Doações para ONGs no Brasil : estudo de casos e análise FSQCA
Autor(a) principal: | |
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Data de Publicação: | 2018 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Biblioteca Digital de Teses e Dissertações da ESPM |
Texto Completo: | http://tede2.espm.br/handle/tede/302 |
Resumo: | Purpose: To analyze if the mechanisms that lead Brazilians to donate organizations (NGOs) are similar to those other countries to have this behavior, in addition to a comparison between the factors contextuals that seek to explain why some countries are more generous than others. Methodology: Case study conducted from 25 interviews in depth (a database of donors and non-donors of a Brazilian organization large) submitted to content analysis and then to Fuzzy analysis Qualitative Comparative Analysis. Conclusion: There are differences between the mechanisms proposed in the literature and what was observed in the interviewee. The presence of a trigger - an internal event or important in the life of the individual - can be determinant for the donation to take place. It was also verified that there is a negative perception about the performance of NGOs, their role and importance in society and the image of an inefficient and corrupt government, factors that may be associated with the country's low performance in the global ranking of Philanthropy. Originality: Contribute to the extension and validity of studies carried out developed countries, insofar as the theories donors from a country in the Southern Hemisphere, with an average HDI and a culture of unrestrained giving. In addition, contributing to the construction of a theoretical framework on donation in Brazil and generate knowledge about Brazilian donors, in order to support professionals working in non-governmental develop their activities in the country |
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Avrichir, IlanMeneses, RaquelRocha, Thelma ValeriaStrehlau, Vivian IaraJunqueira, Luciano PratesSerra, Fernando33740154845http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4710000D3Umebayashi, Micheli2018-10-04T18:49:14Z2018-02-15Umebayashi, Micheli. Doações para ONGs no Brasil : estudo de casos e análise FSQCA. 2018. [86 f.]. Dissertação ( Programa de Mestrado em Administração em Gestão Internacional) - Escola Superior de Propaganda e Marketing, [São Paulo] .http://tede2.espm.br/handle/tede/302Purpose: To analyze if the mechanisms that lead Brazilians to donate organizations (NGOs) are similar to those other countries to have this behavior, in addition to a comparison between the factors contextuals that seek to explain why some countries are more generous than others. Methodology: Case study conducted from 25 interviews in depth (a database of donors and non-donors of a Brazilian organization large) submitted to content analysis and then to Fuzzy analysis Qualitative Comparative Analysis. Conclusion: There are differences between the mechanisms proposed in the literature and what was observed in the interviewee. The presence of a trigger - an internal event or important in the life of the individual - can be determinant for the donation to take place. It was also verified that there is a negative perception about the performance of NGOs, their role and importance in society and the image of an inefficient and corrupt government, factors that may be associated with the country's low performance in the global ranking of Philanthropy. Originality: Contribute to the extension and validity of studies carried out developed countries, insofar as the theories donors from a country in the Southern Hemisphere, with an average HDI and a culture of unrestrained giving. In addition, contributing to the construction of a theoretical framework on donation in Brazil and generate knowledge about Brazilian donors, in order to support professionals working in non-governmental develop their activities in the countryFinalidade: Analisar se os mecanismos que levam brasileiros a doarem para organizações não governamentais (ONGs) são semelhantes aos que levam doadores de outros países a ter esse comportamento, além de uma comparação entre os fatores contextuais que buscam explicar porque alguns países são mais generosos que outros. Metodologia: Estudo de casos realizado a