Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo
Autor(a) principal: | |
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Data de Publicação: | 2020 |
Tipo de documento: | Tese |
Idioma: | por |
Título da fonte: | Biblioteca Digital de Teses e Dissertações da ESPM |
Texto Completo: | http://tede2.espm.br/handle/tede/466 |
Resumo: | This paper has as its theme the discursive media interactions about the Housing Consumption in the city of São Paulo. The city, as well as the act of living, is approached from three points of view: Communication, Consumption and Biopolitics. Therefore, our main objective is to problematize discursive interactions and the production of meanings in journalistic, advertising and institutional discourses, considering the interrelationships between these views. Housing Consumption is the concept we use to understand how the dynamics of consumption are related to the act of living. We understand it as an intersection between home and housing, that is, symbolic and functional aspects. The theoretical and methodological contribution of the French Discourse Analysis (FDA) leads to the analysis of corpora formed by journalistic texts from Folha de S. Paulo (16) and El País Brasil (11); institutional arrangements from the Secretaria de Habitação do Município de São Paulo (6) and the Movimento dos Trabalhadores Sem-Teto (6); and advertising communications from three projects located in the city of São Paulo: Cyrela by Pininfarina, Caminhos da Lapa e All Liberdade, all published between January 1st, 2017 and May 1st, 2019. To understand the production of meanings, we linked FDA to concepts of Right to the City (LEFEBVRE, 2001), Public Life (GEHL and SVARRE, 2018) and Governmentality (FOUCAULT, 2008). As a result, discursive interactions reflect an environment of political and economic dispute. These, which take place in and out of modalities (journalistic, institutional and advertising), presented different meaning productions about Housing Consumption. Thus, we understand that media discourses reflect the ideological and political dispute over the dynamics production and reproduction of space. In all the discursive modalities analyzed, we notice an appreciation of Biopolitics as a guiding element of the speeches, which touch, in greater or lesser intensity. on normative and regulatory arguments to encompass Housing Consumptio |
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Hoff, Tânia Márcia CézarCarrascoza, João Luís AnzanelloCasadei, Eliza BachegaGomes, Mayra RodriguesMartínez, Doris29934245809http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4350609J9&tokenCaptchar=03AGdBq24uYT_Vt07C-9IkgvtVMcfOyBmhmLXdXIZiffy9VRpHCf-LJ4js0dOTG7q7Fs8Eo1bupi_9asTk8Cxu9fLqvJb3PNCHFr67_-A_xbURD0MpGRXs9vgQQXZKARH8om3Q0vpJoYjx6VWtj3FfRmnodbuYS4FUNwCi-tyGjcspujs030Hcyfnvz8MaKMxOXD9zje61IGwnzqEoqciyQ1fod8AMV_tluQ76ZqQ1CfngSGIJlgw2KpJ1nAqzXX1jkPw68dvucVWUcAgMN1UcXTVYvkKLs1l4sy_Iy3ntVYCcIDFPf16_p5MFgE77kV5OQh5RyPgJU4TXk2CqfkzziJm6M8P5rybwrDZBPxesfV0OyvWd4qSL4zqRAYastQSfRqD5p8hiYV2wkrgrFSwz7Q6bS4ELj36tE-QJ0m_UUpvM3Sp8y1ywvj33RcWDSrr3Q0JgfZNe4zo1uGHAmfW-AMSYiL8IdfEMOAAlmeida Junior, Guy Pinto de2020-10-21T17:58:11Z2020-06-18Almeida Junior, Guy Pinto de. Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo. 2020. [245 f.]. Tese ( Programa de Doutorado em Comunicação e Práticas de Consumo) - Escola Superior de Propaganda e Marketing, [São Paulo] .http://tede2.espm.br/handle/tede/466This paper has as its theme the discursive media interactions about the Housing Consumption in the city of São Paulo. The city, as well as the act of living, is approached from three points of view: Communication, Consumption and Biopolitics. Therefore, our main objective is to problematize discursive interactions and the production of meanings in journalistic, advertising and institutional discourses, considering the interrelationships between these views. Housing Consumption is the concept we use to understand how the dynamics of consumption are related to the act of living. We understand it as an intersection between home and housing, that is, symbolic and functional aspects. The theoretical and methodological contribution of the French Discourse Analysis (FDA) leads to the analysis of corpora formed by journalistic texts from Folha de S. Paulo (16) and El País Brasil (11); institutional arrangements from the