The promise of interactive audiovisual

Detalhes bibliográficos
Autor(a) principal: Baptista Winck, João
Data de Publicação: 2007
Tipo de documento: Artigo
Idioma: por
Título da fonte: Transinformação (Online)
Texto Completo: https://periodicos.puc-campinas.edu.br/transinfo/article/view/6287
Resumo: The productive chain of audiovisual uses the cultural capital, especially the creativity, as its main source of resources, inaugurating what is being called creative economy. This chain of value manufactures the inventivety as raw material, transforming ideas into objects of consumption of wide scale. The television industry is inserted in a bigger conglomerate of industries, such as fashion, arts, music, etc. This gigantic technological park congregates the activities that hold the creation as a value, its production in scale as a means, and the increment of the intellectual property as an end in itself. Little by little the industrialization of the creativity is modifying the theoretical body regarding what's thought about work relations, the tools and, above all, the concept of properties as product of intelligence.
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spelling The promise of interactive audiovisualA promessa do audiovisual interativocreative industriesdigital audiovisualinteractive televisionproductive chainindústrias criativasaudiovisual digitaltelevisão interativacadeia produtivaThe productive chain of audiovisual uses the cultural capital, especially the creativity, as its main source of resources, inaugurating what is being called creative economy. This chain of value manufactures the inventivety as raw material, transforming ideas into objects of consumption of wide scale. The television industry is inserted in a bigger conglomerate of industries, such as fashion, arts, music, etc. This gigantic technological park congregates the activities that hold the creation as a value, its production in scale as a means, and the increment of the intellectual property as an end in itself. Little by little the industrialization of the creativity is modifying the theoretical body regarding what's thought about work relations, the tools and, above all, the concept of properties as product of intelligence.A cadeia produtiva do audiovisual utiliza o capital cultural, especialmente a criatividade, como sua principal fonte de recursos, inaugurando o que se vem chamando de economia criativa. Essa cadeia de valor manufatura a inventividade como matéria-prima, transformado idéias em objetos de consumo de larga escala. A indústria da televisão está inserida num conglomerado maior de indústrias, como a da moda, das artes, da música etc. Esse gigantesco parque tecnológico reúne as atividades que têm a criação como valor, sua produção em escala como meio e o incremento da propriedade intelectual como fim em si mesmo. A industrialização da criatividade, aos poucos, está alterando o corpo teórico acerca do que se pensa sobre as relações de trabalho, as ferramentas e, acima de tudo, o conceito de bens como produto da inteligência.Núcleo de Editoração - PUC-Campinas2007-11-25info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://periodicos.puc-campinas.edu.br/transinfo/article/view/6287Transinformação; Vol. 19 No. 3 (2007)Transinformação; Vol. 19 Núm. 3 (2007)Transinformação; v. 19 n. 3 (2007)2318-08890103-3786reponame:Transinformação (Online)instname:Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)instacron:PUC_CAMPporhttps://periodicos.puc-campinas.edu.br/transinfo/article/view/6287/3986Copyright (c) 2022 Transinformaçãohttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessBaptista Winck, João 2024-04-01T12:20:06Zoai:ojs.periodicos.puc-campinas.edu.br:article/6287Revistahttp://periodicos.puc-campinas.edu.br/seer/index.php/transinfo/indexPRIhttps://old.scielo.br/oai/scielo-oai.phpsbi.nucleodeeditoracao@puc-campinas.edu.br2318-08890103-3786opendoar:2024-04-01T12:20:06Transinformação (Online) - Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)false
dc.title.none.fl_str_mv The promise of interactive audiovisual
A promessa do audiovisual interativo
title The promise of interactive audiovisual
spellingShingle The promise of interactive audiovisual
Baptista Winck, João
creative industries
digital audiovisual
interactive television
productive chain
indústrias criativas
audiovisual digital
televisão interativa
cadeia produtiva
title_short The promise of interactive audiovisual
title_full The promise of interactive audiovisual
title_fullStr The promise of interactive audiovisual
title_full_unstemmed The promise of interactive audiovisual
title_sort The promise of interactive audiovisual
author Baptista Winck, João
author_facet Baptista Winck, João
author_role author
dc.contributor.author.fl_str_mv Baptista Winck, João
dc.subject.por.fl_str_mv creative industries
digital audiovisual
interactive television
productive chain
indústrias criativas
audiovisual digital
televisão interativa
cadeia produtiva
topic creative industries
digital audiovisual
interactive television
productive chain
indústrias criativas
audiovisual digital
televisão interativa
cadeia produtiva
description The productive chain of audiovisual uses the cultural capital, especially the creativity, as its main source of resources, inaugurating what is being called creative economy. This chain of value manufactures the inventivety as raw material, transforming ideas into objects of consumption of wide scale. The television industry is inserted in a bigger conglomerate of industries, such as fashion, arts, music, etc. This gigantic technological park congregates the activities that hold the creation as a value, its production in scale as a means, and the increment of the intellectual property as an end in itself. Little by little the industrialization of the creativity is modifying the theoretical body regarding what's thought about work relations, the tools and, above all, the concept of properties as product of intelligence.
publishDate 2007
dc.date.none.fl_str_mv 2007-11-25
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://periodicos.puc-campinas.edu.br/transinfo/article/view/6287
url https://periodicos.puc-campinas.edu.br/transinfo/article/view/6287
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://periodicos.puc-campinas.edu.br/transinfo/article/view/6287/3986
dc.rights.driver.fl_str_mv Copyright (c) 2022 Transinformação
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2022 Transinformação
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Núcleo de Editoração - PUC-Campinas
publisher.none.fl_str_mv Núcleo de Editoração - PUC-Campinas
dc.source.none.fl_str_mv Transinformação; Vol. 19 No. 3 (2007)
Transinformação; Vol. 19 Núm. 3 (2007)
Transinformação; v. 19 n. 3 (2007)
2318-0889
0103-3786
reponame:Transinformação (Online)
instname:Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
instacron:PUC_CAMP
instname_str Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
instacron_str PUC_CAMP
institution PUC_CAMP
reponame_str Transinformação (Online)
collection Transinformação (Online)
repository.name.fl_str_mv Transinformação (Online) - Pontifícia Universidade Católica de Campinas (PUC-CAMPINAS)
repository.mail.fl_str_mv sbi.nucleodeeditoracao@puc-campinas.edu.br
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