E-commerce surveillance project of irregular products: Anvisa’s experience report

Detalhes bibliográficos
Autor(a) principal: Teixeira, Leidy Anne Alves
Data de Publicação: 2022
Tipo de documento: Artigo
Idioma: por
eng
Título da fonte: Vigilância Sanitária em Debate
Texto Completo: https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106
Resumo: Introduction: Electronic commerce, called e-commerce, has been driven by expanded access to the internet, smartphones and marketing strategies to reach new consumers. However, products subject to health surveillance must comply with legal requirements to be marketed in a way that ensures their quality and safety. Objective: To report Anvisa’s experience of applying an automated search platform to monitor e-commerce of products under its jurisdiction. Method: Anvisa has hired an automated search platform to verify the regularity of products advertised via electronic commerce. These are: medicines, medical devices, food, cosmetics, sanitizing products, and smoking products. Search terms were chosen considering the product categories and the health risk. The platform identifies irregular products and notifies the advertiser to remove the ad. Results: In 8 months of implementation of the pilot project, 50,636,985 million signals were collected. Of these, 64,767 corresponded to irregular ads in which advertisers were notified to withdrawal. Conclusions: Innovative actions for monitoring products subject to health surveillance is a necessity given the large volume of data present in commercial operations and the reach of e-commerce.
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spelling E-commerce surveillance project of irregular products: Anvisa’s experience reportProyecto de inspección de comercio electrónico para productos irregulares: informe de experiencia de Anvisa.Projeto de fiscalização de e-commerce de produtos irregulares: relato de experiência da AnvisaAnvisaFiscalizaçãoComércio EletrônicoAnvisaSurveillanceElectronic commercee-commerceinspección sanitariaAnvisaIntroduction: Electronic commerce, called e-commerce, has been driven by expanded access to the internet, smartphones and marketing strategies to reach new consumers. However, products subject to health surveillance must comply with legal requirements to be marketed in a way that ensures their quality and safety. Objective: To report Anvisa’s experience of applying an automated search platform to monitor e-commerce of products under its jurisdiction. Method: Anvisa has hired an automated search platform to verify the regularity of products advertised via electronic commerce. These are: medicines, medical devices, food, cosmetics, sanitizing products, and smoking products. Search terms were chosen considering the product categories and the health risk. The platform identifies irregular products and notifies the advertiser to remove the ad. Results: In 8 months of implementation of the pilot project, 50,636,985 million signals were collected. Of these, 64,767 corresponded to irregular ads in which advertisers were notified to withdrawal. Conclusions: Innovative actions for monitoring products subject to health surveillance is a necessity given the large volume of data present in commercial operations and the reach of e-commerce.Introducción: El comercio electrónico, denominado e-commerce, ha sido impulsado por la expansión del acceso a internet, teléfonos inteligentes y estrategias de marketing para llegar a nuevos consumidores. Sin embargo, los productos sujetos a vigilancia sanitaria deben cumplir con los requisitos legales para ser comercializados de forma que se garantice su calidad e inocuidad.Objetivo: informar sobre la experiencia de Anvisa en el uso de una plataforma de búsqueda automatizada para monitorear el comercio electrónico de productos bajo su tutela.Método: Se contrató una plataforma de búsqueda automatizada para verificar la regularidad de los productos anunciados a través del comercio electrónico. Estos son: medicamentos, dispositivos médicos, alimentos, cosméticos, desinfectantes y productos para fumar. Se eligieron 293 términos de búsqueda considerando categorías de productos y riesgo para la salud. La plataforma identifica productos irregulares y notifica al anunciante que retire el anuncio.Resultados: En seis meses de implementación del proyecto piloto, se recolectaron 39.793.261 millones de señales. De estos, 45.169 correspondieron a anuncios irregulares en los que se notificó a los anunciantes para su retiro.Conclusión: Acciones innovadoras para monitorear productos sujetos a vigilancia sanitaria es una necesidad dado el gran volumen de datos presentes en las operaciones comerciales y el alcance del comercio electrónico.Introdução: O comércio eletrônico, denominado e-commerce, tem sido impulsionado pelo acesso expandido à internet, smartphones e estratégias de marketing para alcance de novos consumidores. Contudo, produtos  sujeitos à vigilância sanitária devem cumprir requisitos legais para serem comercializados de forma que garantam sua qualidade e segurança. Objetivo: Relatar a experiência da Anvisa no emprego de plataforma de busca automatizada para monitorar o comércio eletrônico de produtos sob a sua tutela. Método: Foi contratada uma plataforma de busca automatizada para a verificação da regularidade de produtos anunciados via comércio eletrônico. São estes: medicamentos, dispositivos médicos, alimentos, cosméticos, saneantes e produtos fumígenos. Elegeu-se termos de buscas considerando as categorias de produtos e o risco sanitário. A plataforma identifica os produtos irregulares e notifica o anunciante para a retirada do anúncio. Resultados: Em 8 meses de implantação do projeto-piloto, 50.636.985 milhões de sinais foram coletados. Destes, 64.767 corresponderam a anúncios irregulares em que os anunciantes foram notificados para retirada. Conclusões: Ações inovadoras para o  monitoramento de produtos sujeitos à vigilância sanitária é uma necessidade visto o grande volume de dados presente nas operações comerciais e de alcance do e-commerce.Instituto Nacional de Controle de Qualidade em Saúde2022-11-30info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfapplication/pdfhttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/210610.22239/2317-269x.02106Health Surveillance under Debate: Society, Science & Technology ; Vol. 10 No. 4 (2022): November - Commemorative Edition: 10 Years of Visa in Debate; 52-56Vigilancia en Salud en Debate: Sociedad, Ciencia y Tecnología; Vol. 10 Núm. 4 (2022): Noviembre - Edición Conmemorativa: 10 Años de Visa en Debate; 52-56Vigil Sanit Debate, Rio de Janeiro; v. 10 n. 4 (2022): Novembro - Edição comemorativa: 10 anos da Visa em Debate; 52-562317-269Xreponame:Vigilância Sanitária em Debateinstname:Fundação Oswaldo Cruz (FIOCRUZ)instacron:FIOCRUZporenghttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106/1464https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106/1501Copyright (c) 2022 Leidy Anne Alves Teixeira (Autor)https://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccess Teixeira, Leidy Anne Alves2023-12-14T14:30:19Zoai:ojs.visaemdebate.incqs.fiocruz.br:article/2106Revistahttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebatePUBhttps://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/oaiincqs.visaemdebate@fiocruz.br || gisele.neves@fiocruz.br2317-269X2317-269Xopendoar:2023-12-14T14:30:19Vigilância Sanitária em Debate - Fundação Oswaldo Cruz (FIOCRUZ)false
dc.title.none.fl_str_mv E-commerce surveillance project of irregular products: Anvisa’s experience report
Proyecto de inspección de comercio electrónico para productos irregulares: informe de experiencia de Anvisa.
