A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community
Autor(a) principal: | |
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Data de Publicação: | 2014 |
Outros Autores: | , |
Tipo de documento: | Artigo |
Idioma: | eng |
Título da fonte: | Independent Journal of Management & Production |
Texto Completo: | http://www.ijmp.jor.br/index.php/ijmp/article/view/171 |
Resumo: | This paper evaluates how the advices of experienced entrepreneurs to young start-up creators in an online community reflect entrepreneurship traits commonly found in conceptual typologies. The overall goal is to contrast and evaluate existing models based on evidence from an online community. This should facilitate future studies to improve current typologies by ranking entrepreneurial traits according to perceived relevance. In order to achieve these objectives, we have conducted a “netnographic study” (i.e., the qualitative analysis of web-based content) of 96 answers to the question “What is the best advice for a young, first-time startup CEO?” on Quora.com. Relying on Quora’s ranking algorithm (based on crowdsourcing of votes and community prestige), we focused on the top 50% of answers (which we shall call the “above Quora 50” category) considered the most relevant by its 2000+ followers and 120,000+ viewers. We used Nvivo as a Qualitative Data Analysis Software to code all the entries into the literature categories. These codes were then later retrieved using matrix queries to compare the incidence of traits and the perceived relevance of answers. We found that among the 50% highest ranking answers on Quora, the following traits are perceived as the most important for young entrepreneurs to develop: management style, attitude in interpersonal relations, vision, self-concept, leadership style, marketing, market and customer knowledge, innovation, technical knowledge and skills, attitude to growth, ability to adapt, purpose and relations system. These results could lead to improving existing typologies and creating new models capable of better identifying people with the highest potential to succeed in new venture creation. |
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A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online communityEntrepreneur traitsentrepreneurship typologiesnetnographycrowdsourcingThis paper evaluates how the advices of experienced entrepreneurs to young start-up creators in an online community reflect entrepreneurship traits commonly found in conceptual typologies. The overall goal is to contrast and evaluate existing models based on evidence from an online community. This should facilitate future studies to improve current typologies by ranking entrepreneurial traits according to perceived relevance. In order to achieve these objectives, we have conducted a “netnographic study” (i.e., the qualitative analysis of web-based content) of 96 answers to the question “What is the best advice for a young, first-time startup CEO?” on Quora.com. Relying on Quora’s ranking algorithm (based on crowdsourcing of votes and community prestige), we focused on the top 50% of answers (which we shall call the “above Quora 50” category) considered the most relevant by its 2000+ followers and 120,000+ viewers. We used Nvivo as a Qualitative Data Analysis Software to code all the entries into the literature categories. These codes were then later retrieved using matrix queries to compare the incidence of traits and the perceived relevance of answers. We found that among the 50% highest ranking answers on Quora, the following traits are perceived as the most important for young entrepreneurs to develop: management style, attitude in interpersonal relations, vision, self-concept, leadership style, marketing, market and customer knowledge, innovation, technical knowledge and skills, attitude to growth, ability to adapt, purpose and relations system. These results could lead to improving existing typologies and creating new models capable of better identifying people with the highest potential to succeed in new venture creation.Independent2014-09-01info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdftext/htmlhttp://www.ijmp.jor.br/index.php/ijmp/article/view/17110.14807/ijmp.v5i3.171Independent Journal of Management & Production; Vol. 5 No. 3 (2014): Independent Journal of Management & Production; 693-7092236-269X2236-269Xreponame:Independent Journal of Management & Productioninstname:Instituto Federal de Educação, Ciência e Tecnologia de São Paulo (IFSP)instacron:IJM&Penghttp://www.ijmp.jor.br/index.php/ijmp/article/view/171/125http://www.ijmp.jor.br/index.php/ijmp/article/view/171/402Lima, Marcos CerqueiraNamaci, LailaFabiani, Thierryinfo:eu-repo/semantics/openAccess2024-04-24T12:36:29Zoai:www.ijmp.jor.br:article/171Revistahttp://www.ijmp.jor.br/PUBhttp://www.ijmp.jor.br/index.php/ijmp/oaiijmp@ijmp.jor.br||paulo@paulorodrigues.pro.br||2236-269X2236-269Xopendoar:2024-04-24T12:36:29Independent Journal of Management & Production - Instituto Federal de Educação, Ciência e Tecnologia de São Paulo (IFSP)false |
