A tecnologia de informação e o indivíduo: propondo um modelo de adoção de tecnologia para a inclusão digital

• Autor(a) principal: Albertin, Alberto Luiz
• Data de Publicação: 2005
• Tipo de documento: Relatório
• Idioma: por
• Título da fonte: Repositório Institucional do FGV (FGV Repositório Digital)
• Texto Completo: http://hdl.handle.net/10438/3204
• topic: Technological adoption; Digital divide; Access to technology; Capacity; Aptitude; Adoção de tecnologia; Acesso à tecnologia; Capacitação; Atitude; Administração de empresas; Inclusão digital; Tecnologia da informação

This research has suggested a new model from technology adoption, focusing digital divide. The model considerate three dimensions: access to technology, capacity to use it and aptitude toward it by a individual or group. A cubic model has been proposed, where the cube volume represents the tendency for adoption by an individual or group. To do so, it was created four research instruments: a survey form, two tests capacity-related and one projective test for aptitude study. As result, it could be seen that cube volume increases as use of technology increases. Still, there has been a singular reversal toward aptitude, which tends to decrease when the user is learning a technology new to him/her.