Changing graphic design: instability as a rule

Detalhes bibliográficos
Autor(a) principal: Kopp, Rudnei
Data de Publicação: 2008
Tipo de documento: Artigo
Idioma: por
Título da fonte: Revista FAMECOS: Mídia cultura e tecnologia
Texto Completo: https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3177
Resumo: This work aims at identifying and analyzing the main factors that have stimulated the appearance of a mutant graphic design. For that effect, it reflects upon the transition of Modernity to Postmodernity and upon the history of graphic design in general, specially from the Industrial Revolution onwards. The phenomenon of a mutant graphic design is identified and characterized with the help of examples which break with the habits and the rules of functionalist design of the Modernist school. The possible causes responsible for the appearance and development of a design philosophy which cultivates an unstable visual identity for graphic publications are related to social and cultural changes in contemporary society.
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spelling Changing graphic design: instability as a ruleDesign gráfico cambiante: a instabilidade como regraCommunicationgraphic designmodernityGraphic designComunicaçãodesign gráficomodernidadeDesign gráficoThis work aims at identifying and analyzing the main factors that have stimulated the appearance of a mutant graphic design. For that effect, it reflects upon the transition of Modernity to Postmodernity and upon the history of graphic design in general, specially from the Industrial Revolution onwards. The phenomenon of a mutant graphic design is identified and characterized with the help of examples which break with the habits and the rules of functionalist design of the Modernist school. The possible causes responsible for the appearance and development of a design philosophy which cultivates an unstable visual identity for graphic publications are related to social and cultural changes in contemporary society.O artigo se propõe a identificar e analisar os fatores que dão condições para o surgimento do design gráfico cambiante. Para tanto, são pesquisadas as questões relacionadas à transição Modernidade / Pós-Modernidade e à história do design gráfico. O fenômeno do design gráfico cambiante é identificado e caracterizado através de manifestações que não adotam projetos de identidade visual estável, rompendo com os padrões e regras do design funcionalista do alto Modernismo. As variantes responsáveis pelo surgimento e crescimento da mutação de identidades no design gráfico são relacionadas à sociedade contemporânea, expondo o design gráfico cambiante como uma de suas faces.Editora da PUCRS - ediPUCRS2008-04-10info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/317710.15448/1980-3729.2002.18.3177Revista FAMECOS; Vol. 9 No. 18 (2002); 106-117Revista FAMECOS; Vol. 9 Núm. 18 (2002); 106-117Revista FAMECOS; v. 9 n. 18 (2002); 106-1171980-37291415-054910.15448/1980-3729.2002.18reponame:Revista FAMECOS: Mídia cultura e tecnologiainstname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)instacron:PUC_RSporhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3177/2447Kopp, Rudneiinfo:eu-repo/semantics/openAccess2017-12-13T21:37:07Zoai:ojs.revistaseletronicas.pucrs.br:article/3177Revistahttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecosPRIhttps://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/oai||revistafamecos@gmail.com1980-37291980-3729opendoar:2017-12-13T21:37:07Revista FAMECOS: Mídia cultura e tecnologia - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)false
dc.title.none.fl_str_mv Changing graphic design: instability as a rule
Design gráfico cambiante: a instabilidade como regra
title Changing graphic design: instability as a rule
spellingShingle Changing graphic design: instability as a rule
Kopp, Rudnei
Communication
graphic design
modernity
Graphic design
Comunicação
design gráfico
modernidade
Design gráfico
title_short Changing graphic design: instability as a rule
title_full Changing graphic design: instability as a rule
title_fullStr Changing graphic design: instability as a rule
title_full_unstemmed Changing graphic design: instability as a rule
title_sort Changing graphic design: instability as a rule
author Kopp, Rudnei
author_facet Kopp, Rudnei
author_role author
dc.contributor.author.fl_str_mv Kopp, Rudnei
dc.subject.por.fl_str_mv Communication
graphic design
modernity
Graphic design
Comunicação
design gráfico
modernidade
Design gráfico
topic Communication
graphic design
modernity
Graphic design
Comunicação
design gráfico
modernidade
Design gráfico
description This work aims at identifying and analyzing the main factors that have stimulated the appearance of a mutant graphic design. For that effect, it reflects upon the transition of Modernity to Postmodernity and upon the history of graphic design in general, specially from the Industrial Revolution onwards. The phenomenon of a mutant graphic design is identified and characterized with the help of examples which break with the habits and the rules of functionalist design of the Modernist school. The possible causes responsible for the appearance and development of a design philosophy which cultivates an unstable visual identity for graphic publications are related to social and cultural changes in contemporary society.
publishDate 2008
dc.date.none.fl_str_mv 2008-04-10
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3177
10.15448/1980-3729.2002.18.3177
url https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3177
identifier_str_mv 10.15448/1980-3729.2002.18.3177
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/revistafamecos/article/view/3177/2447
dc.rights.driver.fl_str_mv info:eu-repo/semantics/openAccess
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
dc.source.none.fl_str_mv Revista FAMECOS; Vol. 9 No. 18 (2002); 106-117
Revista FAMECOS; Vol. 9 Núm. 18 (2002); 106-117
Revista FAMECOS; v. 9 n. 18 (2002); 106-117
1980-3729
1415-0549
10.15448/1980-3729.2002.18
reponame:Revista FAMECOS: Mídia cultura e tecnologia
instname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron:PUC_RS
instname_str Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron_str PUC_RS
institution PUC_RS
reponame_str Revista FAMECOS: Mídia cultura e tecnologia
collection Revista FAMECOS: Mídia cultura e tecnologia
repository.name.fl_str_mv Revista FAMECOS: Mídia cultura e tecnologia - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
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