Connect to success consulting program Liliana Alves Jewelry Design

Detalhes bibliográficos
Autor(a) principal: Gruden, Ana
Data de Publicação: 2016
Outros Autores: faro, Maria Rita Rooke Magalhães Brito e, Leal, Afonso Batista Pinto
Tipo de documento: Dissertação
Idioma: eng
Título da fonte: Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
Texto Completo: http://hdl.handle.net/10362/17803
Resumo: This Work Project includes a business plan and an internationalization strategy for a Portuguese jewelry designer Liliana Alves. The purpose of the business plan is to evaluate the current situation of the company in the Portuguese market and find ways to improve it, while the internationalization strategy aims to increase revenues by expanding the operations abroad. The main suggestions comprise of unifying the inconsistent distribution strategy, taking advantage of time-reducing production processes, and increasing the margins through lowering fixed costs. Furthermore, current and potential internationalization locations are analyzed and entry strategies suggested.
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spelling Connect to success consulting program Liliana Alves Jewelry DesignJewelry DesignBusiness PlanInternationalizationDomínio/Área Científica::Ciências Sociais::Economia e GestãoThis Work Project includes a business plan and an internationalization strategy for a Portuguese jewelry designer Liliana Alves. The purpose of the business plan is to evaluate the current situation of the company in the Portuguese market and find ways to improve it, while the internationalization strategy aims to increase revenues by expanding the operations abroad. The main suggestions comprise of unifying the inconsistent distribution strategy, taking advantage of time-reducing production processes, and increasing the margins through lowering fixed costs. Furthermore, current and potential internationalization locations are analyzed and entry strategies suggested.Marques, CarlosRUNGruden, Anafaro, Maria Rita Rooke Magalhães Brito eLeal, Afonso Batista Pinto2017-01-30T01:30:13Z2016-012016-01-01T00:00:00Zinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisapplication/pdfapplication/pdfhttp://hdl.handle.net/10362/17803TID:201524244enginfo:eu-repo/semantics/embargoedAccessreponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãoinstacron:RCAAP2024-03-11T03:56:07Zoai:run.unl.pt:10362/17803Portal AgregadorONGhttps://www.rcaap.pt/oai/openaireopendoar:71602024-03-20T03:24:14.827489Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informaçãofalse
dc.title.none.fl_str_mv Connect to success consulting program Liliana Alves Jewelry Design
title Connect to success consulting program Liliana Alves Jewelry Design
spellingShingle Connect to success consulting program Liliana Alves Jewelry Design
Gruden, Ana
Jewelry Design
Business Plan
Internationalization
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
title_short Connect to success consulting program Liliana Alves Jewelry Design
title_full Connect to success consulting program Liliana Alves Jewelry Design
title_fullStr Connect to success consulting program Liliana Alves Jewelry Design
title_full_unstemmed Connect to success consulting program Liliana Alves Jewelry Design
title_sort Connect to success consulting program Liliana Alves Jewelry Design
author Gruden, Ana
author_facet Gruden, Ana
faro, Maria Rita Rooke Magalhães Brito e
Leal, Afonso Batista Pinto
author_role author
author2 faro, Maria Rita Rooke Magalhães Brito e
Leal, Afonso Batista Pinto
author2_role author
author
dc.contributor.none.fl_str_mv Marques, Carlos
RUN
dc.contributor.author.fl_str_mv Gruden, Ana
faro, Maria Rita Rooke Magalhães Brito e
Leal, Afonso Batista Pinto
dc.subject.por.fl_str_mv Jewelry Design
Business Plan
Internationalization
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
topic Jewelry Design
Business Plan
Internationalization
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
description This Work Project includes a business plan and an internationalization strategy for a Portuguese jewelry designer Liliana Alves. The purpose of the business plan is to evaluate the current situation of the company in the Portuguese market and find ways to improve it, while the internationalization strategy aims to increase revenues by expanding the operations abroad. The main suggestions comprise of unifying the inconsistent distribution strategy, taking advantage of time-reducing production processes, and increasing the margins through lowering fixed costs. Furthermore, current and potential internationalization locations are analyzed and entry strategies suggested.
publishDate 2016
dc.date.none.fl_str_mv 2016-01
2016-01-01T00:00:00Z
2017-01-30T01:30:13Z
dc.type.status.fl_str_mv info:eu-repo/semantics/publishedVersion
dc.type.driver.fl_str_mv info:eu-repo/semantics/masterThesis
format masterThesis
status_str publishedVersion
dc.identifier.uri.fl_str_mv http://hdl.handle.net/10362/17803
TID:201524244
url http://hdl.handle.net/10362/17803
identifier_str_mv TID:201524244
dc.language.iso.fl_str_mv eng
language eng
dc.rights.driver.fl_str_mv info:eu-repo/semantics/embargoedAccess
eu_rights_str_mv embargoedAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.source.none.fl_str_mv reponame:Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
instname:Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron:RCAAP
instname_str Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
instacron_str RCAAP
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collection Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos)
repository.name.fl_str_mv Repositório Científico de Acesso Aberto de Portugal (Repositórios Cientìficos) - Agência para a Sociedade do Conhecimento (UMIC) - FCT - Sociedade da Informação
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