Afro-Brazilian fashion: dressing as political action

Detalhes bibliográficos
Autor(a) principal: Santos, Maria do Carmo Paulino dos
Data de Publicação: 2020
Outros Autores: Vicentini, Cláudia Regina Garcia
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista dObra[s]
Texto Completo: https://dobras.emnuvens.com.br/dobras/article/view/1233
Resumo: The Afro-Brazilian fashion has been studied as a contemporary fashion, which gives new meanings to concepts, traditions, behavior and the ways of doing and using dress of black creoles at black activists in favor of curly hair, which made the turban an artifact of black resistance. The purpose of this article is to provoke a reflection on Afro-brazilian fashion as a political dress that resignifies the concept of resistance fight from the African diaspora, reaffirms the rich contribution of this population in the making of brazilian fashion, since the formation of Brazil. To do so, we will make use of the theoretical tooling of discursive semiotics and the developments of sociosemiotics proposed by Eric Landowski in order to account for the syncretism of the speeches depicted in the images conveyed in a well-known Brazilian media the Revista Veja. The justification for this choice is given by the fact that the choice of certain images by this recipient, of recognized media reach, combined with the plastic arrangements present in the images makes us reflect on these social bodies allowing us to think of Afro-brazilian fashion as an political action. And it suggests the inclusion of the study of Afro-brazilian fashion in the curriculum of undergraduate and graduate courses in textiles and fashion and fashion design in compliance with at laws no.10.639/03 and no.11.645/08
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spelling Afro-Brazilian fashion: dressing as political actionModa afro-brasileira: o vestir como ação políticaFashion – social aspectsAfro-brazilian fashionCurly prideEthnic and race relationsResistance designModa – aspectos sociaisModa afro-brasileiraOrgulho crespoRelações étnicas e raciaisDesign de resistênciaThe Afro-Brazilian fashion has been studied as a contemporary fashion, which gives new meanings to concepts, traditions, behavior and the ways of doing and using dress of black creoles at black activists in favor of curly hair, which made the turban an artifact of black resistance. The purpose of this article is to provoke a reflection on Afro-brazilian fashion as a political dress that resignifies the concept of resistance fight from the African diaspora, reaffirms the rich contribution of this population in the making of brazilian fashion, since the formation of Brazil. To do so, we will make use of the theoretical tooling of discursive semiotics and the developments of sociosemiotics proposed by Eric Landowski in order to account for the syncretism of the speeches depicted in the images conveyed in a well-known Brazilian media the Revista Veja. The justification for this choice is given by the fact that the choice of certain images by this recipient, of recognized media reach, combined with the plastic arrangements present in the images makes us reflect on these social bodies allowing us to think of Afro-brazilian fashion as an political action. And it suggests the inclusion of the study of Afro-brazilian fashion in the curriculum of undergraduate and graduate courses in textiles and fashion and fashion design in compliance with at laws no.10.639/03 and no.11.645/08A moda afro-brasileira vem sendo estudada como uma moda contemporânea, que ressignifica conceitos, tradições, comportamentos, modos de fazer e usos no vestir das negras crioulas às negras ativistas em prol do cabelo crespo, que fez do turbante um artefato de resistência negra. O objetivo deste artigo é provocar uma reflexão sobre moda afro-brasileira como um vestir político que ressignifica o conceito de luta e resistência a partir da diáspora africana e reafirma a rica contribuição dessa população no fazer da moda brasileira. Para tanto faremos uso do ferramental teórico da semiótica discursiva e dos desdobramentos da sociossemiótica proposta por Eric Landowski, a fim de darmos conta do sincretismo dos discursos figurativizados nas imagens veiculadas em um conhecido veículo de comunicação brasileiro a Revista Veja. A justificativa dessa escolha se dá pelo fato de que a eleição de determinadas figuras por esse destinador, de reconhecido alcance midiático, combinada aos arranjos plásticos presentes nas imagens nos faz refletir sobre esses corpos sociais, permitindo-nos pensar a moda afro-brasileira como uma ação política. Por conseguinte, sugerimos a inclusão do estudo da moda afro-brasileira nos currículos dos cursos de graduação e pós-graduação em Têxtil e Moda e Design de Moda em atenção às leis n. 10.639/2003 e n. 11.645/2008.Associação Brasileira de Estudos e Pesquisas em Moda - Abepem2020-12-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://dobras.emnuvens.com.br/dobras/article/view/123310.26563/dobras.i30.1233dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda; n. 30 (2020); 15-382358-00031982-0313reponame:Revista dObra[s]instname:Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)instacron:ABEPEMporhttps://dobras.emnuvens.com.br/dobras/article/view/1233/643Copyright (c) 2020 Maria do Carmo Paulino dos Santos, Cláudia Regina Garcia Vicentiniinfo:eu-repo/semantics/openAccessSantos, Maria do Carmo Paulino dosVicentini, Cláudia Regina Garcia2020-12-03T14:01:37Zoai:ojs.dobras.emnuvens.com.br:article/1233Revistahttps://dobras.emnuvens.com.br/dobras/indexONGhttps://dobras.emnuvens.com.br/dobras/oaidobras.abepem@gmail.com2358-00031982-0313opendoar:2023-01-12T16:05:43.063612Revista dObra[s] - Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)true
