Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units
Autor(a) principal: | |
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Data de Publicação: | 2022 |
Outros Autores: | , , , |
Tipo de documento: | Artigo |
Idioma: | por eng |
Título da fonte: | Revista da ABENO (Online) |
Texto Completo: | https://revabeno.emnuvens.com.br/revabeno/article/view/1656 |
Resumo: | Social networks can perform an important role in Unified Health System (SUS) regarding access and dissemination of information. This study aims to report the experiences developed by interns and professors of UFRN’s Dentistry course, and by preceptors of USF Panatis and USF Parque das Dunas, at Natal/RN. The activities were planned in a discipline previous to the internship, and the same actors participated in them. Considering the COVID-19 pandemic context, the activities were adapted into virtual format. From Instagram, WhatsApp, and Google Meet, it was possible to disseminate information on the functioning and actions developed at the USF, to create informative posts on oral health, to involve pregnant people in educational actions, to promote closeness with the community, to give automated responses to the most frequent questions, among other activities. Social networks are a powerful tool in communication and dissemination on health care, allowing links to be established as yet another way of accessing information and keeping a permanent dialogue with the population, indicating possible advancements in social control. The prior knowledge that interns and preceptors had on social networking enabled the development of actions which are not part of the traditional context of dental training, so it benefited everyone’s learning and allowed advancements in the relationship between the USF and the community. It is crucial for the government to enable the necessary infrastructure and logistics for the inclusion of social networking in the work process of Primary Care teams, incorporating it as element of its policy on health communication. |
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Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health UnitsAvanços e limitações das redes sociais como estratégia de comunicação no Sistema Único de Saúde: relato de experiências em Unidades de Saúde da Família Social NetworkingUnified Health SystemTraining SupportRede Social Sistema Único de SaúdeApoio ao Desenvolvimento de Recursos HumanosSocial networks can perform an important role in Unified Health System (SUS) regarding access and dissemination of information. This study aims to report the experiences developed by interns and professors of UFRN’s Dentistry course, and by preceptors of USF Panatis and USF Parque das Dunas, at Natal/RN. The activities were planned in a discipline previous to the internship, and the same actors participated in them. Considering the COVID-19 pandemic context, the activities were adapted into virtual format. From Instagram, WhatsApp, and Google Meet, it was possible to disseminate information on the functioning and actions developed at the USF, to create informative posts on oral health, to involve pregnant people in educational actions, to promote closeness with the community, to give automated responses to the most frequent questions, among other activities. Social networks are a powerful tool in communication and dissemination on health care, allowing links to be established as yet another way of accessing information and keeping a permanent dialogue with the population, indicating possible advancements in social control. The prior knowledge that interns and preceptors had on social networking enabled the development of actions which are not part of the traditional context of dental training, so it benefited everyone’s learning and allowed advancements in the relationship between the USF and the community. It is crucial for the government to enable the necessary infrastructure and logistics for the inclusion of social networking in the work process of Primary Care teams, incorporating it as element of its policy on health communication.As redes sociais podem representar importante papel na Atenção Básica do Sistema Único de Saúde no acesso e divulgação de informações. É objetivo desse estudo relatar as experiências desenvolvidas por estagiários e professores do curso de Odontologia da UFRN e preceptores das USF Panatis e Parque das Dunas, Natal/RN. As atividades realizadas foram planejadas em disciplina anterior ao estágio e contaram com a participação desses mesmos atores. Considerando o contexto da pandemia da COVID-19, as atividades foram adaptadas para serem desenvolvidas em formato virtual. A partir do Instagram, WhatsApp e Google Meet foi possível divulgar informações sobre o funcionamento e ações desenvolvidas nas USF, criar posts informativos sobre saúde bucal, envolver gestantes em ações educativas, promover maior aproximação com a comunidade, criação de respostas automáticas às perguntas mais frequentes, entre outras atividades. As redes sociais são potente ferramenta na comunicação e divulgação em saúde, permitindo estabelecimento de vínculos, como mais uma via no acesso às informações e relação de diálogo permanente com a população, sinalizando possíveis avanços no controle social. O conhecimento prévio de estagiários e preceptores sobre as redes sociais viabilizou o desenvolvimento de ações que não fazem parte do contexto tradicional da formação em Odontologia, trazendo benefícios ao aprendizado de todos e avanços na relação das USF com a comunidade. É fundamental que o poder público viabilize infraestrutura e logística necessárias para a inclusão das redes sociais no processo de trabalho das equipes da Atenção Básica, incorporando-as como elemento de sua política de comunicação em saúde.Associação Brasileira de Ensino Odontológico2022-12-13info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://revabeno.emnuvens.com.br/revabeno/article/view/165610.30979/revabeno.v22i2.1656Revista da ABENO; Vol. 22 No. 2 (2022); 1656 Revista da ABENO; Vol. 22 Núm. 2 (2022); 1656 Revista da ABENO; v. 22 n. 2 (2022); 1656 2595-02741679-5954reponame:Revista da ABENO (Online)instname:Associação Brasileira de Ensino Odontológico (ABENO)instacron:ABENOporenghttps://revabeno.emnuvens.com.br/revabeno/article/view/1656/1264https://revabeno.emnuvens.com.br/revabeno/article/view/1656/1265http://creativecommons.org/licenses/by-nc/4.0info:eu-repo/semantics/openAccessCosta, Sedruoslen Guelir CavalcantiPedrosa, Mikaely MartinsSantos, Josilene Soares CarvalhoAmorim, Janaina Gomes de PaivaNoro, Luiz Roberto Augusto2022-12-21T02:13:27Zoai:ojs.revabeno.emnuvens.com.br:article/1656Revistahttps://revabeno.emnuvens.com.br/revabeno/indexONGhttps://revabeno.emnuvens.com.br/revabeno/oairevabeno@gmail.com2595-02741679-5954opendoar:2023-01-13T09:48:31.470993Revista da ABENO (Online) - Associação Brasileira de Ensino Odontológico (ABENO)false |
