Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review

Detalhes bibliográficos
Autor(a) principal: Nardino, Fernanda
Data de Publicação: 2023
Outros Autores: Santos, Antonio Tadeu Cheriff dos, Lima, Fernando Lopes Tavares de
Tipo de documento: Artigo
Idioma: por
eng
spa
Título da fonte: Revista Brasileira de Cancerologia (Online)
Texto Completo: https://rbc.inca.gov.br/index.php/revista/article/view/4275
Resumo: I Introduction: Population awareness campaigns about cancer and its risk factors aim to encourage people to have healthier behaviors. It is essential to evaluate these campaigns' results on the interest and behavior of the population. Objective: To analyze the impact of awareness campaigns of different types of cancer on the interest of internet users through Google Trends. Method: An integrative literature review was carried out, including primary studies that analyzed the impacts of campaigns from Google Trends available in PubMed, Scopus, Web of Science and Lilacs databases. Results: Of the 179 articles found, 19 were included for analysis. The impact of the campaigns varied in effectiveness, depending on the type of cancer addressed, the region they were carried out and reach. Off-campaigns factors had a synergistic or concurrent effect on the population's interest in the topics covered. Conclusion: The increase of the population interest, if the case, has not always translated into greater awareness about ways of preventing and diagnosing cancer. How The ways the campaigns are carried out must be improved in order to increase the population's interest in the topic and make long-term behavioral changes possible.
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spelling Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature ReviewAnálisis de las Campañas de Concientización sobre el Cáncer a través de Google Trends: Revisión Integradora de la LiteraturaAnálise das Campanhas de Conscientização sobre o Câncer por meio do Google Trends: Revisão Integrativa da Literaturaneoplasiascomportamento de busca de informaçãointernetconscientização públicacomunicação em saúdeneoplasmsinformation seeking behaviorinternetpublic awarenesshealth Communicationneoplasiasconducta en la búsqueda de informacióninternetsensibilización públicacomunicación en saludI Introduction: Population awareness campaigns about cancer and its risk factors aim to encourage people to have healthier behaviors. It is essential to evaluate these campaigns' results on the interest and behavior of the population. Objective: To analyze the impact of awareness campaigns of different types of cancer on the interest of internet users through Google Trends. Method: An integrative literature review was carried out, including primary studies that analyzed the impacts of campaigns from Google Trends available in PubMed, Scopus, Web of Science and Lilacs databases. Results: Of the 179 articles found, 19 were included for analysis. The impact of the campaigns varied in effectiveness, depending on the type of cancer addressed, the region they were carried out and reach. Off-campaigns factors had a synergistic or concurrent effect on the population's interest in the topics covered. Conclusion: The increase of the population interest, if the case, has not always translated into greater awareness about ways of preventing and diagnosing cancer. How The ways the campaigns are carried out must be improved in order to increase the population's interest in the topic and make long-term behavioral changes possible.Introducción: Las campañas de concientización de la población sobre el cáncer y sus factores de riesgo tienen como objetivo incentivar a las personas a tener comportamientos más saludables. Es fundamental evaluar los resultados de estas campañas a la hora de cambiar el interés y el comportamiento de la población sobre el tema. Objetivo: Analizar el impacto de las campañas de concientización sobre diferentes tipos de cáncer en el interés de los internautas por medio de Google Trends. Método: Revisión integrativa de la literatura, incluyendo estudios primarios que analizaron los impactos de las campañas de Google Trends disponibles en las bases de datos PubMed, Scopus, Web of Science y Lilacs. Resultados: De los 179 artículos encontrados, 19 fueron incluidos para análisis. El