Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional
Autor(a) principal: | |
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Data de Publicação: | 2014 |
Tipo de documento: | Tese |
Idioma: | por |
Título da fonte: | Repositório do Centro Universitário Braz Cubas |
Texto Completo: | https://repositorio.cruzeirodosul.edu.br/handle/123456789/2799 |
Resumo: | The present study has as its subject the relationship between interests and institutions analyzed from the theoretical perspective of organizational institutionalism with sociological approach, cultural interrelationship between organization and environment; the concept of institutions giving meaning to social behavior and cultural - cognitive dimension as crucial to obtaining legitimacy worried in understanding how the articulation of public and private organizational actors influence the process of replacing the standard of plugs and sockets in Brazil, in the period from 1994 to 2010. This study applied a qualitative, descriptive, explanatory and interpretative research with longitudinal and sectional view. The level of analysis was conducted in the field of strategic action with identifying the formation of a micro and macro field of strategic action and the unit of analysis were the organizations. Two analytical approaches were adopted. The first deals with the organization of interests within business entities and the second with defense of organized interests in the social field. The collection of documents had as source the business entities and governmental agencies as well as performed (24) semi-structured interviews. The choice of respondents fell primarily in the current occupants of executive positions in business entities and organizations of plugs and sockets manufacturers with emphasis on officials of INMETRO. The data collected were subjected to documentary analysis, descriptive, drawing on historical narrative, content analysis and discourse analysis as a strategic resource. The three phases were performed in content analysis: pre-analysis, material exploration and using the results adopting categories and sub-categories of subjects taken by paragraphs later to perform the interpretation. Discourse analysis as a strategic resource was applied in the three circuits of activity, performativity and creativity with identification of three strategic discourses. The analysis and interpretation also permitted identify in the conversion of private interests in public three mechanisms: (i) a strategic retreat; (ii) the convergence of frames and (iii) collectivization of the speech process. It was concluded with the results that the institutional change that culminates with the change of the legal standard of the new standard plugs and sockets was not just a result of discursive strategies and resource mobilization of social actors interested in the field of strategic action. Its result was also a process of conversion of private interests in public, a process that ensured the legitimacy of changing the legal standard, not only through the legal endorsement, but the social endorsement built by articulation of actors going beyond their social skills. In view of these results it is argued that the interests are present within institutions as a predominant factor in action, driven by institutions that make their implementation and allowing them legitimating the organization of interests and interests organized. The study shows how organizations, on one hand, develop an external strategic behavior consistent with the values, rules, relationships, meanings and significances present in their structural forms adopted in the institutional environment and, on the other hand, show their concern to ensure that their practices, actions and decisions are understood and aligned with the social and cultural values of the society in which they are embedded, to ensure the legitimacy and its perpetuation. |
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Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacionalMudança institucionalInteressesInstituiçõesPluguesTomadasCNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAOThe present study has as its subject the relationship between interests and institutions analyzed from the theoretical perspective of organizational institutionalism with sociological approach, cultural interrelationship between organization and environment; the concept of institutions giving meaning to social behavior and cultural - cognitive dimension as crucial to obtaining legitimacy worried in understanding how the articulation of public and private organizational actors influence the process of replacing the standard of plugs and sockets in Brazil, in the period from 1994 to 2010. This study applied a qualitative, descriptive, explanatory and interpretative research with longitudinal and sectional view. The level of analysis was conducted in the field of strategic action with identifying the formation of a micro and macro field of strategic action and the unit of analysis were the organizations. Two analytical approaches were adopted. The first deals with the organization of interests within business entities and the second with defense of organized interests in the social field. The collection of documents had as source the business entities and governmental agencies as well as performed (24) semi-structured interviews. The choice of respondents fell primarily in the current occupants of executive positions in business entities and organizations of plugs and sockets manufacturers with emphasis on officials of INMETRO. The data collected were subjected to documentary analysis, descriptive, drawing on historical narrative, content analysis and discourse analysis as a strategic resource. The three phases were performed in content analysis: pre-analysis, material exploration and using the results adopting categories and sub-categories of subjects taken by paragraphs later to perform the interpretation. Discourse analysis as a strategic resource was applied in the three circuits of activity, performativity and creativity with identification of three strategic discourses. The