Carbon emissions in the beauty industry: how stakeholders are taking action towards future environmental goals

• Autor(a) principal: Fascina, Isabella Pereira
• Data de Publicação: 2024
• Tipo de documento: Dissertação
• Idioma: eng
• Título da fonte: Repositório Institucional do FGV (FGV Repositório Digital)
• Texto Completo: https://hdl.handle.net/10438/35336
• topic: Carbon emissions; Beauty industry; Production chain; Carbon credits; Cadeia produtiva; Créditos de carbono; Administração de empresas; Aquecimento global - Aspectos econômicos; Cosméticos - Indústria; Logística empresarial; Mercado de emissão de carbono

This work discusses the evolution of the importance of carbon emissions in the Beauty sector. There is a huge effort and attention from different sectors, first, second and third, to increasingly deepen discussions about the causes of carbon emissions resulting from different industries and their consequences. Therefore, this work will be divided into the following parts: the first, the focus will be on presenting an overview of the history of this topic and how it rose in discussions of main businesses in the 21st Century. The second section will present the main global GHG certifications along with their scope, highlighting the importance of companies adhering to and engaging in them. The third section will expose one of the most representative contributors to greenhouse gas emissions within the cosmetics production chain and responsible for Scope 3 emissions in the Beauty industry, the production chain of the main cosmetic raw materials. In the fourth section, the actions of the two main cosmetics companies in the Brazilian market will be exposed, how they are dealing with this topic in their strategies and the next steps for action on this topic will be revealed. The fifth section will provide an overview of the current status of the evolution of the carbon market in Brazil. And finally, the work brings as a conclusion the vision of the interviewee, manager of one of the largest companies in the Cosmetics Industry, sharing her vision as an actor on the topic and how companies are actually positioning themselves. The work concludes that companies in the Beauty Sector need to reduce their carbon emissions, not only in their Scopes 1 and 2, which already have low representation in their production chain, but in their Scope 3. To achieve this, they will need a strategy of influence of large companies in all their productive links, focusing their strategy on changing energy sources and productive means. In this way, the strategy of large companies should not only have as a priority the purchase and sale of carbon credits, as they first need to decarbonize their production, in order to focus on compensating the surplus that is considered irreducible due to the development of technologies to date.