“BARTER” MECANISMO ESTRATÉGICO NO AGRONEGÓCIO: UMA APROPRIAÇÃO DO TEMA EM EIXOS TEMÁTICOS PARA DIRECIONAMENTO DE NOVAS PESQUISAS

• Autor(a) principal: Linhares, Flávio Sérgio
• Data de Publicação: 2022
• Outros Autores: Campos, João Luís Antunes, Junior, Luiz Gonzaga de Castro
• Tipo de documento: Artigo
• Idioma: por
• Título da fonte: Gestão e Desenvolvimento
• Texto Completo: http://periodicos.feevale.br/seer/index.php/revistagestaoedesenvolvimento/article/view/3010
• topic: Market; Barter Operations; Integrative literature review; Risk; Mercado; Operações de Barter; Revisão Integrativa de Literatura; Risco

Barter” consists of an operation in which the producer has the possibility to exchange his production for inputs that will be used during the production process. Therefore, this study sought to propose a structure of thematic axes on the theme that may guide an agenda of future research. To achieve this goal, an integrative literature review was carried out on studies that use of “Barter” operations in the market as a strategic process. The results were consistent, and it was possible to establish five thematic axes that make up the conceptual and empirical matrix on the studies that address the topic: (i) motivations for using “Barter”; (ii) determining factors of the operation; (iii) risks inherent to the operation; (iv) advantages of using this mechanism; and (v) challenges and difficulties of the operation. Thus, a thematic heterogeneity of the studies was identified and it is recommended that future research be directed towards a better understanding of these thematic components, especially on the challenges and difficulties faced by practitioners. One of the characteristics identified in the literature is that “Barter” operations are carried out when there is a lack of liquidity in the market, thus becoming a financing alternative. Thus, the results found can stimulate practices of this operation, especially in periods of crisis. It has shown that this type of operation has evolved in recent years, but it still lacks studies on its benefits and applicability both for the productive sector and for the resellers of inputs.