The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)

Detalhes bibliográficos
Autor(a) principal: Ribeiro, Kelli da Rosa
Data de Publicação: 2018
Tipo de documento: Artigo
Idioma: por
Título da fonte: letrônica
Texto Completo: https://revistaseletronicas.pucrs.br/ojs/index.php/letronica/article/view/30419
Resumo: In this article, assuming the body of work by the Bakhtin Circle, we aim to investigate the issues involving the transmission of the word of the other and the evaluative aspects that are intrinsic in this process. In this sense, we analyze how the concept of Bivocality is established in the works of the Bakhtin Circle, observing the main concepts involved. In order to illustrate the profusion of the concept, we examine how the transmission process of biblical discourse appears discursively in the request for sponsorship in the televised religious program Show da fé (“Show of faith”), focusing on different social voices that emerge in the bivocalization process of the biblical discourse in this religious program. Reflections on the bivocal processes of (semantic-axiological) attainment, transmission and orientation in relation to the discourse of the other gives us adialogic view regarding the tense relations between faith, the market, publicity and consumption in the televised religious program Show da fé. This in turn reveals how the aspects mentioned overlap in the discourses and in the subjects immersed in these interactions.
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spelling The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)A produtividade do conceito de discurso bivocal no contexto do culto televisivo Show da FéBivocalityBiblical discourseTension.BivocalidadeDiscurso bíblicoTensão.In this article, assuming the body of work by the Bakhtin Circle, we aim to investigate the issues involving the transmission of the word of the other and the evaluative aspects that are intrinsic in this process. In this sense, we analyze how the concept of Bivocality is established in the works of the Bakhtin Circle, observing the main concepts involved. In order to illustrate the profusion of the concept, we examine how the transmission process of biblical discourse appears discursively in the request for sponsorship in the televised religious program Show da fé (“Show of faith”), focusing on different social voices that emerge in the bivocalization process of the biblical discourse in this religious program. Reflections on the bivocal processes of (semantic-axiological) attainment, transmission and orientation in relation to the discourse of the other gives us adialogic view regarding the tense relations between faith, the market, publicity and consumption in the televised religious program Show da fé. This in turn reveals how the aspects mentioned overlap in the discourses and in the subjects immersed in these interactions.Neste artigo, buscamos, no conjunto das obras do Círculo de Bakhtin, o aprofundamento das questões que envolvem a transmissão da palavra do outro e os aspectos valorativos que são intrínsecos ao processo. Nesse sentido, analisamos como se constitui o conceito de Bivocalidade nas obras do Círculo de Bakhtin, observando os principais conceitos envolvidos. A fim de mostrar a produtividade do conceito, examinamos como aparece discursivamente o processo de transmissão do discurso bíblico no pedido de patrocínio do culto televisivo Show da fé, atentando-se para diferentes vozes sociais que emergem no processo de bivocalização do discurso bíblico no culto. As reflexões em torno dos processos bivocais de apreensão, transmissão e orientação (semântica-axiológica) em relação ao discurso alheio nos permitem um olhar dialógico acerca das tensas relações entre fé, Mercado, publicidade e consumo no culto televisivo Show da fé, mostrando-nos a imbricação desses aspectos nos discursos e nos sujeitos imersos nessas interações.Editora da PUCRS - ediPUCRS2018-10-19info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistaseletronicas.pucrs.br/ojs/index.php/letronica/article/view/3041910.15448/1984-4301.2018.s.30419Letrônica; Vol. 11, No. supl (2018): Discourse, Memory, Otherness; s68-s82Letrônica; Vol. 11, n. supl (2018): Discurso, Memória, Alteridade; s68-s821984-430110.15448/1984-4301.2018.sreponame:letrônicainstname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)instacron:PUC_RSporhttps://revistaseletronicas.pucrs.br/ojs/index.php/letronica/article/view/30419/17314Copyright (c) 2018 Letrônicainfo:eu-repo/semantics/openAccessRibeiro, Kelli da Rosa2019-10-15T21:33:52Zoai:ojs.revistaseletronicas.pucrs.br:article/30419Revistahttps://revistaseletronicas.pucrs.br/ojs/index.php/letronicaPRIhttps://revistaseletronicas.pucrs.br/ojs/index.php/letronica/oailetronica@pucrs.br||ivanetemileski@gmail.com1984-43011984-4301opendoar:2019-10-15T21:33:52letrônica - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)false
dc.title.none.fl_str_mv The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
A produtividade do conceito de discurso bivocal no contexto do culto televisivo Show da Fé
title The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
spellingShingle The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
Ribeiro, Kelli da Rosa
Bivocality
Biblical discourse
Tension.
Bivocalidade
Discurso bíblico
Tensão.
title_short The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
title_full The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
title_fullStr The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
title_full_unstemmed The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
title_sort The profusion of the concept of bivocal discourse in the context of the televised religious program Show da Fé (Show of Faith)
author Ribeiro, Kelli da Rosa
author_facet Ribeiro, Kelli da Rosa
author_role author
dc.contributor.author.fl_str_mv Ribeiro, Kelli da Rosa
dc.subject.por.fl_str_mv Bivocality
Biblical discourse
Tension.
Bivocalidade
Discurso bíblico
Tensão.
topic Bivocality
Biblical discourse
Tension.
Bivocalidade
Discurso bíblico
Tensão.
description In this article, assuming the body of work by the Bakhtin Circle, we aim to investigate the issues involving the transmission of the word of the other and the evaluative aspects that are intrinsic in this process. In this sense, we analyze how the concept of Bivocality is established in the works of the Bakhtin Circle, observing the main concepts involved. In order to illustrate the profusion of the concept, we examine how the transmission process of biblical discourse appears discursively in the request for sponsorship in the televised religious program Show da fé (“Show of faith”), focusing on different social voices that emerge in the bivocalization process of the biblical discourse in this religious program. Reflections on the bivocal processes of (semantic-axiological) attainment, transmission and orientation in relation to the discourse of the other gives us adialogic view regarding the tense relations between faith, the market, publicity and consumption in the televised religious program Show da fé. This in turn reveals how the aspects mentioned overlap in the discourses and in the subjects immersed in these interactions.
publishDate 2018
dc.date.none.fl_str_mv 2018-10-19
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
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format article
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dc.identifier.uri.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/letronica/article/view/30419
10.15448/1984-4301.2018.s.30419
url https://revistaseletronicas.pucrs.br/ojs/index.php/letronica/article/view/30419
identifier_str_mv 10.15448/1984-4301.2018.s.30419
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistaseletronicas.pucrs.br/ojs/index.php/letronica/article/view/30419/17314
dc.rights.driver.fl_str_mv Copyright (c) 2018 Letrônica
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2018 Letrônica
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
dc.source.none.fl_str_mv Letrônica; Vol. 11, No. supl (2018): Discourse, Memory, Otherness; s68-s82
Letrônica; Vol. 11, n. supl (2018): Discurso, Memória, Alteridade; s68-s82
1984-4301
10.15448/1984-4301.2018.s
reponame:letrônica
instname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
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instname_str Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
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reponame_str letrônica
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repository.name.fl_str_mv letrônica - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
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