dc.title.none.fl_str_mv Afro-Brazilian fashion: dressing as political action
Moda afro-brasileira: o vestir como ação política
title Afro-Brazilian fashion: dressing as political action
spellingShingle Afro-Brazilian fashion: dressing as political action
Santos, Maria do Carmo Paulino dos
Fashion – social aspects
Afro-brazilian fashion
Curly pride
Ethnic and race relations
Resistance design
Moda – aspectos sociais
Moda afro-brasileira
Orgulho crespo
Relações étnicas e raciais
Design de resistência
title_short Afro-Brazilian fashion: dressing as political action
title_full Afro-Brazilian fashion: dressing as political action
title_fullStr Afro-Brazilian fashion: dressing as political action
title_full_unstemmed Afro-Brazilian fashion: dressing as political action
title_sort Afro-Brazilian fashion: dressing as political action
author Santos, Maria do Carmo Paulino dos
author_facet Santos, Maria do Carmo Paulino dos
Vicentini, Cláudia Regina Garcia
author_role author
author2 Vicentini, Cláudia Regina Garcia
author2_role author
dc.contributor.author.fl_str_mv Santos, Maria do Carmo Paulino dos
Vicentini, Cláudia Regina Garcia
dc.subject.por.fl_str_mv Fashion – social aspects
Afro-brazilian fashion
Curly pride
Ethnic and race relations
Resistance design
Moda – aspectos sociais
Moda afro-brasileira
Orgulho crespo
Relações étnicas e raciais
Design de resistência
topic Fashion – social aspects
Afro-brazilian fashion
Curly pride
Ethnic and race relations
Resistance design
Moda – aspectos sociais
Moda afro-brasileira
Orgulho crespo
Relações étnicas e raciais
Design de resistência
description The Afro-Brazilian fashion has been studied as a contemporary fashion, which gives new meanings to concepts, traditions, behavior and the ways of doing and using dress of black creoles at black activists in favor of curly hair, which made the turban an artifact of black resistance. The purpose of this article is to provoke a reflection on Afro-brazilian fashion as a political dress that resignifies the concept of resistance fight from the African diaspora, reaffirms the rich contribution of this population in the making of brazilian fashion, since the formation of Brazil. To do so, we will make use of the theoretical tooling of discursive semiotics and the developments of sociosemiotics proposed by Eric Landowski in order to account for the syncretism of the speeches depicted in the images conveyed in a well-known Brazilian media the Revista Veja. The justification for this choice is given by the fact that the choice of certain images by this recipient, of recognized media reach, combined with the plastic arrangements present in the images makes us reflect on these social bodies allowing us to think of Afro-brazilian fashion as an political action. And it suggests the inclusion of the study of Afro-brazilian fashion in the curriculum of undergraduate and graduate courses in textiles and fashion and fashion design in compliance with at laws no.10.639/03 and no.11.645/08
publishDate 2020
dc.date.none.fl_str_mv 2020-12-01
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://dobras.emnuvens.com.br/dobras/article/view/1233
10.26563/dobras.i30.1233
url https://dobras.emnuvens.com.br/dobras/article/view/1233
identifier_str_mv 10.26563/dobras.i30.1233
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://dobras.emnuvens.com.br/dobras/article/view/1233/643
dc.rights.driver.fl_str_mv Copyright (c) 2020 Maria do Carmo Paulino dos Santos, Cláudia Regina Garcia Vicentini
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2020 Maria do Carmo Paulino dos Santos, Cláudia Regina Garcia Vicentini
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Associação Brasileira de Estudos e Pesquisas em Moda - Abepem
publisher.none.fl_str_mv Associação Brasileira de Estudos e Pesquisas em Moda - Abepem
dc.source.none.fl_str_mv dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda; n. 30 (2020); 15-38
2358-0003
1982-0313
reponame:Revista dObra[s]
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instacron_str ABEPEM
institution ABEPEM
reponame_str Revista dObra[s]
collection Revista dObra[s]
repository.name.fl_str_mv Revista dObra[s] - Associação Brasileira de Estudos e Pesquisas em Moda (Abepem)
repository.mail.fl_str_mv dobras.abepem@gmail.com
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