In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants

Detalhes bibliográficos
Autor(a) principal: Mesquita, Marina Leitão
Data de Publicação: 2021
Tipo de documento: Artigo
Idioma: por
Título da fonte: Estudos Ibero-Americanos
Texto Completo: https://revistaseletronicas.pucrs.br/index.php/iberoamericana/article/view/38152
Resumo: This paper addresses aspects of the history of gender and sexuality nonconformity in Northeast Brazil in order to understand how transgender people reconstruct meanings of femininity, masculinity, and tradition. The authors investigate the gay beauty pageant circuit in the northeastern state of Ceará, starting from its contemporary context and retracing it through the memories of those who starred in the first such pageants in the 1950s. The methodologies used for this study include ethnography, oral history, and archival evidence from printed newspapers and trans producers’ and artists’ personal collections. Ultimately, it is found that gay beauty pageants perpetuate a Ceará imaginary focused on gender and sexuality nonconformity that intersects with sectors of the beauty industry. In addition, these events represent spaces of militancy and sources of visibility and affirmation of transsexuality. On the other hand, we observe the pursuit of a beauty standard, referred to as “spectacular femininity,” that reinforces hegemonic notions of beauty and fosters disputes for legitimacy. Finally, we understand the gradual construction of an imaginary about Ceará and other regions of the country, particularly the Northeast.
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spelling In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageantsEn Ceará así es: Género, disidencia y tradición en la (re)invención de la femineidad em concursos de beleza gayNo Ceará é assim:: Gênero, dissidência e tradição na (re)invenção da feminilidade em concursos de beleza gayGay beauty pageantsMemoryTraditionConcursos de belleza gayMemoriaTradición.concursos de beleza gaymemóriaTradiçãoThis paper addresses aspects of the history of gender and sexuality nonconformity in Northeast Brazil in order to understand how transgender people reconstruct meanings of femininity, masculinity, and tradition. The authors investigate the gay beauty pageant circuit in the northeastern state of Ceará, starting from its contemporary context and retracing it through the memories of those who starred in the first such pageants in the 1950s. The methodologies used for this study include ethnography, oral history, and archival evidence from printed newspapers and trans producers’ and artists’ personal collections. Ultimately, it is found that gay beauty pageants perpetuate a Ceará imaginary focused on gender and sexuality nonconformity that intersects with sectors of the beauty industry. In addition, these events represent spaces of militancy and sources of visibility and affirmation of transsexuality. On the other hand, we observe the pursuit of a beauty standard, referred to as “spectacular femininity,” that reinforces hegemonic notions of beauty and fosters disputes for legitimacy. Finally, we understand the gradual construction of an imaginary about Ceará and other regions of the country, particularly the Northeast.Este trabajo trata de los aspectos de la historia de las disidencias de género y sexualidad, sobre todo, en la región de Noreste brasileño, a fin de comprender como las personas transgéneros reconstruyen sentidos de femineidad, masculinidad y tradición. Para tanto, se investiga la red de concursos de elleza gay cearenses, partiendo de su contexto contemporáneo y adentrando a las memorias de aquellos que protagonizaron las primeras ediciones, en lo que respecta al empleo de la historia oral. Se recurrió, aún, a las noticias de periódicos impresos y al acervo personal preservado por productores y artistas trans. En este sentido, se constató que los concursos de belleza gay alimentan un imaginario cearense vuelto a las disidencias de género y sexualidad, de manera interconectada a los sectores de la rama da belleza. Aparte, esos  ertámenes representan espacios de militancia y fuentes de visibilidad y exaltación de las transgeneridades. En contrapartida, se observa la búsqueda de un patrón de belleza referente a una “femineidad espectacular”, reiterando patrones hegemónicos e incurriendo en disputadas por legitimidad. Por ende, se comprende la construcción paulatina de un imaginario sobre el Ceará y sobre otras regiones del país, en especial la de Noreste brasileño.     país, en especial la de Noreste brasileño.Este trabalho aborda aspectos da história das dissidências de gênero e sexualidade no Nordeste Brasileiro, de forma a compreender como as pessoas transgêneras reconstroem sentidos de feminilidade, masculinidade e tradição. Para tanto, investiga-se a rede de concursos de beleza gay cearenses, partindo de seu contexto contemporâneo e adentrando as memórias daqueles que protagonizaram as primeiras edições, na década de 1950. A metodologia desenvolvida foi de base etnográfica, alinhando-a ao emprego da história oral. Recorreu-se, ainda, às notícias de jornais impressos e ao acervo pessoal preservado por produtores e artistas trans. Nesse sentido, constatou-se que os concursos de beleza gay alimentam um imaginário cearense voltado às dissidências de gênero e sexualidade, de maneira interligada aos setores do ramo da beleza. Além disso, esses certames representam espaços de militância e fontes de visibilidade e positivação das transgeneridades. Em contrapartida, observa-se a perseguição de um padrão de beleza referente a uma “feminilidade espetacular”, reiterando padrões hegemônicos e incorrendo em disputadas por legitimidade. Por