analysis and interpretation also permitted identify in the conversion of private interests in public three mechanisms: (i) a strategic retreat; (ii) the convergence of frames and (iii) collectivization of the speech process. It was concluded with the results that the institutional change that culminates with the change of the legal standard of the new standard plugs and sockets was not just a result of discursive strategies and resource mobilization of social actors interested in the field of strategic action. Its result was also a process of conversion of private interests in public, a process that ensured the legitimacy of changing the legal standard, not only through the legal endorsement, but the social endorsement built by articulation of actors going beyond their social skills. In view of these results it is argued that the interests are present within institutions as a predominant factor in action, driven by institutions that make their implementation and allowing them legitimating the organization of interests and interests organized. The study shows how organizations, on one hand, develop an external strategic behavior consistent with the values, rules, relationships, meanings and significances present in their structural forms adopted in the institutional environment and, on the other hand, show their concern to ensure that their practices, actions and decisions are understood and aligned with the social and cultural values of the society in which they are embedded, to ensure the legitimacy and its perpetuation.O presente estudo tem como tema a relação entre interesses e instituições analisado sob a perspectiva teórica do institucionalismo organizacional com enfoque sociológico, de inter-relação cultural entre organização e ambiente; do conceito de instituições dando significado ao comportamento social e a dimensão culturalcognitiva como determinante para a obtenção de legitimidade preocupado em compreender como a articulação de atores organizacionais privados e públicos influenciou o processo de substituição do padrão de plugues e tomadas elétricos no Brasil, no período de 1994-2010. Este estudo aplicou uma pesquisa qualitativa, descritiva, explicativa e interpretativista com perspectiva longitudinal e seccional. O nível de análise foi realizado no campo de ação estratégica com identificação da formação de um micro e um macrocampo de ação estratégica e a unidade de análise foram as organizações. Foram adotados dois recortes analíticos. O primeiro trata da organização de interesses no âmbito das entidades empresariais e o segundo a defesa dos interesses organizados no campo social. A coleta de documentos teve como fonte as entidades empresariais e órgãos oficiais, bem como, foram realizadas (24) entrevistas semi-estruturadas. A escolha dos entrevistados recaiu principalmente nos atuais ocupantes de cargos executivos nas entidades empresariais e junto as organizações fabricantes de plugues e tomadas com ênfase nos representantes do INMETRO. Os dados colhidos foram submetidos a análise documental, descritiva, elaboração de narrativa histórica, análise de conteúdo e análise de discurso como recurso estratégico. Na análise de conteúdo foram realizadas as três fases: pré-análise, exploração do material e tratamento dos resultados adotando categorias e subcategorias de temas extraídos por parágrafos para posteriormente realizar a interpretação. A análise de discurso como recurso estratégico foi aplicada nos três circuitos de atividade, performatividade e criatividade com identificação de três discursos estratégicos. A análise e interpretação permitiram também identificar no processo de conversão dos interesses privados em públicos três mecanismos (i) o de recuo estratégico, (ii) a convergência de frames e (iii) a coletivização do discurso. Diante dos resultados concluiu-se que a mudança institucional que culmina com a mudança do padrão legal do novo padrão de plugues e tomadas não foi apenas resultado das estratégias discursivas e de mobilização de recursos de atores sociais interessados num campo de ação estratégica. Seu resultado foi também um processo de conversão de interesses privados em públicos, processo que assegurou a legitimidade da mudança do padrão legal, por meio não apenas do endosso legal, mas do endosso social construído pela articulação dos atores indo além das suas habilidades sociais. Em face de esses resultados defende-se que os interesses estão presentes dentro das instituições como fator predominante da ação, direcionado por instituições que viabilizam sua realização e os legitimam permitindo assim tratar da organização de interesses e interesses organizados.O estudo mostra como as organizações, por um lado, desenvolvem um comportamento estratégico externo, coerente com os valores, regras, relações, sentido e significado presentes nas suas formas estruturais adotadas no ambiente institucional e, por outro lado, mostram-se preocupadas em garantir que suas práticas, ações e decisões sejam entendidas bem como alinhadas com os valores sociais e culturais da sociedade em que se encontram inseridas, para garantir a legitimidade e sua perpetuidade.Universidade PositivoBrasilPós-GraduaçãoPrograma de Pós-Graduação em AdministraçãoUPGuarido Filho, Edson Ronaldohttp://lattes.cnpq.br/2435628775717990Bustamante, Maria Teresa2021-09-21T21:21:30Z20142021-09-21T21:21:30Z2014info:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/doctoralThesisapplication/pdfhttps://repositorio.cruzeirodosul.edu.br/handle/123456789/2799porinfo:eu-repo/semantics/openAccessreponame:Repositório do Centro Universitário Braz Cubasinstname:Centro Universitário Braz Cubas (CUB)instacron:CUB2021-10-19T12:51:33Zoai:repositorio.cruzeirodosul.edu.br:123456789/2799Repositório InstitucionalPUBhttps://repositorio.brazcubas.edu.br/oai/requestbibli@brazcubas.edu.bropendoar:2021-10-19T12:51:33Repositório do Centro Universitário Braz Cubas - Centro Universitário Braz Cubas (CUB)false |
dc.title.none.fl_str_mv |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
title |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