Projeto de fiscalização de e-commerce de produtos irregulares: relato de experiência da Anvisa
title E-commerce surveillance project of irregular products: Anvisa’s experience report
spellingShingle E-commerce surveillance project of irregular products: Anvisa’s experience report
Teixeira, Leidy Anne Alves
Anvisa
Fiscalização
Comércio Eletrônico
Anvisa
Surveillance
Electronic commerce
e-commerce
inspección sanitaria
Anvisa
title_short E-commerce surveillance project of irregular products: Anvisa’s experience report
title_full E-commerce surveillance project of irregular products: Anvisa’s experience report
title_fullStr E-commerce surveillance project of irregular products: Anvisa’s experience report
title_full_unstemmed E-commerce surveillance project of irregular products: Anvisa’s experience report
title_sort E-commerce surveillance project of irregular products: Anvisa’s experience report
author Teixeira, Leidy Anne Alves
author_facet Teixeira, Leidy Anne Alves
author_role author
dc.contributor.author.fl_str_mv Teixeira, Leidy Anne Alves
dc.subject.por.fl_str_mv Anvisa
Fiscalização
Comércio Eletrônico
Anvisa
Surveillance
Electronic commerce
e-commerce
inspección sanitaria
Anvisa
topic Anvisa
Fiscalização
Comércio Eletrônico
Anvisa
Surveillance
Electronic commerce
e-commerce
inspección sanitaria
Anvisa
description Introduction: Electronic commerce, called e-commerce, has been driven by expanded access to the internet, smartphones and marketing strategies to reach new consumers. However, products subject to health surveillance must comply with legal requirements to be marketed in a way that ensures their quality and safety. Objective: To report Anvisa’s experience of applying an automated search platform to monitor e-commerce of products under its jurisdiction. Method: Anvisa has hired an automated search platform to verify the regularity of products advertised via electronic commerce. These are: medicines, medical devices, food, cosmetics, sanitizing products, and smoking products. Search terms were chosen considering the product categories and the health risk. The platform identifies irregular products and notifies the advertiser to remove the ad. Results: In 8 months of implementation of the pilot project, 50,636,985 million signals were collected. Of these, 64,767 corresponded to irregular ads in which advertisers were notified to withdrawal. Conclusions: Innovative actions for monitoring products subject to health surveillance is a necessity given the large volume of data present in commercial operations and the reach of e-commerce.
publishDate 2022
dc.date.none.fl_str_mv 2022-11-30
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106
10.22239/2317-269x.02106
url https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106
identifier_str_mv 10.22239/2317-269x.02106
dc.language.iso.fl_str_mv por
eng
language por
eng
dc.relation.none.fl_str_mv https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106/1464
https://visaemdebate.incqs.fiocruz.br/index.php/visaemdebate/article/view/2106/1501
dc.rights.driver.fl_str_mv Copyright (c) 2022 Leidy Anne Alves Teixeira (Autor)
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Leidy Anne Alves Teixeira (Autor)
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
dc.publisher.none.fl_str_mv Instituto Nacional de Controle de Qualidade em Saúde
publisher.none.fl_str_mv Instituto Nacional de Controle de Qualidade em Saúde
dc.source.none.fl_str_mv Health Surveillance under Debate: Society, Science & Technology ; Vol. 10 No. 4 (2022): November - Commemorative Edition: 10 Years of Visa in Debate; 52-56
Vigilancia en Salud en Debate: Sociedad, Ciencia y Tecnología; Vol. 10 Núm. 4 (2022): Noviembre - Edición Conmemorativa: 10 Años de Visa en Debate; 52-56
Vigil Sanit Debate, Rio de Janeiro; v. 10 n. 4 (2022): Novembro - Edição comemorativa: 10 anos da Visa em Debate; 52-56
2317-269X
reponame:Vigilância Sanitária em Debate
instname:Fundação Oswaldo Cruz (FIOCRUZ)
instacron:FIOCRUZ
instname_str Fundação Oswaldo Cruz (FIOCRUZ)
instacron_str FIOCRUZ
institution FIOCRUZ
reponame_str Vigilância Sanitária em Debate
collection Vigilância Sanitária em Debate
repository.name.fl_str_mv Vigilância Sanitária em Debate - Fundação Oswaldo Cruz (FIOCRUZ)
repository.mail.fl_str_mv incqs.visaemdebate@fiocruz.br || gisele.neves@fiocruz.br
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