos é atravessada pelas relações língua/sujeito/história, desorganizando os discursos e os efeitos de sentidos, atestando para a evidência de que ao dizer o sujeito é autônomo. Nosso corpus é composto de comentários na rede social Facebook sobre a campanha da cerveja Puro Malte Rosa Vermelha Mulher e, por ele buscamos refletir como se produz o efeito contrário, ou a contradição, discursivamente, nas relações de sentidos e sujeitos, movimento que permite o deslize, a falha e o sentido outro, em discurso. Retomamos as noções de sujeito e suas tomadas de posição, a ideologia e a contradição como elementares para o processo de constituição e formulação do dizer, espaço movente de deslocamento e (des)organização de sentidos e sujeitos. Universidade Estadual de Londrina2017-11-19info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionRevisão de Literaturaapplication/pdfhttps://ojs.uel.br/revistas/uel/index.php/entretextos/article/view/2979810.5433/1519-5392.2017v17n2p255Entretextos; v. 17 n. 2 (2017); 255 - 2742764-08091519-5392reponame:Revista Entretextosinstname:Universidade Estadual de Londrina (UEL)instacron:UELporhttps://ojs.uel.br/revistas/uel/index.php/entretextos/article/view/29798/23684Copyright (c) 2017 Entretextosinfo:eu-repo/semantics/openAccessLachovski, Marilda Aparecida2021-03-24T17:15:20Zoai:ojs.pkp.sfu.ca:article/29798Revistahttps://www.uel.br/revistas/uel/index.php/entretextosPUBhttps://www.uel.br/revistas/uel/index.php/entretextos/oai||entretextos.uel@gmail.com|| ppgel@uel.br|| laudi@uel.br1519-53922764-0809opendoar:2021-03-24T17:15:20Revista Entretextos - Universidade Estadual de Londrina (UEL)false
dc.title.none.fl_str_mv The risk of opposite effect": the contradiction as a discursive proces
"El riesgo del efecto contrario": la contradición como procedimiento discursivo
“O risco do efeito contrário”: a contradição como processo discursivo
title The risk of opposite effect": the contradiction as a discursive proces
spellingShingle The risk of opposite effect": the contradiction as a discursive proces
Lachovski, Marilda Aparecida
Meaning
Subject
Ideology
Contradiction
Discourse
Sentido
Sujeito
Ideologia
Contradicción
Discurso
Sentido
Sujeito
Ideologia
Contradição
Discurso
title_short The risk of opposite effect": the contradiction as a discursive proces
title_full The risk of opposite effect": the contradiction as a discursive proces
title_fullStr The risk of opposite effect": the contradiction as a discursive proces
title_full_unstemmed The risk of opposite effect": the contradiction as a discursive proces
title_sort The risk of opposite effect": the contradiction as a discursive proces
author Lachovski, Marilda Aparecida
author_facet Lachovski, Marilda Aparecida
author_role author
dc.contributor.author.fl_str_mv Lachovski, Marilda Aparecida
dc.subject.por.fl_str_mv Meaning
Subject
Ideology
Contradiction
Discourse
Sentido
Sujeito
Ideologia
Contradicción
Discurso
Sentido
Sujeito
Ideologia
Contradição
Discurso
topic Meaning
Subject
Ideology
Contradiction
Discourse
Sentido
Sujeito
Ideologia
Contradicción
Discurso
Sentido
Sujeito
Ideologia
Contradição
Discurso
description Based on the perspective of Discourse Analysis (AD), postulated by Michel Pêcheux, in France, and Eni Puccinelli Orlandi, in Brazil, we understand the contradiction as a fundamental element in the production of meaning and discourses, being it constitutive of the say, signaling to the incompleteness and non-transparency of language. In this direction, we analyze, in this work, how the production of meanings is crossed by the relations language/subject/history, disrupting the discourses and the effects of meanings, attesting to the evidence that subject is autonomous to the say. Our corpus is composed of comments on social network Facebook about the campaign Puro Malte Rosa Vermelha Mulher and, by it we seek to reflect how it produces the opposite effect, or the contradiction discursively, in relations of meanings and subjects, which allows the slide, the failure and the other meaning, in discourse. We have resumed the notions of subject and their positions, the ideology and the contradiction as elementary for the say’s process of constitution and formulation, moving space of displacement and (dis)organization of meanings and subjects.
publishDate 2017
dc.date.none.fl_str_mv 2017-11-19
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Revisão de Literatura
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/entretextos/article/view/29798
10.5433/1519-5392.2017v17n2p255
url https://ojs.uel.br/revistas/uel/index.php/entretextos/article/view/29798
identifier_str_mv 10.5433/1519-5392.2017v17n2p255
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://ojs.uel.br/revistas/uel/index.php/entretextos/article/view/29798/23684
dc.rights.driver.fl_str_mv Copyright (c) 2017 Entretextos
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2017 Entretextos
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Universidade Estadual de Londrina
publisher.none.fl_str_mv Universidade Estadual de Londrina
dc.source.none.fl_str_mv Entretextos; v. 17 n. 2 (2017); 255 - 274
2764-0809
1519-5392
reponame:Revista Entretextos
instname:Universidade Estadual de Londrina (UEL)
instacron:UEL
instname_str Universidade Estadual de Londrina (UEL)
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institution UEL
reponame_str Revista Entretextos
collection Revista Entretextos
repository.name.fl_str_mv Revista Entretextos - Universidade Estadual de Londrina (UEL)
repository.mail.fl_str_mv ||entretextos.uel@gmail.com|| ppgel@uel.br|| laudi@uel.br
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