Secretaria de Habitação do Município de São Paulo (6) and the Movimento dos Trabalhadores Sem-Teto (6); and advertising communications from three projects located in the city of São Paulo: Cyrela by Pininfarina, Caminhos da Lapa e All Liberdade, all published between January 1st, 2017 and May 1st, 2019. To understand the production of meanings, we linked FDA to concepts of Right to the City (LEFEBVRE, 2001), Public Life (GEHL and SVARRE, 2018) and Governmentality (FOUCAULT, 2008). As a result, discursive interactions reflect an environment of political and economic dispute. These, which take place in and out of modalities (journalistic, institutional and advertising), presented different meaning productions about Housing Consumption. Thus, we understand that media discourses reflect the ideological and political dispute over the dynamics production and reproduction of space. In all the discursive modalities analyzed, we notice an appreciation of Biopolitics as a guiding element of the speeches, which touch, in greater or lesser intensity. on normative and regulatory arguments to encompass Housing ConsumptioEste trabalho tem como tema as interações discursivas midiáticas acerca do Consumo Habitacional na cidade de São Paulo. A urbe, assim como o ato de morar, é abordada a partir de três instâncias: Comunicação, Consumo e Biopolítica. Diante disso, nosso objetivo principal é problematizar as interações discursivas e a produção de sentidos em discursos jornalísticos, publicitários e institucionais, considerando as inter-relações entre essas instâncias. Consumo Habitacional é o conceito que cunhamos para compreender como é a dinâmica de consumo acerca do ato de morar. Entendemo-lo como uma interseção entre moradia e habitação, ou seja, aspectos simbólicos e o funcional do lar. O aporte teórico-metodológico da Análise de Discurso de Linha Francesa (ADF) conduz a análise dos corpora formados por textos jornalísticos da Folha de S. Paulo (16) e do El País Brasil (11); institucionais da Secretaria de Habitação do Município de São Paulo (6) e do Movimento dos Trabalhadores Sem-Teto (6); e de comunicações publicitárias de três empreendimentos localizados na cidade de São Paulo: Cyrela by Pininfarina, Caminhos da Lapa e All Liberdade, todos veiculados entre 1º de janeiro de 2017 e 1º de maio de 2019. Para compreender a produção de sentidos, atrelamos ADF aos conceitos de Direito à Cidade (LEFEBVRE, 2001), Vida na Cidade (GEHL e SVARRE, 2018) e Governamentalidade (FOUCAULT, 2008). Como resultados temos que as interações discursivas refletem um ambiente de disputa política e econômica. Essas, que se dão intra e extra modalidades (jornalística, institucional e publicitária), apresentaram produções de sentido distintas acerca do Consumo Habitacional. Assim, entendemos que os discursos midiáticos refletem a disputa ideológica e política em torno de dinâmicas de produção e reprodução de espaço. Em todas as modalidades discursivas analisadas, percebemos uma valorização da Biopolítica como elemento norteador dos discursos, os quais tocam, em maior ou menor intensidade, em argumentos normatizadores e reguladores para abarcar o Consumo Habitacional.Submitted by Adriana Alves Rodrigues (aalves@espm.br) on 2020-10-21T17:00:53Z No. of bitstreams: 1 GUY PINTO DE ALMEIDA JUNIOR.pdf: 3734654 bytes, checksum: 7b389e9b0eadefb63c4f652543425c38 (MD5)Approved for entry into archive by Adriana Alves Rodrigues (aalves@espm.br) on 2020-10-21T17:02:01Z (GMT) No. of bitstreams: 1 GUY PINTO DE ALMEIDA JUNIOR.pdf: 3734654 bytes, checksum: 7b389e9b0eadefb63c4f652543425c38 (MD5)Approved for entry into archive by Ana Cristina Ropero (ana@espm.br) on 2020-10-21T17:57:57Z (GMT) No. of bitstreams: 1 GUY PINTO DE ALMEIDA JUNIOR.pdf: 3734654 bytes, checksum: 7b389e9b0eadefb63c4f652543425c38 (MD5)Made available in DSpace on 2020-10-21T17:58:11Z (GMT). No. of bitstreams: 1 GUY PINTO DE ALMEIDA JUNIOR.pdf: 3734654 bytes, checksum: 7b389e9b0eadefb63c4f652543425c38 (MD5) Previous issue date: 2020-06-18application/pdfhttp://tede2.espm.br/retrieve/1545/GUY%20PINTO%20DE%20ALMEIDA%20JUNIOR.pdf.jpgporEscola Superior de Propaganda e MarketingPrograma de Doutorado em Comunicação e Práticas de ConsumoESPMBrasilESPM::Pós-Graduação Stricto Sensucomunicação; consumo habitacional; biopolítica; discurso midiático; interações discursivascommunication; housing