Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro
Autor(a) principal: | |
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Data de Publicação: | 2013 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Repositório Institucional do FGV (FGV Repositório Digital) |
Texto Completo: | http://hdl.handle.net/10438/11480 |
Resumo: | This work has the goal of observing the relationship between the characteristics of entrepreneurial behavior and the sociocultural origins of entrepreneurs in the city of Rio de Janeiro. Specifically, it focuses on the theories of David McClelland as adopted by Sebrae through the methodology of its Empretec program and Pierre Bourdieu’s theory on cultural capital. Its methodology includes an analysis of the sociocultural origins of entrepreneurs , their educational background, family history , schooling, habits of consumption of cultural products, and their level of internationalization, correlating them with the 10 characteristics of entrepreneurial behavior proposed by McClelland: search for opportunities and initiative, persistence, taking calculated risks, requirements of quality and efficiency, commitment, search for information, goal setting, planning and monitoring, networking , independence and self-reliance. The methodology was based on a literature review, field research, split between classroom and online questionnaires, and quantitative methods of data analysis. In the results, we observe a significant difference between the socio-economic, cultural and educational profiles of entrepreneurs from within and outside poor communities in Rio de Janeiro. It confirmed a higher degree of capital culture in the entrepreneurs not in these communities, in income, level of education, family education, access to cultural goods, consumption of information and the level of internationalization. In addition, the survey revealed that there was evidence to support the existence of influence of cultural capital in the following characteristics of entrepreneurial behavior: search for opportunity and initiative, requirement for quality and efficiency, taking calculated risks, goal setting, networking, independence and confidence. |
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Rosa, Fábio Medeiros daEscolas::EBAPETrinta, José LuizIrigaray, Hélio ArthurPinto, Mario Couto SoaresGoldszmidt, Rafael Guilherme Burstein2014-02-18T20:01:03Z2014-02-18T20:01:03Z2013-12-19ROSA, Fábio Medeiros da. Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro. Dissertação (Mestrado em Gestão Empresarial) - FGV - Fundação Getúlio Vargas, Rio de Janeiro, 2013.http://hdl.handle.net/10438/11480This work has the goal of observing the relationship between the characteristics of entrepreneurial behavior and the sociocultural origins of entrepreneurs in the city of Rio de Janeiro. Specifically, it focuses on the theories of David McClelland as adopted by Sebrae through the methodology of its Empretec program and Pierre Bourdieu’s theory on cultural capital. Its methodology includes an analysis of the sociocultural origins of entrepreneurs , their educational background, family history , schooling, habits of consumption of cultural products, and their level of internationalization, correlating them with the 10 characteristics of entrepreneurial behavior proposed by McClelland: search for opportunities and initiative, persistence, taking calculated risks, requirements of quality and efficiency, commitment, search for information, goal setting, planning and monitoring, networking , independence and self-reliance. The methodology was based on a literature review, field research, split between classroom and online questionnaires, and quantitative methods of data analysis. In the results, we observe a significant difference between the socio-economic, cultural and educational profiles of entrepreneurs from within and outside poor communities in Rio de Janeiro. It confirmed a higher degree of capital culture in the entrepreneurs not in these communities, in income, level of education, family education, access to cultural goods, consumption of information and the level of internationalization. In addition, the survey revealed that there was evidence to support the existence of influence of cultural capital in the following characteristics of entrepreneurial behavior: search for opportunity and initiative, requirement for quality and efficiency, taking calculated risks, goal setting, networking, independence and confidence.Este trabalho tem o intuito de observar a relação entre as características do comportamento empreendedor (CCEs) e a origem sociocultural de empreendedores da cidade do Rio de Janeiro. Mais especificamente, este trabalho traz à luz as teorias de David McClelland, adotada pelo Sebrae através da metodologia do programa Empretec e a teoria de Pierre Bourdieu sobre Capital Cultural. O estudo traz em sua metodologia uma análise da origem sociocultural de empreendedores, seu contexto educacional, seu histórico familiar, seu grau de escolaridade, seus hábitos de consumo de produtos culturais e seu nível de internacionalização, correlacionando-os com as 10 CCEs propostas por McClelland: Busca de Oportunidades e Iniciativa, Persistência, Correr Riscos Calculados, Exigência de Qualidade e Eficiência, Comprometimento, Busca de Informações, Estabelecimento de Metas, Planejamento e Monitoramento Sistemáticos, Persuasão e Rede de Contatos, Independência e Autoconfiança. A metodologia aplicada foi baseada em pesquisa bibliográfica, em pesquisa de campo, dividida entre aplicação de questionários presenciais e online e em métodos quantitativos de análise de dados. Como resultados de campo, pode-se observar uma significante diferença entre os perfis socioeconômicos, culturais e educacionais de empreendedores de dentro e de fora de comunidades carentes no Rio de Janeiro. Confirmou-se um grau superior de Capital Cultura nos empreendedores externos às comunidades, observados através da renda, do grau de escolaridade, da escolaridade familiar, do acesso a bens culturais, do consumo de informação e do nível de internacionalização. Além destas constatações, a pesquisa revelou haver indícios que sustentem a existência de influência do Capital Cultural nas seguintes CCEs: Busca de Oportunidade e Iniciativa, Exigência de Qualidade e Eficiência, Correr Riscos Calculados, Estabelecimento de Metas, Persuasão e Redes de Contato e Independência e Autoconfiança.porCCEsEmpretecSEBRAEBourdieuCapital socialMcClellandEmpreendedorismoAdministração de empresasDesenvolvimento organizacionalComportamento organizacionalEmpreendedorismoComportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiroinfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisreponame:Repositório Institucional do FGV (FGV Repositório Digital)instname:Fundação Getulio Vargas (FGV)instacron:FGVinfo:eu-repo/semantics/openAccessORIGINAL2014_02_06_Dissertacao_Fabio_Medeiros da 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|
