DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS?
Autor(a) principal: | |
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Data de Publicação: | 2019 |
Outros Autores: | |
Tipo de documento: | Artigo |
Idioma: | por |
Título da fonte: | Revista Brasileira de Contabilidade e Gestão |
Texto Completo: | https://www.revistas.udesc.br/index.php/reavi/article/view/14524 |
Resumo: | As a way to ensure survival, companies seek to optimize their sources of funding to guarantee resources for the operation of their businesses. The image to the market is an asset that needs to be properly communicated to the effectiveness of firm strategies. Funders / investors, on the other hand, are looking for information to assist them in making investment decisions. Often, reputational guides present themselves as theoretical subsidies for the market. In the present study, the aim was to verify whether the presence or not in these guides, especially in guides on the quality of the work environment provided to workers, interferes in the investors’ decisions. The research strategy was based on the use of an experiment with a between-subjects approach, in which there was the manipulation of an independent factor, namely, the presence or not of reputational guides. The research was applied with undergraduate students from public universities, on a voluntary basis, and there was no incentive for participation. For statistical analysis, Correspondence analysis was used as exploratory technique and Multinomial Logistic Regression as confirmatory technique. The results showed that the presence in guides does not influence investment decisions, which suggests that investors reasonably well informed about possible organizations to invest do not take such information as a decisive factor to invest. |
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DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS?GUIAS DE REPUTAÇÃO RELACIONADOS AO AMBIENTE DE TRABALHO INFLUENCIAM DECISÕES DE INVESTIMENTO?Guias ReputacionaisMelhorias no TrabalhoDecisão de InvestimentoExperimentoReputation GuidesWork ImprovementsInvestment DecisionExperimentGuías de ReputaciónDecisión de InversiónExperimentoMejoras de Trabajo As a way to ensure survival, companies seek to optimize their sources of funding to guarantee resources for the operation of their businesses. The image to the market is an asset that needs to be properly communicated to the effectiveness of firm strategies. Funders / investors, on the other hand, are looking for information to assist them in making investment decisions. Often, reputational guides present themselves as theoretical subsidies for the market. In the present study, the aim was to verify whether the presence or not in these guides, especially in guides on the quality of the work environment provided to workers, interferes in the investors’ decisions. The research strategy was based on the use of an experiment with a between-subjects approach, in which there was the manipulation of an independent factor, namely, the presence or not of reputational guides. The research was applied with undergraduate students from public universities, on a voluntary basis, and there was no incentive for participation. For statistical analysis, Correspondence analysis was used as exploratory technique and Multinomial Logistic Regression as confirmatory technique. The results showed that the presence in guides does not influence investment decisions, which suggests that investors reasonably well informed about possible organizations to invest do not take such information as a decisive factor to invest. Como forma de assegurar a continuidade, as empresas buscam otimizar suas fontes de financiamento que lhes garantam funding para a operacionalização dos seus negócios. A imagem frente ao mercado é um ativo que precisa ser devidamente comunicado para a efetividade das suas estratégias. Os financiadores/investidores, por sua vez, buscam informações que lhes auxiliem na tomada de decisão de investimentos. De maneira cada vez mais frequente, guias reputacionais se apresentam como supostos subsídios para o mercado. Na presente pesquisa, objetivou-se verificar se a presença ou não nesses referidos guias, especialmente em guias sobre a qualidade do ambiente de trabalho proporcionada aos trabalhadores, interfere na decisão de investidores. A estratégia de pesquisa se baseou no uso de um experimento com abordagem between-subjects, em que houve a manipulação de um fator independente em dois níveis, nomeadamente, a presença ou não em guias reputacionais. A pesquisa foi aplicada com estudantes de graduação de universidades públicas, de maneira voluntária, e não houve qualquer espécie de incentivo para a participação. Para análise estatística, utilizou-se a Anacor como técnica exploratória e Regressão Logística Multinomial como técnica confirmatória. Os resultados evidenciaram que a presença em guias reputacionais não influencia decisões de investimento, o que sugere que investidores razoavelmente bem informados acerca de possíveis organizações a se investir não levam tal informação como fator decisivo para investir.Universidade do Estado de Santa Catarina — UDESC2019-04-03info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://www.revistas.udesc.br/index.php/reavi/article/view/1452410.5965/2316419008122019014Revista Brasileira de Contabilidade e Gestão; v. 8 n. 14 (2019); 14-30Revista Brasileira de Contabilidade e Gestão; Vol. 8 No. 14 (2019); 14-30Revista Brasileira de Contabilidade e Gestão; Vol. 8 Núm. 14 (2019); 14-302764-7471reponame:Revista Brasileira de Contabilidade e Gestãoinstname:Universidade do Estado de Santa Catarina (UDESC)instacron:UDESCporhttps://www.revistas.udesc.br/index.php/reavi/article/view/14524/9907Copyright (c) 2019 REAVI - Revista Eletrônica do Alto Vale do Itajaíhttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessSilva, Daniel José Cardoso daSuave, Ricardo2022-12-02T16:01:02Zoai:ojs.revistas.udesc.br:article/14524Revistahttps://www.revistas.udesc.br/index.php/reavi/indexPUBhttps://www.revistas.udesc.br/index.php/reavi/oairbceg.ceavi@udesc.br || paulo.barth@udesc.br2764-74712764-7471opendoar:2022-12-02T16:01:02Revista Brasileira de Contabilidade e Gestão - Universidade do Estado de Santa Catarina (UDESC)false |