partir de 25 entrevistas em profundidade (base de dados de doadores e não doadores de uma organização brasileira de grande porte) submetidas à análise de conteúdo e, em seguida, à análise Fuzzy Qualitative Comparative Analysis. Conclusão: Há diferenças entre os mecanismos propostos na literatura e o que foi observado no entrevistado. A presença de um trigger – um acontecimento interno ou externo marcante na vida do indivíduo – pode ser determinante para que ocorra a doação. Verificou-se também que há uma percepção negativa sobre a atuação das ONGs, seu papel e importância na sociedade e a imagem de um governo ineficiente e corrupto, fatores que podem estar associados ao baixo desempenho do país no ranking global de Filantropia. Originalidade: Contribuir com a extensão e validade de estudos realizados majoritariamente em países desenvolvidos, na medida em que as teorias foram aplicadas e exploradas a partir de doadores de um país do hemisfério sul, com um IDH médio e uma cultura de doação não fortalecida. Além disso, contribuir para construção de um quadro teórico sobre doação no Brasil e gerar conhecimento sobre os doadores brasileiros, a fim de apoiar os profissionais que atuam nas organizações não governamentais que desenvolvem suas atividades no país.Submitted by Adriana Alves Rodrigues (aalves@espm.br) on 2018-10-04T15:04:33Z No. of bitstreams: 1 dissertação_micheli umebayashi.pdf: 1052682 bytes, checksum: bc65a0e9694e23cf43eb7fa1226fb6a5 (MD5)Approved for entry into archive by Adriana Alves Rodrigues (aalves@espm.br) on 2018-10-04T15:05:03Z (GMT) No. of bitstreams: 1 dissertação_micheli umebayashi.pdf: 1052682 bytes, checksum: bc65a0e9694e23cf43eb7fa1226fb6a5 (MD5)Approved for entry into archive by Debora Cristina Bonfim Aquarone (deborabonfim@espm.br) on 2018-10-04T18:48:19Z (GMT) No. of bitstreams: 1 dissertação_micheli umebayashi.pdf: 1052682 bytes, checksum: bc65a0e9694e23cf43eb7fa1226fb6a5 (MD5)Made available in DSpace on 2018-10-04T18:49:14Z (GMT). No. of bitstreams: 1 dissertação_micheli umebayashi.pdf: 1052682 bytes, checksum: bc65a0e9694e23cf43eb7fa1226fb6a5 (MD5) Previous issue date: 2018-02-15application/pdfhttp://tede2.espm.br/retrieve/873/disserta%c3%a7%c3%a3o_micheli%20umebayashi.pdf.jpgporEscola Superior de Propaganda e MarketingPrograma de Mestrado em Administração em Gestão InternacionalESPMBrasilESPM::Pós-Graduação Stricto Sensugestão internacional; estratégia; ONG; doação; FsQCAinternational management; strategy; ONG; donation; FsQCACIENCIAS SOCIAIS APLICADAS::ADMINISTRACAODoações para ONGs no Brasil : estudo de casos e análise FSQCADonations to ONGs in Brazil: case studies and analysis FSQCAinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesis-6845443146620134701500500600-44551937530918523288024035432632778221info:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações da ESPMinstname:Escola Superior de Propaganda e Marketing (ESPM)instacron:ESPMLICENSElicense.txtlicense.txttext/plain; charset=utf-81912http://tede2.espm.br:8080/tede/bitstream/tede/302/1/license.txt652c58b294e08ded719d10bdbc42f8ceMD51ORIGINALdissertação_micheli umebayashi.pdfdissertação_micheli umebayashi.pdfapplication/pdf1052682http://tede2.espm.br:8080/tede/bitstream/tede/302/2/disserta%C3%A7%C3%A3o_micheli+umebayashi.pdfbc65a0e9694e23cf43eb7fa1226fb6a5MD52TEXTdissertação_micheli umebayashi.pdf.txtdissertação_micheli umebayashi.pdf.txttext/plain167108http://tede2.espm.br:8080/tede/bitstream/tede/302/3/disserta%C3%A7%C3%A3o_micheli+umebayashi.pdf.txtd626c62f9d88ccf4fa63b49afb58ad2eMD53THUMBNAILdissertação_micheli umebayashi.pdf.jpgdissertação_micheli umebayashi.pdf.jpgimage/jpeg1943http://tede2.espm.br:8080/tede/bitstream/tede/302/4/disserta%C3%A7%C3%A3o_micheli+umebayashi.pdf.jpgcc73c4c239a4c332d642ba1e7c7a9fb2MD54tede/3022018-10-05 01:00:52.058oai:tede2.espm.br: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Biblioteca Digital de Teses e Dissertaçõeshttps://tede2.espm.br/http://tede2.espm.br/oai/requestacervodigital@espm.br||hribeiro@espm.bropendoar:2018-10-05T04:00:52Biblioteca Digital de Teses e Dissertações da ESPM - Escola Superior de Propaganda e Marketing (ESPM)false |
dc.title.por.fl_str_mv |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
dc.title.alternative.eng.fl_str_mv |
Donations to ONGs in Brazil: case studies and analysis FSQCA |