consumption; biopolitics; media discourse; discursive interactionsCIENCIAS SOCIAIS APLICADAS::COMUNICACAOConsumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São PauloHousing consumption: discursive interactions in the media about living in the city of São Pauloinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/doctoralThesis-1937750628528865106500500600-4455193753091852328-4056021055502874573info:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações da ESPMinstname:Escola Superior de Propaganda e Marketing (ESPM)instacron:ESPMTHUMBNAILGUY PINTO DE ALMEIDA JUNIOR.pdf.jpgGUY PINTO DE ALMEIDA JUNIOR.pdf.jpgimage/jpeg4017http://tede2.espm.br:8080/tede/bitstream/tede/466/4/GUY+PINTO+DE+ALMEIDA+JUNIOR.pdf.jpg6d58f53feb08bff856f564ca9b37c139MD54TEXTGUY PINTO DE ALMEIDA JUNIOR.pdf.txtGUY PINTO DE ALMEIDA JUNIOR.pdf.txttext/plain538500http://tede2.espm.br:8080/tede/bitstream/tede/466/3/GUY+PINTO+DE+ALMEIDA+JUNIOR.pdf.txt16e97123a7bd676b327ac70be01906c0MD53ORIGINALGUY PINTO DE ALMEIDA JUNIOR.pdfGUY PINTO DE ALMEIDA JUNIOR.pdfapplication/pdf3734654http://tede2.espm.br:8080/tede/bitstream/tede/466/2/GUY+PINTO+DE+ALMEIDA+JUNIOR.pdf7b389e9b0eadefb63c4f652543425c38MD52LICENSElicense.txtlicense.txttext/plain; charset=utf-81912http://tede2.espm.br:8080/tede/bitstream/tede/466/1/license.txt652c58b294e08ded719d10bdbc42f8ceMD51tede/4662024-03-12 11:10:23.948oai:tede2.espm.br: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Biblioteca Digital de Teses e Dissertaçõeshttps://tede2.espm.br/http://tede2.espm.br/oai/requestacervodigital@espm.br||hribeiro@espm.bropendoar:2024-03-12T14:10:23Biblioteca Digital de Teses e Dissertações da ESPM - Escola Superior de Propaganda e Marketing (ESPM)false |
dc.title.por.fl_str_mv |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
dc.title.alternative.eng.fl_str_mv |
Housing consumption: discursive interactions in the media about living in the city of São Paulo |
title |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
spellingShingle |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo Almeida Junior, Guy Pinto de comunicação; consumo habitacional; biopolítica; discurso midiático; interações discursivas communication; housing consumption; biopolitics; media discourse; discursive interactions CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
title_short |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
title_full |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
title_fullStr |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
title_full_unstemmed |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
title_sort |
Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo |
author |
Almeida Junior, Guy Pinto de |
author_facet |
Almeida Junior, Guy Pinto de |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Hoff, Tânia Márcia Cézar |
dc.contributor.referee1.fl_str_mv |
Carrascoza, João Luís Anzanello |
dc.contributor.referee2.fl_str_mv |
Casadei, Eliza Bachega |
dc.contributor.referee3.fl_str_mv |
Gomes, Mayra Rodrigues |
dc.contributor.referee4.fl_str_mv |
Martínez, Doris |
dc.contributor.authorID.fl_str_mv |
29934245809 |
dc.contributor.authorLattes.fl_str_mv |
http://buscatextual.cnpq.br/buscatextual/visualizacv.do?id=K4350609J9&tokenCaptchar=03AGdBq24uYT_Vt07C-9IkgvtVMcfOyBmhmLXdXIZiffy9VRpHCf-LJ4js0dOTG7q7Fs8Eo1bupi_9asTk8Cxu9fLqvJb3PNCHFr67_-A_xbURD0MpGRXs9vgQQXZKARH8om3Q0vpJoYjx6VWtj3FfRmnodbuYS4FUNwCi-tyGjcspujs030Hcyfnvz8MaKMxOXD9zje61IGwnzqEoqciyQ1fod8AMV_tluQ76ZqQ1CfngSGIJlgw2KpJ1nAqzXX1jkPw68dvucVWUcAgMN1UcXTVYvkKLs1l4sy_Iy3ntVYCcIDFPf16_p5MFgE77kV5OQh5RyPgJU4TXk2CqfkzziJm6M8P5rybwrDZBPxesfV0OyvWd4qSL4zqRAYastQSfRqD5p8hiYV2wkrgrFSwz7Q6bS4ELj36tE-QJ0m_UUpvM3Sp8y1ywvj33RcWDSrr3Q0JgfZNe4zo1uGHAmfW-AMSYiL8IdfEMOA |
dc.contributor.author.fl_str_mv |
Almeida Junior, Guy Pinto de |
contributor_str_mv |
Hoff, Tânia Márcia Cézar Carrascoza, João Luís Anzanello Casadei, Eliza Bachega Gomes, Mayra Rodrigues Martínez, Doris |
dc.subject.por.fl_str_mv |
comunicação; consumo habitacional; biopolítica; discurso midiático; interações discursivas |
topic |
comunicação; consumo habitacional; biopolítica; discurso midiático; interações discursivas communication; housing consumption; biopolitics; media discourse; discursive interactions CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
dc.subject.eng.fl_str_mv |