dc.title.none.fl_str_mv |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units Avanços e limitações das redes sociais como estratégia de comunicação no Sistema Único de Saúde: relato de experiências em Unidades de Saúde da Família |
title |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units |
spellingShingle |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units Costa, Sedruoslen Guelir Cavalcanti Social Networking Unified Health System Training Support Rede Social Sistema Único de Saúde Apoio ao Desenvolvimento de Recursos Humanos |
title_short |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units |
title_full |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units |
title_fullStr |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units |
title_full_unstemmed |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units |
title_sort |
Advancements and limitations of social networking as communication strategy in SUS: experience report in Family Health Units |
author |
Costa, Sedruoslen Guelir Cavalcanti |
author_facet |
Costa, Sedruoslen Guelir Cavalcanti Pedrosa, Mikaely Martins Santos, Josilene Soares Carvalho Amorim, Janaina Gomes de Paiva Noro, Luiz Roberto Augusto |
author_role |
author |
author2 |
Pedrosa, Mikaely Martins Santos, Josilene Soares Carvalho Amorim, Janaina Gomes de Paiva Noro, Luiz Roberto Augusto |
author2_role |
author author author author |
dc.contributor.author.fl_str_mv |
Costa, Sedruoslen Guelir Cavalcanti Pedrosa, Mikaely Martins Santos, Josilene Soares Carvalho Amorim, Janaina Gomes de Paiva Noro, Luiz Roberto Augusto |
dc.subject.por.fl_str_mv |
Social Networking Unified Health System Training Support Rede Social Sistema Único de Saúde Apoio ao Desenvolvimento de Recursos Humanos |
topic |
Social Networking Unified Health System Training Support Rede Social Sistema Único de Saúde Apoio ao Desenvolvimento de Recursos Humanos |
description |
Social networks can perform an important role in Unified Health System (SUS) regarding access and dissemination of information. This study aims to report the experiences developed by interns and professors of UFRN’s Dentistry course, and by preceptors of USF Panatis and USF Parque das Dunas, at Natal/RN. The activities were planned in a discipline previous to the internship, and the same actors participated in them. Considering the COVID-19 pandemic context, the activities were adapted into virtual format. From Instagram, WhatsApp, and Google Meet, it was possible to disseminate information on the functioning and actions developed at the USF, to create informative posts on oral health, to involve pregnant people in educational actions, to promote closeness with the community, to give automated responses to the most frequent questions, among other activities. Social networks are a powerful tool in communication and dissemination on health care, allowing links to be established as yet another way of accessing information and keeping a permanent dialogue with the population, indicating possible advancements in social control. The prior knowledge that interns and preceptors had on social networking enabled the development of actions which are not part of the traditional context of dental training, so it benefited everyone’s learning and allowed advancements in the relationship between the USF and the community. It is crucial for the government to enable the necessary infrastructure and logistics for the inclusion of social networking in the work process of Primary Care teams, incorporating it as element of its policy on health communication. |
publishDate |
2022 |
dc.date.none.fl_str_mv |
2022-12-13 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://revabeno.emnuvens.com.br/revabeno/article/view/1656 10.30979/revabeno.v22i2.1656 |
url |
https://revabeno.emnuvens.com.br/revabeno/article/view/1656 |
identifier_str_mv |
10.30979/revabeno.v22i2.1656 |
dc.language.iso.fl_str_mv |
por eng |
language |
por eng |
dc.relation.none.fl_str_mv |
https://revabeno.emnuvens.com.br/revabeno/article/view/1656/1264 https://revabeno.emnuvens.com.br/revabeno/article/view/1656/1265 |
dc.rights.driver.fl_str_mv |
http://creativecommons.org/licenses/by-nc/4.0 info:eu-repo/semantics/openAccess |
rights_invalid_str_mv |
http://creativecommons.org/licenses/by-nc/4.0 |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf application/pdf |
dc.publisher.none.fl_str_mv |
Associação Brasileira de Ensino Odontológico |
publisher.none.fl_str_mv |
Associação Brasileira de Ensino Odontológico |
dc.source.none.fl_str_mv |
Revista da ABENO; Vol. 22 No. 2 (2022); 1656 Revista da ABENO; Vol. 22 Núm. 2 (2022); 1656 Revista da ABENO; v. 22 n. 2 (2022); 1656 2595-0274 1679-5954 reponame:Revista da ABENO (Online) instname:Associação Brasileira de Ensino Odontológico (ABENO) instacron:ABENO |
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Associação Brasileira de Ensino Odontológico (ABENO) |
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ABENO |
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ABENO |
reponame_str |
Revista da ABENO (Online) |
collection |
Revista da ABENO (Online) |
repository.name.fl_str_mv |
Revista da ABENO (Online) - Associação Brasileira de Ensino Odontológico (ABENO) |
repository.mail.fl_str_mv |
revabeno@gmail.com |
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1797051150141227008 |