Menezes, I. F. (2017). Contrast between youtubers and traditional celebrities: Impact in brand awareness, purchase intention and brand loyalty.
Chicago Style CitationMenezes, Inês Furtado. Contrast between Youtubers and Traditional Celebrities: Impact in Brand Awareness, Purchase Intention and Brand Loyalty. 2017.
MLA CitationMenezes, Inês Furtado. Contrast between Youtubers and Traditional Celebrities: Impact in Brand Awareness, Purchase Intention and Brand Loyalty. 2017.
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