dc.title.por.fl_str_mv |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
title |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
spellingShingle |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro Rosa, Fábio Medeiros da CCEs Empretec SEBRAE Bourdieu Capital social McClelland Empreendedorismo Administração de empresas Desenvolvimento organizacional Comportamento organizacional Empreendedorismo |
title_short |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
title_full |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
title_fullStr |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
title_full_unstemmed |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
title_sort |
Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro |
author |
Rosa, Fábio Medeiros da |
author_facet |
Rosa, Fábio Medeiros da |
author_role |
author |
dc.contributor.unidadefgv.por.fl_str_mv |
Escolas::EBAPE |
dc.contributor.member.none.fl_str_mv |
Trinta, José Luiz Irigaray, Hélio Arthur |
dc.contributor.author.fl_str_mv |
Rosa, Fábio Medeiros da |
dc.contributor.advisor1.fl_str_mv |
Pinto, Mario Couto Soares Goldszmidt, Rafael Guilherme Burstein |
contributor_str_mv |
Pinto, Mario Couto Soares Goldszmidt, Rafael Guilherme Burstein |
dc.subject.por.fl_str_mv |
CCEs Empretec SEBRAE Bourdieu Capital social McClelland Empreendedorismo |
topic |
CCEs Empretec SEBRAE Bourdieu Capital social McClelland Empreendedorismo Administração de empresas Desenvolvimento organizacional Comportamento organizacional Empreendedorismo |
dc.subject.area.por.fl_str_mv |
Administração de empresas |
dc.subject.bibliodata.por.fl_str_mv |
Desenvolvimento organizacional Comportamento organizacional Empreendedorismo |
description |
This work has the goal of observing the relationship between the characteristics of entrepreneurial behavior and the sociocultural origins of entrepreneurs in the city of Rio de Janeiro. Specifically, it focuses on the theories of David McClelland as adopted by Sebrae through the methodology of its Empretec program and Pierre Bourdieu’s theory on cultural capital. Its methodology includes an analysis of the sociocultural origins of entrepreneurs , their educational background, family history , schooling, habits of consumption of cultural products, and their level of internationalization, correlating them with the 10 characteristics of entrepreneurial behavior proposed by McClelland: search for opportunities and initiative, persistence, taking calculated risks, requirements of quality and efficiency, commitment, search for information, goal setting, planning and monitoring, networking , independence and self-reliance. The methodology was based on a literature review, field research, split between classroom and online questionnaires, and quantitative methods of data analysis. In the results, we observe a significant difference between the socio-economic, cultural and educational profiles of entrepreneurs from within and outside poor communities in Rio de Janeiro. It confirmed a higher degree of capital culture in the entrepreneurs not in these communities, in income, level of education, family education, access to cultural goods, consumption of information and the level of internationalization. In addition, the survey revealed that there was evidence to support the existence of influence of cultural capital in the following characteristics of entrepreneurial behavior: search for opportunity and initiative, requirement for quality and efficiency, taking calculated risks, goal setting, networking, independence and confidence. |
publishDate |
2013 |
dc.date.issued.fl_str_mv |
2013-12-19 |
dc.date.accessioned.fl_str_mv |
2014-02-18T20:01:03Z |
dc.date.available.fl_str_mv |
2014-02-18T20:01:03Z |
dc.type.status.fl_str_mv |
info:eu-repo/semantics/publishedVersion |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/masterThesis |
format |
masterThesis |
status_str |
publishedVersion |
dc.identifier.citation.fl_str_mv |
ROSA, Fábio Medeiros da. Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro. Dissertação (Mestrado em Gestão Empresarial) - FGV - Fundação Getúlio Vargas, Rio de Janeiro, 2013. |
dc.identifier.uri.fl_str_mv |
http://hdl.handle.net/10438/11480 |
identifier_str_mv |
ROSA, Fábio Medeiros da. Comportamento empreendedor e o capital cultural: impacto do ambiente social nas características do comportamento empreendedor de empresários na cidade do Rio de Janeiro. Dissertação (Mestrado em Gestão Empresarial) - FGV - Fundação Getúlio Vargas, Rio de Janeiro, 2013. |
url |
http://hdl.handle.net/10438/11480 |
dc.language.iso.fl_str_mv |
por |
language |
por |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
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openAccess |
dc.source.none.fl_str_mv |
reponame:Repositório Institucional do FGV (FGV Repositório Digital) instname:Fundação Getulio Vargas (FGV) instacron:FGV |
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Fundação Getulio Vargas (FGV) |
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FGV |
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FGV |
reponame_str |
Repositório Institucional do FGV (FGV Repositório Digital) |
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Repositório Institucional do FGV (FGV Repositório Digital) |
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