A POLARIZAÇÃO POLÍTICA NAS MÍDIAS SOCIAIS: O FILTRO BOLHA E A DISSEMINAÇÃO DA CULTURA TROLL

• Autor(a) principal: ANTUNES, BRUNO CONRADO DEMARTINI
• Data de Publicação: 2019
• Tipo de documento: Tese
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da METODISTA
• Texto Completo: http://tede.metodista.br/jspui/handle/tede/1983
• topic: Trolls; Mídias Sociais; Filtro-Bolha; Polarização; Trolls; Social Media; Bubble Filter; Polarization; CIENCIAS SOCIAIS APLICADAS::COMUNICACAO

Society is increasingly integrated with its digital technologies, which have gone from being mere platforms for accessing diverse content to a real-time communication and information exchange system. At the center of these interactions are social media, platforms that have become the main source of information for users, which create trust groups and, as a result of the algorithms used on these platforms, generate knowledge bubbles. However, these bubbles in a scenario of political crisis like in Brazil, result in political polarization, in a battle of "us against them", which deflates the debate. This situation provides an opportunity for an Internet subgroup, the trolls, to act and spread discord among the virtual militants, who are mutually attacking each other in a blind defense of their beliefs. These digital actors began to influence the debate made on social media and became the standard norm for online discussions, ie non-debate. During the electoral period this phenomenon was observed, where attacks between militants were common occurrence and the reflection left aside. This paper aims to analyze how political polarization in social media impacts democracy and how trolls spread their practices on these networks and, consequently, made trolling the commonplace in the online debate. To this end, data were collected from Twitter throughout the election period. In all, 3,136,058 were collected and the result was 72 graphs that will show how the elections moved Twitter, in which polarization and trolling occurred in the Brazilian election of 2018.