MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva
Autor(a) principal: | |
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Data de Publicação: | 2013 |
Tipo de documento: | Dissertação |
Idioma: | por |
Título da fonte: | Biblioteca Digital de Teses e Dissertações da METODISTA |
Texto Completo: | http://tede.metodista.br/jspui/handle/tede/677 |
Resumo: | This research is aimed at studying the television memory, recovered and built by a pay-TV channel, Canal Viva, and the telenovelas from TV Globo displayed by the channel concerned, in order to verify its characteristics as a cultural product and its place in the plot of mediation and social interactions. In order to do so, the following theoretical bases are established, relating them to the concept of memory: culture, identity, imagination, history of TV and the Brazilian telenovelas, television reception (with a focus on mediation) and nostalgia. For this purpose, the methodology, as built-up, is divided into two steps: first, a bibliographic research and then a case study, on which techniques of documentary analysis are applied, guided interviews with representatives from the channel and, finally, a focus group with assiduous viewers of the Canal Viva telenovelas. The goal of this research is to contribute to studies on communication related to television memory, thus affirming its importance in social interactions. |
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Cunha, Magali do NascimentoCPF:51654122156http://lattes.cnpq.br/1968477845967720Barros, Laan Mendes deCPF:25656556522Bucci, EugenioCPF:23695842318CPF:34151825843Fernandes, Julio Cesar2016-08-03T12:29:53Z2014-02-132013-12-02http://tede.metodista.br/jspui/handle/tede/677This research is aimed at studying the television memory, recovered and built by a pay-TV channel, Canal Viva, and the telenovelas from TV Globo displayed by the channel concerned, in order to verify its characteristics as a cultural product and its place in the plot of mediation and social interactions. In order to do so, the following theoretical bases are established, relating them to the concept of memory: culture, identity, imagination, history of TV and the Brazilian telenovelas, television reception (with a focus on mediation) and nostalgia. For this purpose, the methodology, as built-up, is divided into two steps: first, a bibliographic research and then a case study, on which techniques of documentary analysis are applied, guided interviews with representatives from the channel and, finally, a focus group with assiduous viewers of the Canal Viva telenovelas. The goal of this research is to contribute to studies on communication related to television memory, thus affirming its importance in social interactions.This research is aimed at studying the television memory, recovered and built by a pay-TV channel, Canal Viva, and the telenovelas from TV Globo displayed by the channel concerned, in order to verify its characteristics as a cultural product and its place in the plot of mediation and social interactions. In order to do so, the following theoretical bases are established, relating them to the concept of memory: culture, identity, imagination, history of TV and the Brazilian telenovelas, television reception (with a focus on mediation) and nostalgia. For this purpose, the methodology, as built-up, is divided into two steps: first, a bibliographic research and then a case study, on which techniques of documentary analysis are applied, guided interviews with representatives from the channel and, finally, a focus group with assiduous viewers of the Canal Viva telenovelas. The goal of this research is to contribute to studies on communication related to television memory, thus affirming its importance in social interactions.Made available in DSpace on 2016-08-03T12:29:53Z (GMT). No. of bitstreams: 1 JulioCesarFernandes.pdf: 820151 bytes, checksum: 4e3c4bd3e781fc08cb312838225850df (MD5) Previous issue date: 2013-12-02Coordenação de Aperfeiçoamento de Pessoal de Nível Superiorapplication/pdfhttp://tede.metodista.br/jspui/retrieve/2219/JulioCesarFernandes.pdf.jpgporUniversidade Metodista de São PauloPÓS GRADUAÇÃO EM COMUNICAÇÃOUMESPBRProcesso ComunicacionaisMemoryHistory of TVCultureTelenovelaIdentityMemoryHistory of TVCultureTelenovelaIdentityCNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAOMEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal VivaThe telvision memory as a cultural product: a case study of the telenovelas of the channel cana vivainfo:eu-repo/semantics/publishedVersioninfo:eu-repo/semantics/masterThesisinfo:eu-repo/semantics/openAccessreponame:Biblioteca Digital de Teses e Dissertações da METODISTAinstname:Universidade Metodista de São Paulo (METODISTA)instacron:METODISTATHUMBNAILJulioCesarFernandes.pdf.jpgJulioCesarFernandes.pdf.jpgimage/jpeg1957http://tede.metodista.br/jspui/bitstream/tede/677/2/JulioCesarFernandes.pdf.jpg051743ae2ecb33ad920b48f377c3453eMD52ORIGINALJulioCesarFernandes.pdfapplication/pdf820151http://tede.metodista.br/jspui/bitstream/tede/677/1/JulioCesarFernandes.pdf4e3c4bd3e781fc08cb312838225850dfMD51tede/6772016-08-03 15:04:59.743oai:tahbit.umesp.edu.dti:tede/677Biblioteca Digital de Teses e Dissertaçõeshttp://tede.metodista.br/jspui/http://tede.metodista.br/oai/requestbiblioteca@metodista.br||erick.roberto@metodista.bropendoar:2016-08-03T18:04:59Biblioteca Digital de Teses e Dissertações da METODISTA - Universidade Metodista de São Paulo (METODISTA)false |
