Contextualized ubiquity: a new opportunity for rendering business information and services
Autor(a) principal: | |
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Data de Publicação: | 2010 |
Outros Autores: | , , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10198/2908 |
Resumo: | Stating that information and services are ubiquitous, means that they are available anywhere, anytime. The development of mobile-devices with wireless network-access capabilities, together with the decrease in network-traffic costs and the proliferation of free wireless hotspots, makes the use of mobile-devices, as Internet access tools, increasingly common and attractive. With novel forms of presenting information and to provide new ways to interact with consumers, new business strategies can be boosted, in Customer Relationship Management (CRM) and m-commerce. This paper describes a different approach to the relationship between customers and business-providers, based on contextualization mechanisms located in commercial products, which in turn acts as a gateway to static tag-embedded information as well as web-based information and services. A wine integrated management system, called SIGPV, is presented as a proof-of-concept, enumerating some of possible major business and CRM benefits. |
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Contextualized ubiquity: a new opportunity for rendering business information and servicesUbiquityContext-awareMobile-devicesM-commerceCRMStating that information and services are ubiquitous, means that they are available anywhere, anytime. The development of mobile-devices with wireless network-access capabilities, together with the decrease in network-traffic costs and the proliferation of free wireless hotspots, makes the use of mobile-devices, as Internet access tools, increasingly common and attractive. With novel forms of presenting information and to provide new ways to interact with consumers, new business strategies can be boosted, in Customer Relationship Management (CRM) and m-commerce. This paper describes a different approach to the relationship between customers and business-providers, based on contextualization mechanisms located in commercial products, which in turn acts as a gateway to static tag-embedded information as well as web-based information and services. A wine integrated management system, called SIGPV, is presented as a proof-of-concept, enumerating some of possible major business and CRM benefits.Dr. Narciso CerpaBiblioteca Digital do IPBCunha, Carlos R.Peres, EmanuelMorais, RaulBessa, MaximinoReis, Manuel Cabral2010-12-14T11:34:34Z20102010-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10198/2908engCunha, Carlos R.; Peres, Emanuel; Morais, Raul; Bessa, Maximino; Reis, Manuel Cabral (2010). Contextualized ubiquity: a new opportunity for rendering business information and services. Journal of Theoretical and Applied Electronic Commerce Research. ISSN 0718-1876. 5:3, p. 55-640718–1876info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-02-08T01:21:15ZPortal AgregadorONG |
dc.title.none.fl_str_mv |
Contextualized ubiquity: a new opportunity for rendering business information and services |
title |
Contextualized ubiquity: a new opportunity for rendering business information and services |
spellingShingle |
Contextualized ubiquity: a new opportunity for rendering business information and services Cunha, Carlos R. Ubiquity Context-aware Mobile-devices M-commerce CRM |
title_short |
Contextualized ubiquity: a new opportunity for rendering business information and services |
title_full |
Contextualized ubiquity: a new opportunity for rendering business information and services |
title_fullStr |
Contextualized ubiquity: a new opportunity for rendering business information and services |
title_full_unstemmed |
Contextualized ubiquity: a new opportunity for rendering business information and services |
title_sort |
Contextualized ubiquity: a new opportunity for rendering business information and services |
author |
Cunha, Carlos R. |
author_facet |
Cunha, Carlos R. Peres, Emanuel Morais, Raul Bessa, Maximino Reis, Manuel Cabral |
author_role |
author |
author2 |
Peres, Emanuel Morais, Raul Bessa, Maximino Reis, Manuel Cabral |
author2_role |
author author author author |
dc.contributor.none.fl_str_mv |
Biblioteca Digital do IPB |
dc.contributor.author.fl_str_mv |
Cunha, Carlos R. Peres, Emanuel Morais, Raul Bessa, Maximino Reis, Manuel Cabral |
dc.subject.por.fl_str_mv |
Ubiquity Context-aware Mobile-devices M-commerce CRM |
topic |
Ubiquity Context-aware Mobile-devices M-commerce CRM |
description |
Stating that information and services are ubiquitous, means that they are available anywhere, anytime. The development of mobile-devices with wireless network-access capabilities, together with the decrease in network-traffic costs and the proliferation of free wireless hotspots, makes the use of mobile-devices, as Internet access tools, increasingly common and attractive. With novel forms of presenting information and to provide new ways to interact with consumers, new business strategies can be boosted, in Customer Relationship Management (CRM) and m-commerce. This paper describes a different approach to the relationship between customers and business-providers, based on contextualization mechanisms located in commercial products, which in turn acts as a gateway to static tag-embedded information as well as web-based information and services. A wine integrated management system, called SIGPV, is presented as a proof-of-concept, enumerating some of possible major business and CRM benefits. |
publishDate |
2010 |
dc.date.none.fl_str_mv |
2010-12-14T11:34:34Z 2010 2010-01-01T00:00:00Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10198/2908 |
url |
http://hdl.handle.net/10198/2908 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
Cunha, Carlos R.; Peres, Emanuel; Morais, Raul; Bessa, Maximino; Reis, Manuel Cabral (2010). Contextualized ubiquity: a new opportunity for rendering business information and services. Journal of Theoretical and Applied Electronic Commerce Research. ISSN 0718-1876. 5:3, p. 55-64 0718–1876 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Dr. Narciso Cerpa |
publisher.none.fl_str_mv |
Dr. Narciso Cerpa |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
instname_str |
Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
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_version_ |
1777301802911268864 |