Substantive rationality and success of Logistics

• Autor(a) principal: Massi, Maria Lúcia Gili
• Data de Publicação: 2021
• Outros Autores: Delfiol Araujo, Gabriel Matheus
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Revista Científica Hermes
• Texto Completo: https://revistahermes.com.br/index.php/hermes1/article/view/605
• topic: logística; racionalidade substantiva; razão instrumental; autoestima; satisfaça ao cliente; logistics; substantive rationality; instrumental reason; self esteem; satisfy the customer

When the logistics started to make part of the supply chain, collecting value to the processes in accordance with the conception of the clients, feeling like employees of partial time, it started to be a determinant that the organizations rethinking the whole logistics process, in a less operational and more strategic approach. While it was seen as an activity of the rearguard, far from the customer, its instrumental reason was enough to operationalize the processes. However, when logistics requires humanization to give a quality service, with cordiality and promptness, that satisfy the costumer, requires the application of substantive rationality. Before this context, this study based on bibliographical inquiries and of field, has the objective to check if the management of the area of logistics integrated by the elements of the rationality substantive, through practices that promote the realization of the potential, the autonomy and the ethics in the work, can promote the elevation of the self esteem of the employees, stimulating them being more efficient in its performances. The results show what the rationality substantive can promote the elevation of the self esteem of the respondents, stimulating them being more efficient in his performances.