dc.title.por.fl_str_mv |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
dc.title.alternative.eng.fl_str_mv |
The telvision memory as a cultural product: a case study of the telenovelas of the channel cana viva |
title |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
spellingShingle |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva Fernandes, Julio Cesar Memory History of TV Culture Telenovela Identity Memory History of TV Culture Telenovela Identity CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
title_short |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
title_full |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
title_fullStr |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
title_full_unstemmed |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
title_sort |
MEMÓRIA TELEVISIVA COMO PRODUTO CULTURAL: um estudo de caso das telenovelas no Canal Viva |
author |
Fernandes, Julio Cesar |
author_facet |
Fernandes, Julio Cesar |
author_role |
author |
dc.contributor.advisor1.fl_str_mv |
Cunha, Magali do Nascimento |
dc.contributor.advisor1ID.fl_str_mv |
CPF:51654122156 |
dc.contributor.advisor1Lattes.fl_str_mv |
http://lattes.cnpq.br/1968477845967720 |
dc.contributor.referee1.fl_str_mv |
Barros, Laan Mendes de |
dc.contributor.referee1ID.fl_str_mv |
CPF:25656556522 |
dc.contributor.referee2.fl_str_mv |
Bucci, Eugenio |
dc.contributor.referee2ID.fl_str_mv |
CPF:23695842318 |
dc.contributor.authorID.fl_str_mv |
CPF:34151825843 |
dc.contributor.author.fl_str_mv |
Fernandes, Julio Cesar |
contributor_str_mv |
Cunha, Magali do Nascimento Barros, Laan Mendes de Bucci, Eugenio |
dc.subject.por.fl_str_mv |
Memory History of TV Culture Telenovela Identity |
topic |
Memory History of TV Culture Telenovela Identity Memory History of TV Culture Telenovela Identity CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
dc.subject.eng.fl_str_mv |
Memory History of TV Culture Telenovela Identity |
dc.subject.cnpq.fl_str_mv |
CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO |
description |
This research is aimed at studying the television memory, recovered and built by a pay-TV channel, Canal Viva, and the telenovelas from TV Globo displayed by the channel concerned, in order to verify its characteristics as a cultural product and its place in the plot of mediation and social interactions. In order to do so, the following theoretical bases are established, relating them to the concept of memory: culture, identity, imagination, history of TV and the Brazilian telenovelas, television reception (with a focus on mediation) and nostalgia. For this purpose, the methodology, as built-up, is divided into two steps: first, a bibliographic research and then a case study, on which techniques of documentary analysis are applied, guided interviews with representatives from the channel and, finally, a focus group with assiduous viewers of the Canal Viva telenovelas. The goal of this research is to contribute to studies on communication related to television memory, thus affirming its importance in social interactions. |
publishDate |
2013 |
dc.date.issued.fl_str_mv |
2013-12-02 |
dc.date.available.fl_str_mv |
2014-02-13 |
dc.date.accessioned.fl_str_mv |
2016-08-03T12:29:53Z |
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info:eu-repo/semantics/publishedVersion |
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masterThesis |
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publishedVersion |
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por |
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por |
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info:eu-repo/semantics/openAccess |
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openAccess |
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Universidade Metodista de São Paulo |
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PÓS GRADUAÇÃO EM COMUNICAÇÃO |
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UMESP |
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BR |
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Processo Comunicacionais |
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Universidade Metodista de São Paulo |
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