Design and development of a digital platform for seasonal jobs: improving the hiring process

Detalhes bibliográficos
Autor(a) principal: Martins, Nuno
Data de Publicação: 2021
Outros Autores: Dominique-Ferreira, Sérgio, Lopes, Cátia
Tipo de documento: Artigo
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/11110/2083
Resumo: The seasonality of employment in tourism consists of challenges of hiring. The primary goal of this study was to develop a digital recruitment platform for the tourism industry. A two-step multidimensional approach was applied to the challenge. The first step was based on benchmarking and interviews with key stakeholders. The second step was based on visual identity factors, prototyping, and usability tests. Authors found that it was possible to develop a simple and intuitive digital platform that positively adjusted the dynamic hiring process for seasonal jobs. Improvements to the platform should include new metrics, such as evaluation of candidates who used this platform previously, based on different elements, such as emotional intelligence. In this way, profile matching could be optimized, and the platform tool would become more robust and useful. This study’s medium- and high-fidelity models of a digital platform to be utilized in human resources tasks are the new additions to toolkits that may streamline HR functions.
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spelling Design and development of a digital platform for seasonal jobs: improving the hiring processDigital designUI & UX designtourism and hospitality recruitmentseasonal workdigital marketingThe seasonality of employment in tourism consists of challenges of hiring. The primary goal of this study was to develop a digital recruitment platform for the tourism industry. A two-step multidimensional approach was applied to the challenge. The first step was based on benchmarking and interviews with key stakeholders. The second step was based on visual identity factors, prototyping, and usability tests. Authors found that it was possible to develop a simple and intuitive digital platform that positively adjusted the dynamic hiring process for seasonal jobs. Improvements to the platform should include new metrics, such as evaluation of candidates who used this platform previously, based on different elements, such as emotional intelligence. In this way, profile matching could be optimized, and the platform tool would become more robust and useful. This study’s medium- and high-fidelity models of a digital platform to be utilized in human resources tasks are the new additions to toolkits that may streamline HR functions.This research was supported by the Polytechnic Institute of Cavado and Ave [IPCA] and the Research Institute for Design, Media and Culture [ID+]. This work was also funded by National Funds through the Foundation for Science and Technology (FCT) under the project UIDB/04752/2020.Journal of Global Scholars of Marketing Science2021-02-16T11:45:56Z2021-02-10T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articlehttp://hdl.handle.net/11110/2083oai:ciencipca.ipca.pt:11110/2083enghttps://doi.org/10.1080/21639159.2020.1808851http://hdl.handle.net/11110/2083metadata only accessinfo:eu-repo/semantics/openAccessMartins, NunoDominique-Ferreira, SérgioLopes, Cátiareponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2022-09-05T12:53:23Zoai:ciencipca.ipca.pt:11110/2083Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T15:02:21.071727Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Design and development of a digital platform for seasonal jobs: improving the hiring process
title Design and development of a digital platform for seasonal jobs: improving the hiring process
spellingShingle Design and development of a digital platform for seasonal jobs: improving the hiring process
Martins, Nuno
Digital design
UI & UX design
tourism and hospitality recruitment
seasonal work
digital marketing
title_short Design and development of a digital platform for seasonal jobs: improving the hiring process
title_full Design and development of a digital platform for seasonal jobs: improving the hiring process
title_fullStr Design and development of a digital platform for seasonal jobs: improving the hiring process
title_full_unstemmed Design and development of a digital platform for seasonal jobs: improving the hiring process
title_sort Design and development of a digital platform for seasonal jobs: improving the hiring process
author Martins, Nuno
author_facet Martins, Nuno
Dominique-Ferreira, Sérgio
Lopes, Cátia
author_role author
author2 Dominique-Ferreira, Sérgio
Lopes, Cátia
author2_role author
author
dc.contributor.author.fl_str_mv Martins, Nuno
Dominique-Ferreira, Sérgio
Lopes, Cátia
dc.subject.por.fl_str_mv Digital design
UI & UX design
tourism and hospitality recruitment
seasonal work
digital marketing
topic Digital design
UI & UX design
tourism and hospitality recruitment
seasonal work
digital marketing
description The seasonality of employment in tourism consists of challenges of hiring. The primary goal of this study was to develop a digital recruitment platform for the tourism industry. A two-step multidimensional approach was applied to the challenge. The first step was based on benchmarking and interviews with key stakeholders. The second step was based on visual identity factors, prototyping, and usability tests. Authors found that it was possible to develop a simple and intuitive digital platform that positively adjusted the dynamic hiring process for seasonal jobs. Improvements to the platform should include new metrics, such as evaluation of candidates who used this platform previously, based on different elements, such as emotional intelligence. In this way, profile matching could be optimized, and the platform tool would become more robust and useful. This study’s medium- and high-fidelity models of a digital platform to be utilized in human resources tasks are the new additions to toolkits that may streamline HR functions.
publishDate 2021
dc.date.none.fl_str_mv 2021-02-16T11:45:56Z
2021-02-10T00:00:00Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/11110/2083
oai:ciencipca.ipca.pt:11110/2083
url http://hdl.handle.net/11110/2083
identifier_str_mv oai:ciencipca.ipca.pt:11110/2083
dc.language.iso.fl_str_mv eng
language eng
dc.relation.none.fl_str_mv https://doi.org/10.1080/21639159.2020.1808851
http://hdl.handle.net/11110/2083
dc.rights.driver.fl_str_mv metadata only access
info:eu-repo/semantics/openAccess
rights_invalid_str_mv metadata only access
eu_rights_str_mv openAccess
dc.publisher.none.fl_str_mv Journal of Global Scholars of Marketing Science
publisher.none.fl_str_mv Journal of Global Scholars of Marketing Science
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
institution RCAAP
reponame_str Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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