Evalution of processed foods for children from the perspective of nutrition labeling and marketing

Detalhes bibliográficos
Autor(a) principal: Ferreira, Jéssica Soares Geraldo
Data de Publicação: 2015
Outros Autores: Silva, Yone da, Moraes, Orlando Marino Gadas de, Tancredi, Rinaldini Philippo
Tipo de documento: Artigo
Idioma: por
Título da fonte: Vigilância Sanitária em Debate
Texto Completo: https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/293
Resumo: The aim of this study was to evaluate the quality of processed foods for children marketed in the city of Rio de Janeiro from the perspective of nutrition labeling and marketing in terms of the prevailing regulations. Industrialized foods and beverages consumed by were evaluated in the categories most commonly consumed by children were assessed. The product labels selected for the study were evaluated according to the parameters established in the current regulations, the marketing resources employed in the packaging, and the nutritional composition per 100 g or 100 ml. The labels of 93 industrialized food packaging from 33 different manufacturers were evaluated. Each sample was evaluated in 32 questions, totaling 2,976 analysis. Of all samples, 80% showed compliance with the legislation, 19% were not applicable, and only 1% showed non-compliance. Marketing analysis identified the use of 20 different strategies. According to the analysis of the nutritional composition stated on the label, 66% foods were classified as containing high amounts of sugar, saturated fat, trans fat, and/or sodium. An effective model of regulation and supervision of the labeling and marketing of processed foods is necessary to ensure clear and reliable information.
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spelling Evalution of processed foods for children from the perspective of nutrition labeling and marketingMarketing de alimentos industrializados destinados ao público infantil na perspectiva da rotulagemControle de QualidadeComposição NutricionalRotulagem NutricionalQuality ControlNutritional CompositionNutrition LabelingThe aim of this study was to evaluate the quality of processed foods for children marketed in the city of Rio de Janeiro from the perspective of nutrition labeling and marketing in terms of the prevailing regulations. Industrialized foods and beverages consumed by were evaluated in the categories most commonly consumed by children were assessed. The product labels selected for the study were evaluated according to the parameters established in the current regulations, the marketing resources employed in the packaging, and the nutritional composition per 100 g or 100 ml. The labels of 93 industrialized food packaging from 33 different manufacturers were evaluated. Each sample was evaluated in 32 questions, totaling 2,976 analysis. Of all samples, 80% showed compliance with the legislation, 19% were not applicable, and only 1% showed non-compliance. Marketing analysis identified the use of 20 different strategies. According to the analysis of the nutritional composition stated on the label, 66% foods were classified as containing high amounts of sugar, saturated fat, trans fat, and/or sodium. An effective model of regulation and supervision of the labeling and marketing of processed foods is necessary to ensure clear and reliable information.Compreendendo a importância das informações contidas nos rótulos dos alimentos, foi objetivo do presente estudo avaliar a qualidade de alimentos industrializados destinados ao público infantil, comercializados na cidade do Rio de Janeiro, sob a ótica da rotulagem nutricional e do marketing. Foram avaliados alimentos e bebidas industrializadas das categorias mais consumidas pelo público infantil. Os rótulos selecionados foram avaliados de acordo com os parâmetros estabelecidos em regulamentações vigentes, assim como, os recursos de marketing empregados nas embalagens e sua composição nutricional para 100 g ou 100 mL. Foram avaliados os rótulos de 93 embalagens de alimentos industrializados de 33 fabricantes diferentes. Cada amostra foi avaliada em 32 quesitos, totalizando 2.976 análises. Houve conformidade em 80% dos itens avaliados, 19% não eram aplicáveis e 1% apresentou não conformidade à legislação. A análise de marketing identificou o uso de 20 diferentes estratégias. A análise da composição nutricional declarada no rótulo permitiu concluir que os alimentos classificados com quantidades elevadas de açúcar, gordura saturada, gordura trans e/ou sódio corresponderam a 66%. Torna-se fundamental um modelo eficiente de regulação e fiscalização da rotulagem e marketing de modo a garantir informações claras e fidedignas.Instituto Nacional de Controle de Qualidade em Saúde2015-05-29info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersion"Peer-reviewed article""Artículo revisado por pares""Artigo avaliado pelos pares"application/pdfhttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/29310.3395/2317-269x.00293Health Surveillance under Debate: Society, Science & Technology ; Vol. 3 No. 2 (2015): May; 75-84Vigilancia en Salud en Debate: Sociedad, Ciencia y Tecnología; Vol. 3 Núm. 2 (2015): Puede; 75-84Vigil Sanit Debate, Rio de Janeiro; v. 3 n. 2 (2015): Maio; 75-842317-269Xreponame:Vigilância Sanitária em Debateinstname:Fundação Oswaldo Cruz (FIOCRUZ)instacron:FIOCRUZporhttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/293/227Copyright (c) 2015 Vigilância Sanitária em Debate: Sociedade, Ciência & Tecnologia (Health Surveillance under Debate: Society, Science & Technology) – Visa em Debatehttps://creativecommons.org/licenses/by-nc-nd/4.0info:eu-repo/semantics/openAccessFerreira, Jéssica Soares GeraldoSilva, Yone daMoraes, Orlando Marino Gadas deTancredi, Rinaldini Philippo2023-06-27T14:59:48Zoai:ojs.visaemdebate.incqs.fiocruz.br:article/293Revistahttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebatePUBhttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/oaiincqs.visaemdebate@fiocruz.br || gisele.neves@fiocruz.br2317-269X2317-269Xopendoar:2023-06-27T14:59:48Vigilância Sanitária em Debate - Fundação Oswaldo Cruz (FIOCRUZ)false
