A construção do corpo feminino na revista O Cruzeiro

• Autor(a) principal: Nogueira, Joaquim Luiz
• Data de Publicação: 2008
• Tipo de documento: Dissertação
• Idioma: por
• Título da fonte: Biblioteca Digital de Teses e Dissertações da PUC_SP
• Texto Completo: https://tede2.pucsp.br/handle/handle/5048
• topic: Visualidade; Corpo feminino; Cultura brasileira; O Cruzeiro (Revista); Mulheres na imprensa; Corpo humano na comunicacao de massa; Revistas; Magazine; Visual; Women s bodies; Culture brasileira; CNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO

The analysis of the construction of women s bodies in the magazine called O Cruzeiro ( The Cross) from 1928 to 1940 has been the aim of this research. For the execution of the task, we have submitted the texts to Jean-Marie Floch s theoretical basis and then we have worked upon the cultural, historical and social concepts with reference to the visual index which have made possible to portray the women s bodies with their thematic and plastic parts and their figured side as well . We have researched a lot of shapes, colors, usages and likings related to the women s images on those covers during the historical time that has been studied and the elements which form the physical, cultural, social and economical environment involved in the femininity construction. These factors have helped us describe the changes which happened to women in their everyday lives in the first decades in the 20th century in Brazil