title |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
spellingShingle |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA Umebayashi, Micheli gestão internacional; estratégia; ONG; doação; FsQCA international management; strategy; ONG; donation; FsQCA CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
title_short |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
title_full |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
title_fullStr |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
title_full_unstemmed |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
title_sort |
Doações para ONGs no Brasil : estudo de casos e análise FSQCA |
author |
Umebayashi, Micheli |
author_facet |
Umebayashi, Micheli |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Avrichir, Ilan |
dc.contributor.advisor-co1.fl_str_mv |
Meneses, Raquel |
dc.contributor.referee1.fl_str_mv |
Rocha, Thelma Valeria |
dc.contributor.referee2.fl_str_mv |
Strehlau, Vivian Iara |
dc.contributor.referee3.fl_str_mv |
Junqueira, Luciano Prates |
dc.contributor.referee4.fl_str_mv |
Serra, Fernando |
dc.contributor.authorID.fl_str_mv |
33740154845 |
dc.contributor.authorLattes.fl_str_mv |
http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4710000D3 |
dc.contributor.author.fl_str_mv |
Umebayashi, Micheli |
contributor_str_mv |
Avrichir, Ilan Meneses, Raquel Rocha, Thelma Valeria Strehlau, Vivian Iara Junqueira, Luciano Prates Serra, Fernando |
dc.subject.por.fl_str_mv |
gestão internacional; estratégia; ONG; doação; FsQCA |
topic |
gestão internacional; estratégia; ONG; doação; FsQCA international management; strategy; ONG; donation; FsQCA CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
dc.subject.eng.fl_str_mv |
international management; strategy; ONG; donation; FsQCA |
dc.subject.cnpq.fl_str_mv |
CIENCIAS SOCIAIS APLICADAS::ADMINISTRACAO |
description |
Purpose: To analyze if the mechanisms that lead Brazilians to donate organizations (NGOs) are similar to those other countries to have this behavior, in addition to a comparison between the factors contextuals that seek to explain why some countries are more generous than others. Methodology: Case study conducted from 25 interviews in depth (a database of donors and non-donors of a Brazilian organization large) submitted to content analysis and then to Fuzzy analysis Qualitative Comparative Analysis. Conclusion: There are differences between the mechanisms proposed in the literature and what was observed in the interviewee. The presence of a trigger - an internal event or important in the life of the individual - can be determinant for the donation to take place. It was also verified that there is a negative perception about the performance of NGOs, their role and importance in society and the image of an inefficient and corrupt government, factors that may be associated with the country's low performance in the global ranking of Philanthropy. Originality: Contribute to the extension and validity of studies carried out developed countries, insofar as the theories donors from a country in the Southern Hemisphere, with an average HDI and a culture of unrestrained giving. In addition, contributing to the construction of a theoretical framework on donation in Brazil and generate knowledge about Brazilian donors, in order to support professionals working in non-governmental develop their activities in the country |
publishDate |
2018 |
dc.date.accessioned.fl_str_mv |
2018-10-04T18:49:14Z |
dc.date.issued.fl_str_mv |
2018-02-15 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.citation.fl_str_mv |
Umebayashi, Micheli. Doações para ONGs no Brasil : estudo de casos e análise FSQCA. 2018. [86 f.]. Dissertação ( Programa de Mestrado em Administração em Gestão Internacional) - Escola Superior de Propaganda e Marketing, [São Paulo] . |
dc.identifier.uri.fl_str_mv |
http://tede2.espm.br/handle/tede/302 |
identifier_str_mv |
Umebayashi, Micheli. Doações para ONGs no Brasil : estudo de casos e análise FSQCA. 2018. [86 f.]. Dissertação ( Programa de Mestrado em Administração em Gestão Internacional) - Escola Superior de Propaganda e Marketing, [São Paulo] . |
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Escola Superior de Propaganda e Marketing |
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