Business decision-making in Finance: epistemological and paradigmatic aspects

• Autor(a) principal: Gomes, Matheus da Costa
• Data de Publicação: 2020
• Outros Autores: Valle, Mauricio Ribeiro do
• Tipo de documento: Artigo
• Idioma: por; eng
• Título da fonte: Administração (São Paulo. Online)
• Texto Completo: https://raep.emnuvens.com.br/raep/article/view/1368
• topic: Epistemology; Paradigm; Behavioral Finance; Corporate Finance; Financial Decision Making; Epistemologia; Paradigma; Finanças Comportamentais; Finanças Corporativas; Tomada de Decisão Financeira

This teaching case provides the possibility for discussion on epistemological and paradigmatic issues in finance. It deals mainly with the cognitive, social, and emotional influences observed on the decision making of individuals - Behavioral Finance’s study field. This fictitious case exemplifies how a manager's beliefs, emotions, and feelings can influence his decisions and, consequently, impact his business’ performance. Initially, Mr. Batista's success story is presented and serves to elucidate what comes after that: a literature review involving financial decision making, issues for reflection, discussion, and concluding remarks. In submitting contemporary aspects of the paradigmatic debate on finance and providing enlightening ideas and theoretical basis for researchers, students and other individuals interested in academic research and practical issues in the area, this teaching case contributes to the critical sense formation and development of finance professionals, researchers, graduate students, and advanced undergraduate students.