Brazilian TV: new century, new business models

Detalhes bibliográficos
Autor(a) principal: Carlos Moura, Fernando
Data de Publicação: 2017
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista GEMInIS
Texto Completo: https://www.revistageminis.ufscar.br/index.php/geminis/article/view/294
Resumo: This article analyze the progress of the non-linear consumption of audiovisual content and, within this framework, to establish the strategies of the Brazilian broadcasters, whether on Open TV or Pay TV, to assure the audience. And discuss what types of business plans have been deployed by them to compete directly and indirectly with the Video-on-Demand (VoD) and OTT (Over-the-Top) services, which growby distributing content by means of audiovisual platforms, both national and international conforming the ecosystem of TV Everywhere.
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spelling Brazilian TV: new century, new business modelsTV Brasileira: novo século, novos modelos de negócioOpen TVBusiness planeOTTVoDTV EverywhereTV broadcastTelevisão aberta. Modelo de negócio. OTTVoD. TV Everywhere. TV broadcastThis article analyze the progress of the non-linear consumption of audiovisual content and, within this framework, to establish the strategies of the Brazilian broadcasters, whether on Open TV or Pay TV, to assure the audience. And discuss what types of business plans have been deployed by them to compete directly and indirectly with the Video-on-Demand (VoD) and OTT (Over-the-Top) services, which growby distributing content by means of audiovisual platforms, both national and international conforming the ecosystem of TV Everywhere.Analisar o avanço do consumo não linear de conteúdos audiovisuais e, nesse marco, estabelecer quais são as estratégias das emissoras brasileiras, seja na TV aberta ou na TV paga, para assegurar as audiências. Ainda, discutir que tipos de planos de negócios têm sido implantados por elas para concorrer direta e indiretamente com os serviços de VoD (Video-on-Demand) e OTT (Over-the-Top), que crescem a cada dia mediante a distribuição de conteúdos por meio de plataformas audiovisuais, tanto nacionais como internacionais conformando o ecossistema da TV Everywhere.UFSCar2017-08-29info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/294Revista GEMInIS; v. 8 n. 2 (2017): Vídeo Sob Demanda - novo modelo de negócio para o audiovisual brasileiro - Parte 2; 16-30Revista GEMInIS; Vol. 8 No. 2 (2017): Vídeo Sob Demanda - novo modelo de negócio para o audiovisual brasileiro - Parte 2; 16-30Revista GEMInIS; Vol. 8 Núm. 2 (2017): Vídeo Sob Demanda - novo modelo de negócio para o audiovisual brasileiro - Parte 2; 16-302179-1465reponame:Revista GEMInISinstname:Universidade Federal de São Carlos (UFSCAR)instacron:UFSCARporhttps://www.revistageminis.ufscar.br/index.php/geminis/article/view/294/261Copyright (c) 2017 Fernando Carlos Mourainfo:eu-repo/semantics/openAccessCarlos Moura, Fernando2020-08-10T20:10:31Zoai:ojs.pkp.sfu.ca:article/294Revistahttps://www.revistageminis.ufscar.br/index.php/geminisPUBhttps://www.revistageminis.ufscar.br/index.php/geminis/oai||revista.geminisufscar@gmail.com2179-14652179-1465opendoar:2020-08-10T20:10:31Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)false
dc.title.none.fl_str_mv Brazilian TV: new century, new business models
TV Brasileira: novo século, novos modelos de negócio
title Brazilian TV: new century, new business models
spellingShingle Brazilian TV: new century, new business models
Carlos Moura, Fernando
Open TV
Business plane
OTT
VoD
TV Everywhere
TV broadcast
Televisão aberta. Modelo de negócio. OTT
VoD. TV Everywhere. TV broadcast
title_short Brazilian TV: new century, new business models
title_full Brazilian TV: new century, new business models
title_fullStr Brazilian TV: new century, new business models
title_full_unstemmed Brazilian TV: new century, new business models
title_sort Brazilian TV: new century, new business models
author Carlos Moura, Fernando
author_facet Carlos Moura, Fernando
author_role author
dc.contributor.author.fl_str_mv Carlos Moura, Fernando
dc.subject.por.fl_str_mv Open TV
Business plane
OTT
VoD
TV Everywhere
TV broadcast
Televisão aberta. Modelo de negócio. OTT
VoD. TV Everywhere. TV broadcast
topic Open TV
Business plane
OTT
VoD
TV Everywhere
TV broadcast
Televisão aberta. Modelo de negócio. OTT
VoD. TV Everywhere. TV broadcast
description This article analyze the progress of the non-linear consumption of audiovisual content and, within this framework, to establish the strategies of the Brazilian broadcasters, whether on Open TV or Pay TV, to assure the audience. And discuss what types of business plans have been deployed by them to compete directly and indirectly with the Video-on-Demand (VoD) and OTT (Over-the-Top) services, which growby distributing content by means of audiovisual platforms, both national and international conforming the ecosystem of TV Everywhere.
publishDate 2017
dc.date.none.fl_str_mv 2017-08-29
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://www.revistageminis.ufscar.br/index.php/geminis/article/view/294
url https://www.revistageminis.ufscar.br/index.php/geminis/article/view/294
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://www.revistageminis.ufscar.br/index.php/geminis/article/view/294/261
dc.rights.driver.fl_str_mv Copyright (c) 2017 Fernando Carlos Moura
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2017 Fernando Carlos Moura
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv UFSCar
publisher.none.fl_str_mv UFSCar
dc.source.none.fl_str_mv Revista GEMInIS; v. 8 n. 2 (2017): Vídeo Sob Demanda - novo modelo de negócio para o audiovisual brasileiro - Parte 2; 16-30
Revista GEMInIS; Vol. 8 No. 2 (2017): Vídeo Sob Demanda - novo modelo de negócio para o audiovisual brasileiro - Parte 2; 16-30
Revista GEMInIS; Vol. 8 Núm. 2 (2017): Vídeo Sob Demanda - novo modelo de negócio para o audiovisual brasileiro - Parte 2; 16-30
2179-1465
reponame:Revista GEMInIS
instname:Universidade Federal de São Carlos (UFSCAR)
instacron:UFSCAR
instname_str Universidade Federal de São Carlos (UFSCAR)
instacron_str UFSCAR
institution UFSCAR
reponame_str Revista GEMInIS
collection Revista GEMInIS
repository.name.fl_str_mv Revista GEMInIS - Universidade Federal de São Carlos (UFSCAR)
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