dc.title.none.fl_str_mv |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? GUIAS DE REPUTAÇÃO RELACIONADOS AO AMBIENTE DE TRABALHO INFLUENCIAM DECISÕES DE INVESTIMENTO? |
title |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? |
spellingShingle |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? Silva, Daniel José Cardoso da Guias Reputacionais Melhorias no Trabalho Decisão de Investimento Experimento Reputation Guides Work Improvements Investment Decision Experiment Guías de Reputación Decisión de Inversión Experimento Mejoras de Trabajo |
title_short |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? |
title_full |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? |
title_fullStr |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? |
title_full_unstemmed |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? |
title_sort |
DO REPUTATION GUIDES RELATED TO WORK ENVIRONMENT INFLUENCE INVESTMENT DECISIONS? |
author |
Silva, Daniel José Cardoso da |
author_facet |
Silva, Daniel José Cardoso da Suave, Ricardo |
author_role |
author |
author2 |
Suave, Ricardo |
author2_role |
author |
dc.contributor.author.fl_str_mv |
Silva, Daniel José Cardoso da Suave, Ricardo |
dc.subject.por.fl_str_mv |
Guias Reputacionais Melhorias no Trabalho Decisão de Investimento Experimento Reputation Guides Work Improvements Investment Decision Experiment Guías de Reputación Decisión de Inversión Experimento Mejoras de Trabajo |
topic |
Guias Reputacionais Melhorias no Trabalho Decisão de Investimento Experimento Reputation Guides Work Improvements Investment Decision Experiment Guías de Reputación Decisión de Inversión Experimento Mejoras de Trabajo |
description |
As a way to ensure survival, companies seek to optimize their sources of funding to guarantee resources for the operation of their businesses. The image to the market is an asset that needs to be properly communicated to the effectiveness of firm strategies. Funders / investors, on the other hand, are looking for information to assist them in making investment decisions. Often, reputational guides present themselves as theoretical subsidies for the market. In the present study, the aim was to verify whether the presence or not in these guides, especially in guides on the quality of the work environment provided to workers, interferes in the investors’ decisions. The research strategy was based on the use of an experiment with a between-subjects approach, in which there was the manipulation of an independent factor, namely, the presence or not of reputational guides. The research was applied with undergraduate students from public universities, on a voluntary basis, and there was no incentive for participation. For statistical analysis, Correspondence analysis was used as exploratory technique and Multinomial Logistic Regression as confirmatory technique. The results showed that the presence in guides does not influence investment decisions, which suggests that investors reasonably well informed about possible organizations to invest do not take such information as a decisive factor to invest. |
publishDate |
2019 |
dc.date.none.fl_str_mv |
2019-04-03 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://www.revistas.udesc.br/index.php/reavi/article/view/14524 10.5965/2316419008122019014 |
url |
https://www.revistas.udesc.br/index.php/reavi/article/view/14524 |
identifier_str_mv |
10.5965/2316419008122019014 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.none.fl_str_mv |
https://www.revistas.udesc.br/index.php/reavi/article/view/14524/9907 |
dc.rights.driver.fl_str_mv |
Copyright (c) 2019 REAVI - Revista Eletrônica do Alto Vale do Itajaí https://creativecommons.org/licenses/by/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
Copyright (c) 2019 REAVI - Revista Eletrônica do Alto Vale do Itajaí https://creativecommons.org/licenses/by/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade do Estado de Santa Catarina — UDESC |
publisher.none.fl_str_mv |
Universidade do Estado de Santa Catarina — UDESC |
dc.source.none.fl_str_mv |
Revista Brasileira de Contabilidade e Gestão; v. 8 n. 14 (2019); 14-30 Revista Brasileira de Contabilidade e Gestão; Vol. 8 No. 14 (2019); 14-30 Revista Brasileira de Contabilidade e Gestão; Vol. 8 Núm. 14 (2019); 14-30 2764-7471 reponame:Revista Brasileira de Contabilidade e Gestão instname:Universidade do Estado de Santa Catarina (UDESC) instacron:UDESC |
instname_str |
Universidade do Estado de Santa Catarina (UDESC) |
instacron_str |
UDESC |
institution |
UDESC |
reponame_str |
Revista Brasileira de Contabilidade e Gestão |
collection |
Revista Brasileira de Contabilidade e Gestão |
repository.name.fl_str_mv |
Revista Brasileira de Contabilidade e Gestão - Universidade do Estado de Santa Catarina (UDESC) |
repository.mail.fl_str_mv |
rbceg.ceavi@udesc.br || paulo.barth@udesc.br |
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1797048022394208256 |