Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge
Autor(a) principal: | |
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Data de Publicação: | 2016 |
Outros Autores: | , , , , , , , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
Texto Completo: | http://hdl.handle.net/10071/11368 |
Resumo: | In accordance with cognitive dissonance theory, individuals generally avoid information that is not consistent with their cognitions, to avoid psychological discomfort associated with tensions arising from contradictory beliefs. Information avoidance may thus make risk communication less successful. To address this, we presented information on red meat risks to red meat consumers. To explore information exposure effects, attitudes toward red meat and perceived knowledge of red meat risks were measured before, immediately after, and two weeks after exposure. We expected information avoidance of red meat risks to be: positively related to (1) study discontentment; and (2) positive attitudes toward red meat; and negatively related to (3) information seeking on red meat risks; and (4) systematic and heuristic processing of information. In addition, following exposure to the risk information, we expected that (5) individuals who scored high in avoidance of red meat risks information to change their attitudes and perceived risk knowledge less than individuals who scored low in avoidance. Results were in line with the first three expectations. Support for the fourth was partial insofar as this was only confirmed regarding systematic processing. The final prediction was not confirmed; individuals who scored high in avoidance decreased the positivity of their attitudes and increased their perceived knowledge in a similar fashion to those who scored low in avoidance. These changes stood over the two-week follow-up period. Results are discussed in accordance with cognitive dissonance theory, with the possible use of suppression strategies, and with the corresponding implications for risk communication practice. |
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Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledgeInformation avoidanceCognitive dissonanceRisk communicationRed meatRisk perceptionIn accordance with cognitive dissonance theory, individuals generally avoid information that is not consistent with their cognitions, to avoid psychological discomfort associated with tensions arising from contradictory beliefs. Information avoidance may thus make risk communication less successful. To address this, we presented information on red meat risks to red meat consumers. To explore information exposure effects, attitudes toward red meat and perceived knowledge of red meat risks were measured before, immediately after, and two weeks after exposure. We expected information avoidance of red meat risks to be: positively related to (1) study discontentment; and (2) positive attitudes toward red meat; and negatively related to (3) information seeking on red meat risks; and (4) systematic and heuristic processing of information. In addition, following exposure to the risk information, we expected that (5) individuals who scored high in avoidance of red meat risks information to change their attitudes and perceived risk knowledge less than individuals who scored low in avoidance. Results were in line with the first three expectations. Support for the fourth was partial insofar as this was only confirmed regarding systematic processing. The final prediction was not confirmed; individuals who scored high in avoidance decreased the positivity of their attitudes and increased their perceived knowledge in a similar fashion to those who scored low in avoidance. These changes stood over the two-week follow-up period. Results are discussed in accordance with cognitive dissonance theory, with the possible use of suppression strategies, and with the corresponding implications for risk communication practice.Routledge/Taylor and Francis2016-05-24T16:24:08Z2016-01-01T00:00:00Z20162019-04-09T09:59:01Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/articleapplication/pdfhttp://hdl.handle.net/10071/11368eng1366-987710.1080/13669877.2014.1003318Gaspar, R.Luís, S.Seibt, C.Lima, M. L.Marcu, A.Rutsaert, P.Fletcher, D.Verbeke, W.Barnett, J.info:eu-repo/semantics/openAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2023-11-09T17:57:10Zoai:repositorio.iscte-iul.pt:10071/11368Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-19T22:29:28.045075Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse |
dc.title.none.fl_str_mv |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
title |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
spellingShingle |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge Gaspar, R. Information avoidance Cognitive dissonance Risk communication Red meat Risk perception |
title_short |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
title_full |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
title_fullStr |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
title_full_unstemmed |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
title_sort |
Consumers’ avoidance of information on red meat risks: information exposure effects on attitudes and perceived knowledge |
author |
Gaspar, R. |
author_facet |
Gaspar, R. Luís, S. Seibt, C. Lima, M. L. Marcu, A. Rutsaert, P. Fletcher, D. Verbeke, W. Barnett, J. |
author_role |
author |
author2 |
Luís, S. Seibt, C. Lima, M. L. Marcu, A. Rutsaert, P. Fletcher, D. Verbeke, W. Barnett, J. |
author2_role |
author author author author author author author author |
dc.contributor.author.fl_str_mv |
Gaspar, R. Luís, S. Seibt, C. Lima, M. L. Marcu, A. Rutsaert, P. Fletcher, D. Verbeke, W. Barnett, J. |
dc.subject.por.fl_str_mv |
Information avoidance Cognitive dissonance Risk communication Red meat Risk perception |
topic |
Information avoidance Cognitive dissonance Risk communication Red meat Risk perception |
description |
In accordance with cognitive dissonance theory, individuals generally avoid information that is not consistent with their cognitions, to avoid psychological discomfort associated with tensions arising from contradictory beliefs. Information avoidance may thus make risk communication less successful. To address this, we presented information on red meat risks to red meat consumers. To explore information exposure effects, attitudes toward red meat and perceived knowledge of red meat risks were measured before, immediately after, and two weeks after exposure. We expected information avoidance of red meat risks to be: positively related to (1) study discontentment; and (2) positive attitudes toward red meat; and negatively related to (3) information seeking on red meat risks; and (4) systematic and heuristic processing of information. In addition, following exposure to the risk information, we expected that (5) individuals who scored high in avoidance of red meat risks information to change their attitudes and perceived risk knowledge less than individuals who scored low in avoidance. Results were in line with the first three expectations. Support for the fourth was partial insofar as this was only confirmed regarding systematic processing. The final prediction was not confirmed; individuals who scored high in avoidance decreased the positivity of their attitudes and increased their perceived knowledge in a similar fashion to those who scored low in avoidance. These changes stood over the two-week follow-up period. Results are discussed in accordance with cognitive dissonance theory, with the possible use of suppression strategies, and with the corresponding implications for risk communication practice. |
publishDate |
2016 |
dc.date.none.fl_str_mv |
2016-05-24T16:24:08Z 2016-01-01T00:00:00Z 2016 2019-04-09T09:59:01Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10071/11368 |
url |
http://hdl.handle.net/10071/11368 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
1366-9877 10.1080/13669877.2014.1003318 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Routledge/Taylor and Francis |
publisher.none.fl_str_mv |
Routledge/Taylor and Francis |
dc.source.none.fl_str_mv |
reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação instacron:RCAAP |
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Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
instacron_str |
RCAAP |
institution |
RCAAP |
reponame_str |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
collection |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) |
repository.name.fl_str_mv |
Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação |
repository.mail.fl_str_mv |
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1799134856805875712 |