communication; housing consumption; biopolitics; media discourse; discursive interactions |
dc.subject.cnpq.fl_str_mv |
CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
description |
This paper has as its theme the discursive media interactions about the Housing Consumption in the city of São Paulo. The city, as well as the act of living, is approached from three points of view: Communication, Consumption and Biopolitics. Therefore, our main objective is to problematize discursive interactions and the production of meanings in journalistic, advertising and institutional discourses, considering the interrelationships between these views. Housing Consumption is the concept we use to understand how the dynamics of consumption are related to the act of living. We understand it as an intersection between home and housing, that is, symbolic and functional aspects. The theoretical and methodological contribution of the French Discourse Analysis (FDA) leads to the analysis of corpora formed by journalistic texts from Folha de S. Paulo (16) and El País Brasil (11); institutional arrangements from the Secretaria de Habitação do Município de São Paulo (6) and the Movimento dos Trabalhadores Sem-Teto (6); and advertising communications from three projects located in the city of São Paulo: Cyrela by Pininfarina, Caminhos da Lapa e All Liberdade, all published between January 1st, 2017 and May 1st, 2019. To understand the production of meanings, we linked FDA to concepts of Right to the City (LEFEBVRE, 2001), Public Life (GEHL and SVARRE, 2018) and Governmentality (FOUCAULT, 2008). As a result, discursive interactions reflect an environment of political and economic dispute. These, which take place in and out of modalities (journalistic, institutional and advertising), presented different meaning productions about Housing Consumption. Thus, we understand that media discourses reflect the ideological and political dispute over the dynamics production and reproduction of space. In all the discursive modalities analyzed, we notice an appreciation of Biopolitics as a guiding element of the speeches, which touch, in greater or lesser intensity. on normative and regulatory arguments to encompass Housing Consumptio |
publishDate |
2020 |
dc.date.accessioned.fl_str_mv |
2020-10-21T17:58:11Z |
dc.date.issued.fl_str_mv |
2020-06-18 |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/doctoralThesis |
format |
doctoralThesis |
status_str |
publishedVersion |
dc.identifier.citation.fl_str_mv |
Almeida Junior, Guy Pinto de. Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo. 2020. [245 f.]. Tese ( Programa de Doutorado em Comunicação e Práticas de Consumo) - Escola Superior de Propaganda e Marketing, [São Paulo] . |
dc.identifier.uri.fl_str_mv |
http://tede2.espm.br/handle/tede/466 |
identifier_str_mv |
Almeida Junior, Guy Pinto de. Consumo habitacional: interações discursivas na míidia sobre o ato de morar na cidade de São Paulo. 2020. [245 f.]. Tese ( Programa de Doutorado em Comunicação e Práticas de Consumo) - Escola Superior de Propaganda e Marketing, [São Paulo] . |
url |
http://tede2.espm.br/handle/tede/466 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.relation.program.fl_str_mv |
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dc.relation.confidence.fl_str_mv |
500 500 600 |
dc.relation.department.fl_str_mv |
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dc.relation.cnpq.fl_str_mv |
-4056021055502874573 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
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application/pdf |
dc.publisher.none.fl_str_mv |
Escola Superior de Propaganda e Marketing |
dc.publisher.program.fl_str_mv |
Programa de Doutorado em Comunicação e Práticas de Consumo |
dc.publisher.initials.fl_str_mv |
ESPM |
dc.publisher.country.fl_str_mv |
Brasil |
dc.publisher.department.fl_str_mv |
ESPM::Pós-Graduação Stricto Sensu |
publisher.none.fl_str_mv |
Escola Superior de Propaganda e Marketing |
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Biblioteca Digital de Teses e Dissertações da ESPM |
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Biblioteca Digital de Teses e Dissertações da ESPM - Escola Superior de Propaganda e Marketing (ESPM) |
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acervodigital@espm.br||hribeiro@espm.br |
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1809112863906725888 |