impacto de las campañas varió en efectividad, dependiendo del tipo de cáncer abordado, la región donde se llevaron a cabo y su alcance. Factores externos a las campañas tuvieron un efecto sinérgico o concurrente en el interés de la población por los temas abordados. Conclusión: El aumento del interés de la población, cuando existe, no siempre se ha traducido en una mayor conciencia sobre las formas de prevención y diagnóstico del cáncer. Se deben mejorar las formas en que se realizan las campañas para aumentar el interés de la población en el tema y posibilitar cambios de comportamiento a largo plazo.Introdução: As campanhas de conscientização da população sobre o câncer e seus fatores de risco objetivam incentivar as pessoas a terem comportamentos mais saudáveis. É essencial avaliar os resultados dessas campanhas na alteração do interesse e do comportamento da população sobre o tema. Objetivo: Analisar o impacto das campanhas de conscientização dos diferentes tipos de câncer sobre o interesse dos internautas por meio do Google Trends. Método: Revisão integrativa da literatura, incluindo estudos primários que analisaram os impactos das campanhas a partir do Google Trends, disponíveis nas bases PubMed, Scopus, Web of Science e LILACS. Resultados: Dos 179 artigos encontrados, foram incluídos 19 para análise. O impacto das campanhas variou em efetividade, dependendo do tipo de câncer abordado, da região de realização e do alcance. Fatores externos às campanhas tiveram efeito sinérgico ou concorrente no interesse populacional sobre os temas abordados. Conclusão: O aumento do interesse populacional, quando existente, nem sempre se traduziu em maior conscientização sobre as formas de prevenção e diagnóstico do câncer. Devem-se aprimorar as formas de realização das campanhas visando aumentar o interesse populacional sobre o tema e viabilizar mudanças de comportamento de longo prazo.INCA2023-09-15info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionRevisão de literaturaapplication/pdfapplication/pdfapplication/pdftext/htmlhttps://rbc.inca.gov.br/index.php/revista/article/view/427510.32635/2176-9745.RBC.2023v69n4.4275Revista Brasileira de Cancerologia; Vol. 69 No. 4 (2023): oct./nov./dec.; e-014275Revista Brasileira de Cancerologia; Vol. 69 Núm. 4 (2023): oct./nov./dic.; e-014275Revista Brasileira de Cancerologia; v. 69 n. 4 (2023): out./nov./dez.; e-0142752176-9745reponame:Revista Brasileira de Cancerologia (Online)instname:Instituto Nacional de Câncer José Alencar Gomes da Silva (INCA)instacron:INCAporengspahttps://rbc.inca.gov.br/index.php/revista/article/view/4275/3181https://rbc.inca.gov.br/index.php/revista/article/view/4275/3272https://rbc.inca.gov.br/index.php/revista/article/view/4275/3262https://rbc.inca.gov.br/index.php/revista/article/view/4275/3221Copyright (c) 2023 Revista Brasileira de Cancerologiahttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessNardino, FernandaSantos, Antonio Tadeu Cheriff dosLima, Fernando Lopes Tavares de2023-12-22T14:32:18Zoai:rbc.inca.gov.br:article/4275Revistahttps://rbc.inca.gov.br/index.php/revistaPUBhttps://rbc.inca.gov.br/index.php/revista/oairbc@inca.gov.br0034-71162176-9745opendoar:2023-12-22T14:32:18Revista Brasileira de Cancerologia (Online) - Instituto Nacional de Câncer José Alencar Gomes da Silva (INCA)false
dc.title.none.fl_str_mv Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
Análisis de las Campañas de Concientización sobre el Cáncer a través de Google Trends: Revisión Integradora de la Literatura
Análise das Campanhas de Conscientização sobre o Câncer por meio do Google Trends: Revisão Integrativa da Literatura
title Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
spellingShingle Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
Nardino, Fernanda
neoplasias
comportamento de busca de informação
internet
conscientização pública
comunicação em saúde
neoplasms
information seeking behavior
internet
public awareness
health Communication
neoplasias
conducta en la búsqueda de información
internet
sensibilización pública
comunicación en salud
title_short Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
title_full Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
title_fullStr Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