dc.title.none.fl_str_mv Evalution of processed foods for children from the perspective of nutrition labeling and marketing
Marketing de alimentos industrializados destinados ao público infantil na perspectiva da rotulagem
title Evalution of processed foods for children from the perspective of nutrition labeling and marketing
spellingShingle Evalution of processed foods for children from the perspective of nutrition labeling and marketing
Ferreira, Jéssica Soares Geraldo
Controle de Qualidade
Composição Nutricional
Rotulagem Nutricional
Quality Control
Nutritional Composition
Nutrition Labeling
title_short Evalution of processed foods for children from the perspective of nutrition labeling and marketing
title_full Evalution of processed foods for children from the perspective of nutrition labeling and marketing
title_fullStr Evalution of processed foods for children from the perspective of nutrition labeling and marketing
title_full_unstemmed Evalution of processed foods for children from the perspective of nutrition labeling and marketing
title_sort Evalution of processed foods for children from the perspective of nutrition labeling and marketing
author Ferreira, Jéssica Soares Geraldo
author_facet Ferreira, Jéssica Soares Geraldo
Silva, Yone da
Moraes, Orlando Marino Gadas de
Tancredi, Rinaldini Philippo
author_role author
author2 Silva, Yone da
Moraes, Orlando Marino Gadas de
Tancredi, Rinaldini Philippo
author2_role author
author
author
dc.contributor.author.fl_str_mv Ferreira, Jéssica Soares Geraldo
Silva, Yone da
Moraes, Orlando Marino Gadas de
Tancredi, Rinaldini Philippo
dc.subject.por.fl_str_mv Controle de Qualidade
Composição Nutricional
Rotulagem Nutricional
Quality Control
Nutritional Composition
Nutrition Labeling
topic Controle de Qualidade
Composição Nutricional
Rotulagem Nutricional
Quality Control
Nutritional Composition
Nutrition Labeling
description The aim of this study was to evaluate the quality of processed foods for children marketed in the city of Rio de Janeiro from the perspective of nutrition labeling and marketing in terms of the prevailing regulations. Industrialized foods and beverages consumed by were evaluated in the categories most commonly consumed by children were assessed. The product labels selected for the study were evaluated according to the parameters established in the current regulations, the marketing resources employed in the packaging, and the nutritional composition per 100 g or 100 ml. The labels of 93 industrialized food packaging from 33 different manufacturers were evaluated. Each sample was evaluated in 32 questions, totaling 2,976 analysis. Of all samples, 80% showed compliance with the legislation, 19% were not applicable, and only 1% showed non-compliance. Marketing analysis identified the use of 20 different strategies. According to the analysis of the nutritional composition stated on the label, 66% foods were classified as containing high amounts of sugar, saturated fat, trans fat, and/or sodium. An effective model of regulation and supervision of the labeling and marketing of processed foods is necessary to ensure clear and reliable information.
publishDate 2015
dc.date.none.fl_str_mv 2015-05-29
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
"Peer-reviewed article"
"Artículo revisado por pares"
"Artigo avaliado pelos pares"
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/293
10.3395/2317-269x.00293
url https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/293
identifier_str_mv 10.3395/2317-269x.00293
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/293/227
dc.rights.driver.fl_str_mv https://creativecommons.org/licenses/by-nc-nd/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv https://creativecommons.org/licenses/by-nc-nd/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Instituto Nacional de Controle de Qualidade em Saúde
publisher.none.fl_str_mv Instituto Nacional de Controle de Qualidade em Saúde
dc.source.none.fl_str_mv Health Surveillance under Debate: Society, Science & Technology ; Vol. 3 No. 2 (2015): May; 75-84
Vigilancia en Salud en Debate: Sociedad, Ciencia y Tecnología; Vol. 3 Núm. 2 (2015): Puede; 75-84
Vigil Sanit Debate, Rio de Janeiro; v. 3 n. 2 (2015): Maio; 75-84
2317-269X
reponame:Vigilância Sanitária em Debate
instname:Fundação Oswaldo Cruz (FIOCRUZ)
instacron:FIOCRUZ
instname_str Fundação Oswaldo Cruz (FIOCRUZ)
instacron_str FIOCRUZ
institution FIOCRUZ
reponame_str Vigilância Sanitária em Debate
collection Vigilância Sanitária em Debate
repository.name.fl_str_mv Vigilância Sanitária em Debate - Fundação Oswaldo Cruz (FIOCRUZ)
repository.mail.fl_str_mv incqs.visaemdebate@fiocruz.br || gisele.neves@fiocruz.br
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