fim, compreende-se a construção paulatina de um imaginário sobre o Ceará e sobre outras regiões do país, em especial a nordestina.Editora da PUCRS - ediPUCRS2021-04-26info:eu-repo/semantics/articleinfo:eu-repo/semantics/publishedVersionapplication/pdfhttps://revistaseletronicas.pucrs.br/index.php/iberoamericana/article/view/3815210.15448/1980-864X.2021.1.38152Estudos Ibero-Americanos; Vol. 47 No. 1 (2021); e38152Estudos Ibero-Americanos; Vol. 47 Núm. 1 (2021); e38152Estudos Ibero-Americanos; v. 47 n. 1 (2021); e381521980-864X0101-406410.15448/1980-864X.2021.1reponame:Estudos Ibero-Americanosinstname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)instacron:PUC_RSporhttps://revistaseletronicas.pucrs.br/index.php/iberoamericana/article/view/38152/26738Copyright (c) 2021 Marina Leitão Mesquitahttps://creativecommons.org/licenses/by/4.0info:eu-repo/semantics/openAccessMesquita, Marina Leitão2021-04-30T15:32:31Zoai:ojs.revistaseletronicas.pucrs.br:article/38152Revistahttps://revistaseletronicas.pucrs.br/index.php/iberoamericanaPRIhttps://revistaseletronicas.pucrs.br/index.php/iberoamericana/oaieditora.periodicos@pucrs.br||eia@pucrs.br1980-864X0101-4064opendoar:2021-04-30T15:32:31Estudos Ibero-Americanos - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)false
dc.title.none.fl_str_mv In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
En Ceará así es: Género, disidencia y tradición en la (re)invención de la femineidad em concursos de beleza gay
No Ceará é assim:: Gênero, dissidência e tradição na (re)invenção da feminilidade em concursos de beleza gay
title In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
spellingShingle In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
Mesquita, Marina Leitão
Gay beauty pageants
Memory
Tradition
Concursos de belleza gay
Memoria
Tradición.
concursos de beleza gay
memória
Tradição
title_short In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
title_full In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
title_fullStr In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
title_full_unstemmed In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
title_sort In Ceará, this is how it is: Gender, dissent and tradition in the (re)invention of femininity in gay beauty pageants
author Mesquita, Marina Leitão
author_facet Mesquita, Marina Leitão
author_role author
dc.contributor.author.fl_str_mv Mesquita, Marina Leitão
dc.subject.por.fl_str_mv Gay beauty pageants
Memory
Tradition
Concursos de belleza gay
Memoria
Tradición.
concursos de beleza gay
memória
Tradição
topic Gay beauty pageants
Memory
Tradition
Concursos de belleza gay
Memoria
Tradición.
concursos de beleza gay
memória
Tradição
description This paper addresses aspects of the history of gender and sexuality nonconformity in Northeast Brazil in order to understand how transgender people reconstruct meanings of femininity, masculinity, and tradition. The authors investigate the gay beauty pageant circuit in the northeastern state of Ceará, starting from its contemporary context and retracing it through the memories of those who starred in the first such pageants in the 1950s. The methodologies used for this study include ethnography, oral history, and archival evidence from printed newspapers and trans producers’ and artists’ personal collections. Ultimately, it is found that gay beauty pageants perpetuate a Ceará imaginary focused on gender and sexuality nonconformity that intersects with sectors of the beauty industry. In addition, these events represent spaces of militancy and sources of visibility and affirmation of transsexuality. On the other hand, we observe the pursuit of a beauty standard, referred to as “spectacular femininity,” that reinforces hegemonic notions of beauty and fosters disputes for legitimacy. Finally, we understand the gradual construction of an imaginary about Ceará and other regions of the country, particularly the Northeast.
publishDate 2021
dc.date.none.fl_str_mv 2021-04-26
dc.type.driver.fl_str_mv info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
format article
status_str publishedVersion
dc.identifier.uri.fl_str_mv https://revistaseletronicas.pucrs.br/index.php/iberoamericana/article/view/38152
10.15448/1980-864X.2021.1.38152
url https://revistaseletronicas.pucrs.br/index.php/iberoamericana/article/view/38152
identifier_str_mv 10.15448/1980-864X.2021.1.38152
dc.language.iso.fl_str_mv por
language por
dc.relation.none.fl_str_mv https://revistaseletronicas.pucrs.br/index.php/iberoamericana/article/view/38152/26738
dc.rights.driver.fl_str_mv Copyright (c) 2021 Marina Leitão Mesquita
https://creativecommons.org/licenses/by/4.0
info:eu-repo/semantics/openAccess
rights_invalid_str_mv Copyright (c) 2021 Marina Leitão Mesquita
https://creativecommons.org/licenses/by/4.0
eu_rights_str_mv openAccess
dc.format.none.fl_str_mv application/pdf
dc.publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
publisher.none.fl_str_mv Editora da PUCRS - ediPUCRS
dc.source.none.fl_str_mv Estudos Ibero-Americanos; Vol. 47 No. 1 (2021); e38152
Estudos Ibero-Americanos; Vol. 47 Núm. 1 (2021); e38152
Estudos Ibero-Americanos; v. 47 n. 1 (2021); e38152
1980-864X
0101-4064
10.15448/1980-864X.2021.1
reponame:Estudos Ibero-Americanos
instname:Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron:PUC_RS
instname_str Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
instacron_str PUC_RS
institution PUC_RS
reponame_str Estudos Ibero-Americanos
collection Estudos Ibero-Americanos
repository.name.fl_str_mv Estudos Ibero-Americanos - Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS)
repository.mail.fl_str_mv editora.periodicos@pucrs.br||eia@pucrs.br
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