title_full_unstemmed Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
title_sort Analysis of Awareness Campaigns on Cancer through Google Trends: Integrative Literature Review
author Nardino, Fernanda
author_facet Nardino, Fernanda
Santos, Antonio Tadeu Cheriff dos
Lima, Fernando Lopes Tavares de
author_role author
author2 Santos, Antonio Tadeu Cheriff dos
Lima, Fernando Lopes Tavares de
author2_role author
author
dc.contributor.author.fl_str_mv Nardino, Fernanda
Santos, Antonio Tadeu Cheriff dos
Lima, Fernando Lopes Tavares de
dc.subject.por.fl_str_mv neoplasias
comportamento de busca de informação
internet
conscientização pública
comunicação em saúde
neoplasms
information seeking behavior
internet
public awareness
health Communication
neoplasias
conducta en la búsqueda de información
internet
sensibilización pública
comunicación en salud
topic neoplasias
comportamento de busca de informação
internet
conscientização pública
comunicação em saúde
neoplasms
information seeking behavior
internet
public awareness
health Communication
neoplasias
conducta en la búsqueda de información
internet
sensibilización pública
comunicación en salud
description I Introduction: Population awareness campaigns about cancer and its risk factors aim to encourage people to have healthier behaviors. It is essential to evaluate these campaigns' results on the interest and behavior of the population. Objective: To analyze the impact of awareness campaigns of different types of cancer on the interest of internet users through Google Trends. Method: An integrative literature review was carried out, including primary studies that analyzed the impacts of campaigns from Google Trends available in PubMed, Scopus, Web of Science and Lilacs databases. Results: Of the 179 articles found, 19 were included for analysis. The impact of the campaigns varied in effectiveness, depending on the type of cancer addressed, the region they were carried out and reach. Off-campaigns factors had a synergistic or concurrent effect on the population's interest in the topics covered. Conclusion: The increase of the population interest, if the case, has not always translated into greater awareness about ways of preventing and diagnosing cancer. How The ways the campaigns are carried out must be improved in order to increase the population's interest in the topic and make long-term behavioral changes possible.
publishDate 2023
dc.date.none.fl_str_mv 2023-09-15
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Revisão de literatura
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://rbc.inca.gov.br/index.php/revista/article/view/4275
10.32635/2176-9745.RBC.2023v69n4.4275
url https://rbc.inca.gov.br/index.php/revista/article/view/4275
identifier_str_mv 10.32635/2176-9745.RBC.2023v69n4.4275
dc.language.iso.fl_str_mv por
eng
spa
language por
eng
spa
dc.relation.none.fl_str_mv https://rbc.inca.gov.br/index.php/revista/article/view/4275/3181
https://rbc.inca.gov.br/index.php/revista/article/view/4275/3272
https://rbc.inca.gov.br/index.php/revista/article/view/4275/3262
https://rbc.inca.gov.br/index.php/revista/article/view/4275/3221
dc.rights.driver.fl_str_mv Copyright (c) 2023 Revista Brasileira de Cancerologia
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2023 Revista Brasileira de Cancerologia
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
application/pdf
application/pdf
text/html
dc.publisher.none.fl_str_mv INCA
publisher.none.fl_str_mv INCA
dc.source.none.fl_str_mv Revista Brasileira de Cancerologia; Vol. 69 No. 4 (2023): oct./nov./dec.; e-014275
Revista Brasileira de Cancerologia; Vol. 69 Núm. 4 (2023): oct./nov./dic.; e-014275
Revista Brasileira de Cancerologia; v. 69 n. 4 (2023): out./nov./dez.; e-014275
2176-9745
reponame:Revista Brasileira de Cancerologia (Online)
instname:Instituto Nacional de Câncer José Alencar Gomes da Silva (INCA)
instacron:INCA
instname_str Instituto Nacional de Câncer José Alencar Gomes da Silva (INCA)
instacron_str INCA
institution INCA
reponame_str Revista Brasileira de Cancerologia (Online)
collection Revista Brasileira de Cancerologia (Online)
repository.name.fl_str_mv Revista Brasileira de Cancerologia (Online) - Instituto Nacional de Câncer José Alencar Gomes da Silva (INCA)
repository.mail.fl_str_mv rbc@inca.gov.br
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