Man’s skirt as a discourse of power

Detalhes bibliográficos
Autor(a) principal: de Miranda, Ana Paula C.
Data de Publicação: 2019
Outros Autores: Casotti, Leticia M., Chevitarese, Leandro P.
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista dObra[s]
Texto Completo: https://dobras.emnuvens.com.br/dobras/article/view/918
Resumo: The subject of this article is fashion consumption, analyzed under an interpretative approach. The goal of the study was to analyze the fashion discourse in a theoretical dialogue with Foucault’s discourse of power and Becker’s sociology of deviance. The methodological course was based on in-depth interviews, followed by speech analysis as well as the capture and analysis of images. Twenty men who wear skirts in their everyday life were interviewed (narrative interviews) and photographed (image analysis). The results found a discourse about the use of skirts by these men as a power discourse which seeks the normalization of this behavior, seen as deviant by the moral entrepreneur, therefore aiming to obtain a choice of fashion identity unattached to social judgment.
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spelling Man’s skirt as a discourse of powerSaia de homem como discurso de poderFashion. Consumption. Philosophy. Gender. Culture.Moda. Consumo. Filosofia. Gênero. Cultura.The subject of this article is fashion consumption, analyzed under an interpretative approach. The goal of the study was to analyze the fashion discourse in a theoretical dialogue with Foucault’s discourse of power and Becker’s sociology of deviance. The methodological course was based on in-depth interviews, followed by speech analysis as well as the capture and analysis of images. Twenty men who wear skirts in their everyday life were interviewed (narrative interviews) and photographed (image analysis). The results found a discourse about the use of skirts by these men as a power discourse which seeks the normalization of this behavior, seen as deviant by the moral entrepreneur, therefore aiming to obtain a choice of fashion identity unattached to social judgment.O tema desse artigo é o consumo de moda e sua análise é de abordagem interpretativista. O objetivo desse estudo foi analisar o discurso de moda a partir do diálogo teórico com o discurso de poder de Foucault e a sociologia do desvio de Becker (2008). O percurso metodológico foi a realização de entrevistas em profundidade seguidas de análise de discurso, bem como captação e análise de imagens. Foram entrevistados (entrevistas narrativas) e fotografados (análise da imagem) 20 homens que usam saia no seu cotidiano. Os resultados encontrados discutem sobre o uso da saia por esses homens como discurso de poder que busca a normalização do comportamento visto como desviante pelo empreendedor moral e, por conseguinte, objetiva obter a escolha de identidade de moda livre do julgamento social.Associação Brasileira de Estudos e Pesquisas em Moda - Abepem2019-08-27info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://dobras.emnuvens.com.br/dobras/article/view/91810.26563/dobras.v12i26.918dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda; v. 12 n. 26 (2019); 150-1662358-00031982-0313reponame:Revista dObra[s]instname:Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)instacron:ABEPEMporhttps://dobras.emnuvens.com.br/dobras/article/view/918/562Copyright (c) 2020 Ana Paula C. de Miranda, Leticia M. Casotti, Leandro P. Chevitareseinfo:eu-repo/semantics/openAccessde Miranda, Ana Paula C.Casotti, Leticia M.Chevitarese, Leandro P.2020-04-24T18:30:39Zoai:ojs.dobras.emnuvens.com.br:article/918Revistahttps://dobras.emnuvens.com.br/dobras/indexONGhttps://dobras.emnuvens.com.br/dobras/oaidobras.abepem@gmail.com2358-00031982-0313opendoar:2023-01-12T16:05:39.128538Revista dObra[s] - Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)true
dc.title.none.fl_str_mv Man’s skirt as a discourse of power
Saia de homem como discurso de poder
title Man’s skirt as a discourse of power
spellingShingle Man’s skirt as a discourse of power
de Miranda, Ana Paula C.
Fashion. Consumption. Philosophy. Gender. Culture.
Moda. Consumo. Filosofia. Gênero. Cultura.
title_short Man’s skirt as a discourse of power
title_full Man’s skirt as a discourse of power
title_fullStr Man’s skirt as a discourse of power
title_full_unstemmed Man’s skirt as a discourse of power
title_sort Man’s skirt as a discourse of power
author de Miranda, Ana Paula C.
author_facet de Miranda, Ana Paula C.
Casotti, Leticia M.
Chevitarese, Leandro P.
author_role author
author2 Casotti, Leticia M.
Chevitarese, Leandro P.
author2_role author
author
dc.contributor.author.fl_str_mv de Miranda, Ana Paula C.
Casotti, Leticia M.
Chevitarese, Leandro P.
dc.subject.por.fl_str_mv Fashion. Consumption. Philosophy. Gender. Culture.
Moda. Consumo. Filosofia. Gênero. Cultura.
topic Fashion. Consumption. Philosophy. Gender. Culture.
Moda. Consumo. Filosofia. Gênero. Cultura.
description The subject of this article is fashion consumption, analyzed under an interpretative approach. The goal of the study was to analyze the fashion discourse in a theoretical dialogue with Foucault’s discourse of power and Becker’s sociology of deviance. The methodological course was based on in-depth interviews, followed by speech analysis as well as the capture and analysis of images. Twenty men who wear skirts in their everyday life were interviewed (narrative interviews) and photographed (image analysis). The results found a discourse about the use of skirts by these men as a power discourse which seeks the normalization of this behavior, seen as deviant by the moral entrepreneur, therefore aiming to obtain a choice of fashion identity unattached to social judgment.
publishDate 2019
dc.date.none.fl_str_mv 2019-08-27
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://dobras.emnuvens.com.br/dobras/article/view/918
10.26563/dobras.v12i26.918
url https://dobras.emnuvens.com.br/dobras/article/view/918
identifier_str_mv 10.26563/dobras.v12i26.918
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://dobras.emnuvens.com.br/dobras/article/view/918/562
dc.rights.driver.fl_str_mv Copyright (c) 2020 Ana Paula C. de Miranda, Leticia M. Casotti, Leandro P. Chevitarese
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Ana Paula C. de Miranda, Leticia M. Casotti, Leandro P. Chevitarese
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Associação Brasileira de Estudos e Pesquisas em Moda - Abepem
publisher.none.fl_str_mv Associação Brasileira de Estudos e Pesquisas em Moda - Abepem
dc.source.none.fl_str_mv dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda; v. 12 n. 26 (2019); 150-166
2358-0003
1982-0313
reponame:Revista dObra[s]
instname:Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)
instacron:ABEPEM
instname_str Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)
instacron_str ABEPEM
institution ABEPEM
reponame_str Revista dObra[s]
collection Revista dObra[s]
repository.name.fl_str_mv Revista dObra[s] - Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)
repository.mail.fl_str_mv dobras.abepem@gmail.com
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