dc.title.none.fl_str_mv |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
title |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
spellingShingle |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community Lima, Marcos Cerqueira Entrepreneur traits entrepreneurship typologies netnography crowdsourcing |
title_short |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
title_full |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
title_fullStr |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
title_full_unstemmed |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
title_sort |
A Netnographic Study of Entrepreneurial Traits: Evaluating classic typologies using the crowdsourcing algorithm of an online community |
author |
Lima, Marcos Cerqueira |
author_facet |
Lima, Marcos Cerqueira Namaci, Laila Fabiani, Thierry |
author_role |
author |
author2 |
Namaci, Laila Fabiani, Thierry |
author2_role |
author author |
dc.contributor.author.fl_str_mv |
Lima, Marcos Cerqueira Namaci, Laila Fabiani, Thierry |
dc.subject.por.fl_str_mv |
Entrepreneur traits entrepreneurship typologies netnography crowdsourcing |
topic |
Entrepreneur traits entrepreneurship typologies netnography crowdsourcing |
description |
This paper evaluates how the advices of experienced entrepreneurs to young start-up creators in an online community reflect entrepreneurship traits commonly found in conceptual typologies. The overall goal is to contrast and evaluate existing models based on evidence from an online community. This should facilitate future studies to improve current typologies by ranking entrepreneurial traits according to perceived relevance. In order to achieve these objectives, we have conducted a “netnographic study” (i.e., the qualitative analysis of web-based content) of 96 answers to the question “What is the best advice for a young, first-time startup CEO?” on Quora.com. Relying on Quora’s ranking algorithm (based on crowdsourcing of votes and community prestige), we focused on the top 50% of answers (which we shall call the “above Quora 50” category) considered the most relevant by its 2000+ followers and 120,000+ viewers. We used Nvivo as a Qualitative Data Analysis Software to code all the entries into the literature categories. These codes were then later retrieved using matrix queries to compare the incidence of traits and the perceived relevance of answers. We found that among the 50% highest ranking answers on Quora, the following traits are perceived as the most important for young entrepreneurs to develop: management style, attitude in interpersonal relations, vision, self-concept, leadership style, marketing, market and customer knowledge, innovation, technical knowledge and skills, attitude to growth, ability to adapt, purpose and relations system. These results could lead to improving existing typologies and creating new models capable of better identifying people with the highest potential to succeed in new venture creation. |
publishDate |
2014 |
dc.date.none.fl_str_mv |
2014-09-01 |
dc.type.driver.fl_str_mv |
info:eu-repo/semantics/article info:eu-repo/semantics/publishedVersion |
format |
article |
status_str |
publishedVersion |
dc.identifier.uri.fl_str_mv |
http://www.ijmp.jor.br/index.php/ijmp/article/view/171 10.14807/ijmp.v5i3.171 |
url |
http://www.ijmp.jor.br/index.php/ijmp/article/view/171 |
identifier_str_mv |
10.14807/ijmp.v5i3.171 |
dc.language.iso.fl_str_mv |
eng |
language |
eng |
dc.relation.none.fl_str_mv |
http://www.ijmp.jor.br/index.php/ijmp/article/view/171/125 http://www.ijmp.jor.br/index.php/ijmp/article/view/171/402 |
dc.rights.driver.fl_str_mv |
info:eu-repo/semantics/openAccess |
eu_rights_str_mv |
openAccess |
dc.format.none.fl_str_mv |
application/pdf text/html |
dc.publisher.none.fl_str_mv |
Independent |
publisher.none.fl_str_mv |
Independent |
dc.source.none.fl_str_mv |
Independent Journal of Management & Production; Vol. 5 No. 3 (2014): Independent Journal of Management & Production; 693-709 2236-269X 2236-269X reponame:Independent Journal of Management & Production instname:Instituto Federal de Educação, Ciência e Tecnologia de São Paulo (IFSP) instacron:IJM&P |
instname_str |
Instituto Federal de Educação, Ciência e Tecnologia de São Paulo (IFSP) |
instacron_str |
IJM&P |
institution |
IJM&P |
reponame_str |
Independent Journal of Management & Production |
collection |
Independent Journal of Management & Production |
repository.name.fl_str_mv |
Independent Journal of Management & Production - Instituto Federal de Educação, Ciência e Tecnologia de São Paulo (IFSP) |
repository.mail.fl_str_mv |
ijmp@ijmp.jor.br||paulo@paulorodrigues.pro.br|| |
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1797220490082779136 |