spellingShingle |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional Bustamante, Maria Teresa Mudança institucional Interesses Instituições Plugues Tomadas CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
title_short |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
title_full |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
title_fullStr |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
title_full_unstemmed |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
title_sort |
Conversão de interesses privados em públicos no processo de mudança de padrões regulativos do setor eletro-eletrônico brasileiro à luz do institucionalismo organizacional |
author |
Bustamante, Maria Teresa |
author_facet |
Bustamante, Maria Teresa |
author_role |
author |
dc.contributor.none.fl_str_mv |
Guarido Filho, Edson Ronaldo http://lattes.cnpq.br/2435628775717990 |
dc.contributor.author.fl_str_mv |
Bustamante, Maria Teresa |
dc.subject.por.fl_str_mv |
Mudança institucional Interesses Instituições Plugues Tomadas CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
topic |
Mudança institucional Interesses Instituições Plugues Tomadas CNPQ::CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
description |
The present study has as its subject the relationship between interests and institutions analyzed from the theoretical perspective of organizational institutionalism with sociological approach, cultural interrelationship between organization and environment; the concept of institutions giving meaning to social behavior and cultural - cognitive dimension as crucial to obtaining legitimacy worried in understanding how the articulation of public and private organizational actors influence the process of replacing the standard of plugs and sockets in Brazil, in the period from 1994 to 2010. This study applied a qualitative, descriptive, explanatory and interpretative research with longitudinal and sectional view. The level of analysis was conducted in the field of strategic action with identifying the formation of a micro and macro field of strategic action and the unit of analysis were the organizations. Two analytical approaches were adopted. The first deals with the organization of interests within business entities and the second with defense of organized interests in the social field. The collection of documents had as source the business entities and governmental agencies as well as performed (24) semi-structured interviews. The choice of respondents fell primarily in the current occupants of executive positions in business entities and organizations of plugs and sockets manufacturers with emphasis on officials of INMETRO. The data collected were subjected to documentary analysis, descriptive, drawing on historical narrative, content analysis and discourse analysis as a strategic resource. The three phases were performed in content analysis: pre-analysis, material exploration and using the results adopting categories and sub-categories of subjects taken by paragraphs later to perform the interpretation. Discourse analysis as a strategic resource was applied in the three circuits of activity, performativity and creativity with identification of three strategic discourses. The analysis and interpretation also permitted identify in the conversion of private interests in public three mechanisms: (i) a strategic retreat; (ii) the convergence of frames and (iii) collectivization of the speech process. It was concluded with the results that the institutional change that culminates with the change of the legal standard of the new standard plugs and sockets was not just a result of discursive strategies and resource mobilization of social actors interested in the field of strategic action. Its result was also a process of conversion of private interests in public, a process that ensured the legitimacy of changing the legal standard, not only through the legal endorsement, but the social endorsement built by articulation of actors going beyond their social skills. In view of these results it is argued that the interests are present within institutions as a predominant factor in action, driven by institutions that make their implementation and allowing them legitimating the organization of interests and interests organized. The study shows how organizations, on one hand, develop an external strategic behavior consistent with the values, rules, relationships, meanings and significances present in their structural forms adopted in the institutional environment and, on the other hand, show their concern to ensure that their practices, actions and decisions are understood and aligned with the social and cultural values of the society in which they are embedded, to ensure the legitimacy and its perpetuation. |
publishDate |
2014 |
dc.date.none.fl_str_mv |
2014 2014 2021-09-21T21:21:30Z 2021-09-21T21:21:30Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/doctoralThesis |
format |
doctoralThesis |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
https://repositorio.cruzeirodosul.edu.br/handle/123456789/2799 |
url |
https://repositorio.cruzeirodosul.edu.br/handle/123456789/2799 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf |
dc.publisher.none.fl_str_mv |
Universidade Positivo Brasil Pós-Graduação Programa de Pós-Graduação em Administração UP |
publisher.none.fl_str_mv |
Universidade Positivo Brasil Pós-Graduação Programa de Pós-Graduação em Administração UP |
dc.source.none.fl_str_mv |
reponame:Repositório do Centro Universitário Braz Cubas instname:Centro Universitário Braz Cubas (CUB) instacron:CUB |
instname_str |
Centro Universitário Braz Cubas (CUB) |
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CUB |
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CUB |
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Repositório do Centro Universitário Braz Cubas |
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Repositório do Centro Universitário Braz Cubas |
repository.name.fl_str_mv |
Repositório do Centro Universitário Braz Cubas - Centro Universitário Braz Cubas (CUB) |
repository.mail.fl_str_mv |
bibli@brazcubas.edu.br |
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